{"code":200,"status":20000,"data":{"title":"Croom Medical Releases Porous Biofuse Geometry for 3D Printed Lattices - 3DPrint.com | Additive Manufacturing Business","description":"","url":"https://news.google.com/rss/articles/CBMidkFVX3lxTE9JS1NFRlVneEd4WGRzeXpwaGd5S0c5N3JXajBONlJ3aEphWVh6eWdLT3dONDRyMU5QZDA4MWlfRDkzUVM4WGE0V3VWem8xdm11ZnJnNDNPQmN2ZnY4SkRQX01VcU81aWpOT2ZrM1FEX2NVOFNRcFHSAXtBVV95cUxOUkNGMTQ2Y3Y1amh3TGhtOFRTa1VfTVdGS0l6VXJjZWZHMEhjcFoxM1VnTnF2NzFnYVFJbWU0QXkwRVc1bDlRY1U1ck9OdFRnUEhIemMwdnlqeFlqWkM4ZVRva2haSk1xbVNaQ0VBcEJhYlZKVnlEcUZwY2c?oc=5","content":"Croom Medical Releases Porous Biofuse Geometry for 3D Printed Lattices - 3DPrint.com | Additive Manufacturing Business\n\n===============\n\n[Site Sponsor: ](https://3dprint.com/?lapID=BlelQB&l=aHR0cHM6Ly93d3cuY29udGludXVtcG93ZGVycy5jb20v)\n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)|[Register](https://news.google.com/rss/articles/CBMidkFVX3lxTE9JS1NFRlVneEd4WGRzeXpwaGd5S0c5N3JXajBONlJ3aEphWVh6eWdLT3dONDRyMU5QZDA4MWlfRDkzUVM4WGE0V3VWem8xdm11ZnJnNDNPQmN2ZnY4SkRQX01VcU81aWpOT2ZrM1FEX2NVOFNRcFHSAXtBVV95cUxOUkNGMTQ2Y3Y1amh3TGhtOFRTa1VfTVdGS0l6VXJjZWZHMEhjcFoxM1VnTnF2NzFnYVFJbWU0QXkwRVc1bDlRY1U1ck9OdFRnUEhIemMwdnlqeFlqWkM4ZVRva2haSk1xbVNaQ0VBcEJhYlZKVnlEcUZwY2c?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO Content](https://3dprint.com/get-pro/)[Advertise](https://3dprint.com/advertise/)[Instant 3D Printing Quote](https://i.facfox.com/insta3dp)\n\n[](https://3dprint.com/)\n\nSearch\n\n* [](https://3dprint.com/)\n* [News](https://3dprint.com/)[View All News](https://3dprint.com/)[Data & Analysis](https://3dprint.com/get-pro/)[Bioprinting, Medical and Dental](https://news.google.com/bioprinting-zone/)[3D Software](https://news.google.com/category/3d-software/)[3D Scanning](https://news.google.com/category/3d-scanners/) [Aerospace](https://news.google.com/category/aerospace-3d-printing/)[Education](https://news.google.com/category/education/)[Metals](https://news.google.com/category/metal-3d-printing/)[Materials](https://news.google.com/category/3d-printing-materials/)[Editorials/Opinions](https://news.google.com/category/editorials-opinions/)[Exclusive Interviews](https://news.google.com/category/exclusive-interviews/)[Podcast](https://3dprint.com/videos/) [3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More](https://3dprint.com/320780/3d-printing-news-briefs-9-17-2025/) [Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers](https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/) [Rise of the Asian Dragon: How China Is Reshaping Advanced Manufacturing](https://3dprint.com/320702/how-china-is-reshaping-advanced-manufacturing/) \n* [Zones](https://3dprint.com/guides/?exclusive_content=zones)[View All Zones](https://3dprint.com/guides/?exclusive_content=zones) [](https://3dprint.com/eos-zone/) [](https://www.stratasys.com/) [](https://wurthadditive.com/) [](https://additivemanufacturingstrategies.com/) [](https://3dprint.com/the-hp-zone/) [](https://formnext.mesago.com/frankfurt/en.html) [](https://3dprint.com/the-space-zone/) [](https://3dprint.com/stocks/) [](https://3dprint.com/bioprinting-zone/) [](https://imts.com/savethedate) \n* [](https://3dprint.com/eos-zone/)\n* [](https://3dprint.com/the-hp-zone/)\n* [](https://www.stratasys.com/)\n* [](https://wurthadditive.com/)\n* [](https://www.3dsystems.com/)\n* [](https://formnext.mesago.com/frankfurt/en.html)\n* [](https://additivemanufacturingstrategies.com/)\n* [](https://imts.com/savethedate)\n* [Research](https://additivemanufacturingresearch.com/reports/)[View All Reports](https://additivemanufacturingresearch.com/reports/)[Market Studies](https://additivemanufacturingresearch.com/market-studies/)[Data Reports](https://additivemanufacturingresearch.com/data-reports/) [Metals Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[Polymers Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[3DP/AM Market Insights: Q1 2025 July 14, 2025 Report # 0 ](https://additivemanufacturingresearch.com/reports/3dp-am-market-insights-q1-2025/) [##### Healthcare Additive Manufacturing Still AM’s Backbone in 2019, But for How Long? 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contract manufacturer [Croom Medical](https://croommedical.com/) specializes in orthopedic implants manufacturing and has deep experience in using LPBF. The company runs [Colibrium](https://3dprint.com/316489/tantalum-for-medical-3d-printing-colibrium-additive-teams-with-global-advanced-metals-and-croon-medical/), Renishaw, and 3D Systems metal printers and works in titanium, [tantalum](https://3dprint.com/318242/croom-medical-launches-talos-technology-platform-for-3d-printed-tantalum/), steel, and Co-Cr. The company has HIP onsite and makes hip implants, bone screws, knee implants, acetabular cups, and more. Rather than just hang back and wait to get a complete order, Croom helps customers develop, get approval for, and industrialize implant manufacturing.\n\nThe firm is now releasing [Biofuse](https://croommedical.com/biofuse/), its own porous geometry that clients can use for their implants. The advantage is superior bone ingrowth through deeply porous features. The company says that,\n\n> “This eliminates delamination risks, removes coating and machining steps, and ensures structural integrity and consistent quality, even in complex geometries. The result is a more predictable path from design transfer through to validated production, helping OEMs accelerate development and deliver implants with enhanced performance.”\n\n[](https://3dprint.com/wp-content/uploads/2025/09/Partial-Knee-Implant-with-Biofuse%E2%84%A2-3D-Printed-Lattice-Structure-manufactured-using-Laser-Powder-Bed-Fusion-technology-in-Ti64-Grade-23.png)\n\nSean McConnell, Engineering & NPI Manager at Croom Medical, states,\n\n> “Biofuse draws on our additive experience, where we’ve seen firsthand how components can be both faster and more cost‑effective to print than to machine. Embedding lattice structures directly into the build removes coating and machining steps. The result is a more predictable manufacturing process that consolidates production, preserves structural integrity, and helps OEMs bring implants to market faster.”\n\nIn fact, 3D printed orthopedic implants can be significantly cheaper than conventional ones. Still, it has taken decades for the orthopedics industry to follow a few pioneers into using additive at scale.\n\nDr. Bryan Naab, Additive Lead at Croom Medical, said,\n\n> “With Biofuse, customers can design lattices to their exact requirements. That might mean replicating a porous structure previously produced through coating methods, or proposing lattice characteristics. The flexibility of the platform gives OEMs confidence that their design intent can be realised consistently and in line with regulatory expectations.”\n\n[](https://3dprint.com/wp-content/uploads/2025/09/Croom-Medical-team-celebrate-Biofuse%E2%84%A2-launch.png)\n\nLattices generally have been overhyped, but in this application, a library or menu of lattice structures is a very advantageous thing to have. If certain geometries have been validated, are research-backed, or have a proven track record, a proprietary geometry can be very valuable. For customers, this level of engineering and expertise points to Croom being a solid partner that goes further than others. Their implant may also function better as well. At the same time, customers are more locked into the Croom platform and geometry, and may design around the company’s geometries in the future.\n\nI think that this is a very smart play by Croom. In a quest to attract new business, an approach of generating a functional addition to your offering that is available for customers seems like it could really work. As marketing and branding, I think it definitely works. Generally, if we look at the future of Additive, proprietary geometries that will outperform will be worth a lot of money. Somewhere out there, there’s a perfect texture for a golf ball. We know that companies have invested considerably in researching and protecting textures for osseointegration specifically. A slight edge here could give you a lot of market share and be a real advantage for patients. But, better blood flow to the implant, effects on biofilm, and reduced stress shearing are also geometry related things that perhaps could be trade secrets or patents. If you find a lattice that can optimally mimic bone without wrecking other tissue, then that particular lattice will be worth a lot of money as well. The idea of commercializing, or renting out if you will, winning geometry is something that could be a very exciting business opportunity in the future. At the same time, there are only so many ways you can butter a sandwich. Certain patented structures, textures, or ways of creating geometry could also slow innovation and block others from doing the obvious. We [wrote about this already](https://3dprint.com/286230/a-warning-proprietary-textures-and-geometry-for-3d-printing/) in 2021, talking about how proprietary textures could slow retard growth. All in all, smart thinking and action by Croom show that they are ahead of the curve in orthopedics.\n\nSubscribe to Our Email Newsletter\n---------------------------------\n\nStay up-to-date on all the latest news from the 3D printing industry and receive information and offers from third party vendors.\n\n* Enter your email address* \n* CAPTCHA \n* Email This field is for validation purposes and should be left unchanged. \n\n**Tagged with:**[3d printed lattices](https://3dprint.com/tag/3d-printed-lattices/) • [croom](https://3dprint.com/tag/croom/) • [Croom Medical](https://3dprint.com/tag/croom-medical/) • [implant manufacturing](https://3dprint.com/tag/implant-manufacturing/) • [ireland](https://3dprint.com/tag/ireland/) • [ireland 3D printing](https://3dprint.com/tag/ireland-3d-printing/) • [laser powder bed fusion](https://3dprint.com/tag/laser-powder-bed-fusion/) • [lpbf](https://3dprint.com/tag/lpbf/) • [lpbf implants](https://3dprint.com/tag/lpbf-implants/) • [orthopedic implants](https://3dprint.com/tag/orthopedic-implants/) • [porous implants](https://3dprint.com/tag/porous-implants/) • [tantalum](https://3dprint.com/tag/tantalum/)\n\n* * *\n\nPrint Services\n--------------\n\nUpload your 3D Models and get them printed quickly and 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looking to quickly prototype ideas. But while the speed and accessibility of fused deposition modeling...\n\n[September 8, 2025](https://news.google.com/rss/articles/CBMidkFVX3lxTE9JS1NFRlVneEd4WGRzeXpwaGd5S0c5N3JXajBONlJ3aEphWVh6eWdLT3dONDRyMU5QZDA4MWlfRDkzUVM4WGE0V3VWem8xdm11ZnJnNDNPQmN2ZnY4SkRQX01VcU81aWpOT2ZrM1FEX2NVOFNRcFHSAXtBVV95cUxOUkNGMTQ2Y3Y1amh3TGhtOFRTa1VfTVdGS0l6VXJjZWZHMEhjcFoxM1VnTnF2NzFnYVFJbWU0QXkwRVc1bDlRY1U1ck9OdFRnUEhIemMwdnlqeFlqWkM4ZVRva2haSk1xbVNaQ0VBcEJhYlZKVnlEcUZwY2c?oc=5)\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[3D Printing Materials](https://3dprint.com/category/3d-printing-materials/)[3D Printing Research](https://3dprint.com/category/3d-printing-research/)[Dental 3D Printing](https://3dprint.com/category/dental-3d-printing/)[Government](https://3dprint.com/category/government/)[Medical 3D Printing](https://3dprint.com/category/health-3d-printing/)\n\n[### 3D Printing News Briefs, September 6, 2025: SBIR Awards, Regenerative Medicine, & More](https://3dprint.com/320509/3d-printing-news-briefs-9-6-2025/)\n\nIn this weekend’s 3D Printing News Briefs, we’ll start with some exciting funding news, as NIST has awarded over nearly $2 million to small businesses working to advance AI, additive...\n\n[September 6, 2025](https://news.google.com/rss/articles/CBMidkFVX3lxTE9JS1NFRlVneEd4WGRzeXpwaGd5S0c5N3JXajBONlJ3aEphWVh6eWdLT3dONDRyMU5QZDA4MWlfRDkzUVM4WGE0V3VWem8xdm11ZnJnNDNPQmN2ZnY4SkRQX01VcU81aWpOT2ZrM1FEX2NVOFNRcFHSAXtBVV95cUxOUkNGMTQ2Y3Y1amh3TGhtOFRTa1VfTVdGS0l6VXJjZWZHMEhjcFoxM1VnTnF2NzFnYVFJbWU0QXkwRVc1bDlRY1U1ck9OdFRnUEhIemMwdnlqeFlqWkM4ZVRva2haSk1xbVNaQ0VBcEJhYlZKVnlEcUZwY2c?oc=5)\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[Aerospace 3D Printing](https://3dprint.com/category/aerospace-3d-printing/)[Business](https://3dprint.com/category/business-2/)[Energy](https://3dprint.com/category/energy/)[Government](https://3dprint.com/category/government/)[Military 3D Printing](https://3dprint.com/category/military-3d-printing/)[North America](https://3dprint.com/category/north-america/)[Reshoring](https://3dprint.com/category/reshoring/)\n\n[### From Energy to Defense: Strengthening Supply Chains Through Dual-Use Additive Manufacturing](https://3dprint.com/320368/from-energy-to-defense-strengthening-supply-chains-through-dual-use-additive-manufacturing/)\n\nDual-use technologies serve more than one sector, often bridging the gap between commercial and defense applications. Additive manufacturing (AM), once seen primarily as a prototyping tool, is now maturing into...\n\n[September 2, 2025](https://news.google.com/rss/articles/CBMidkFVX3lxTE9JS1NFRlVneEd4WGRzeXpwaGd5S0c5N3JXajBONlJ3aEphWVh6eWdLT3dONDRyMU5QZDA4MWlfRDkzUVM4WGE0V3VWem8xdm11ZnJnNDNPQmN2ZnY4SkRQX01VcU81aWpOT2ZrM1FEX2NVOFNRcFHSAXtBVV95cUxOUkNGMTQ2Y3Y1amh3TGhtOFRTa1VfTVdGS0l6VXJjZWZHMEhjcFoxM1VnTnF2NzFnYVFJbWU0QXkwRVc1bDlRY1U1ck9OdFRnUEhIemMwdnlqeFlqWkM4ZVRva2haSk1xbVNaQ0VBcEJhYlZKVnlEcUZwY2c?oc=5)\n\n[Site Sponsor 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The company runs Colibrium, Renishaw, and 3D Systems metal printers and works in...","og:url":"https://3dprint.com/320749/croom-medical-releases-biofuse-lattices/","og:site_name":"3DPrint.com | Additive Manufacturing Business","article:published_time":"2025-09-17T12:00:01+00:00","og:image":"https://3dprint.com/wp-content/uploads/2025/09/Femoral-Component-with-Biofuse™-3D-Printed-Lattice-Structure-manufactured-using-Laser-Powder-Bed-Fusion-technology-in-CoCr-1024x576.png","og:image:width":"1024","og:image:height":"576","og:image:type":"image/png","author":"Joris Peels","twitter:card":"summary_large_image","twitter:label1":"Written by","twitter:data1":"Joris Peels","twitter:label2":"Est. reading time","twitter:data2":"3 minutes","pubdate":"2025-09-17T08:00:01-04:00"},"external":{"apple-touch-icon":{"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/apple-icon-180x180.png":{"sizes":"180x180"}},"icon":{"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/favicon-32x32.png":{"type":"image/png","sizes":"32x32"},"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/favicon-16x16.png":{"type":"image/png","sizes":"16x16"}},"dns-prefetch":{"https://cdn.jsdelivr.net/":{},"https://www.google.com/":{},"https://fonts.googleapis.com/":{}},"canonical":{"https://3dprint.com/320749/croom-medical-releases-biofuse-lattices/":{}},"amphtml":{"https://3dprint.com/320749/croom-medical-releases-biofuse-lattices/amp/":{}}},"usage":{"tokens":22984}},"meta":{"usage":{"tokens":22984}}}

{"code":200,"status":20000,"data":{"title":"Why local SEO is thriving in the AI-first search era","description":"AI may dominate search, but local queries still drive action. Discover actionable steps for maximizing your local presence across platforms.","url":"https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5","content":"Why local SEO is thriving in the AI-first search era\n\n===============\n\n\n\n\n\nIs your organic traffic disappearing?\n-------------------------------------\n\n See why competitors are outranking you and take back your visibility with Semrush. \n\nIdentify traffic-stealing competitors\n\nFind untapped keyword opportunities\n\nCreate content that ranks higher\n\nInput \n\nInstant analysis, no credit card needed.\n\n[ sel logo](https://news.google.com/)\n\n[Newsletters](https://news.google.com/newsletters)\n\n* [SEO](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#)\n * 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Events](https://searchengineland.com/smx/)\n\n* [Awards](https://searchengineland.com/awards/)\n* [Newsletter](https://searchengineland.com/newsletters)\n\nSearch the Search Engine Land site \n\nSearch\n\n[_search icon_](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#)\n\nSearch the Search Engine Land site \n\nSearch\n\nCheck my site's SEO\n\n[Search Engine Land](https://searchengineland.com/) » [SEO](https://searchengineland.com/library/seo) » Article\n\nWhy local SEO is thriving in the AI-first search era\n====================================================\n\nPublished: September 17, 2025 at 8:00 am\n\nRead Time: 4 minutes\n\nShare\n\n* * *\n\nWritten by [Rob Tindula](https://searchengineland.com/author/rob-tindula)\n\n* * *\n\n[### Table of Contents](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#TableOfContents)\n### Table of Contents\n\n* [1. Large language models don’t deliver a good local search experience](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#large-language-models-dont-deliver-a-good-local-search-experience)\n* [2. AI platforms lack reliable location awareness](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#ai-platforms-lack-reliable-location-awareness)\n* [3. Local search involves real-world intent](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#local-search-involves-realworld-intent)\n* [4. AI results still depend on local SEO data sources](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#ai-results-still-depend-on-local-seo-data-sources)\n* [5. Local SEO is built for a fragmented search future](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#local-seo-is-built-for-a-fragmented-search-future)\n* [4 actionable steps for maximizing your local presence](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#actionable-steps-for-maximizing-your-local-presence)\n* [Key takeaway](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#key-takeaway)\n\n* * *\n\nAI may dominate search, but local queries still drive action. Discover actionable steps for maximizing your local presence across platforms.\n--------------------------------------------------------------------------------------------------------------------------------------------\n\nGenerative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational queries.\n\nBut this change has resulted in many websites seeing declining click-through rates despite rising impressions.\n\n\nHowever, there’s a notable exception: local search.\n\nBusinesses that depend on local intent are seeing steady performance, with no signs of the “alligator graph” (rising impressions and falling clicks) that plagues other categories.\n\n\nThis article explains why local content is uniquely resilient in the age of generative AI –and how you can capitalize on this by [strengthening your local SEO efforts](https://searchengineland.com/local-seo-ai-driven-tactics-459437).\n\n1. Large language models don’t deliver a good local search experience\n---------------------------------------------------------------------\n\nTry searching [pizza near me] in ChatGPT or another AI platform.\n\nThe results are vague, lack images, and often list places that aren’t even nearby.\n\n\n\nThere are no maps, no phone numbers, and no real-time context.\n\nBy contrast, search the same query in Google Maps.\n\n\n\nYou get a rich, visual interface with accurate listings, reviews, directions, call buttons, and real-time location tracking.\n\nAI tools don’t offer a comparable user experience for local discovery. Why?\n\n2. AI platforms lack reliable location awareness\n------------------------------------------------\n\nGenerative AI doesn’t know where you’re searching from –at least not without you telling it explicitly. That lack of geolocation leads to generic, irrelevant answers.\n\n\n\nFor local search, proximity is a key ranking factor, so this is a critical weakness.\n\nWhile privacy advocates may welcome the anonymity, users looking for nearby services don’t benefit from extra friction.\n\nMost searchers won’t bother entering their exact address just to get AI-powered suggestions. As a result, traditional search still wins for queries with clear local intent.\n\nEven if AI tools eventually solve for location accuracy, they still face another barrier.\n\n3. Local search involves real-world intent\n------------------------------------------\n\nLocal searches often lead to phone calls, in-person visits, or service appointments—not just website clicks. Users want to talk to someone who can fix their roof, unclog a pipe, or deliver a pizza. AI can explain how to do these things, but it can’t actually do them.\n\nThis is why Google rarely includes AI Overviews in local search results. In fact, AI Overviews are less likely to appear for local queries than for informational ones, a recent [Ahrefs study found](https://ahrefs.com/blog/insights-from-56-million-ai-overviews/).\n\n\n\nEven when AI attempts to answer, it leans heavily on the same sources traditional local SEO relies on.\n\n4. AI results still depend on local SEO data sources\n----------------------------------------------------\n\nAsk Perplexity or ChatGPT for a local service provider and you’ll often get:\n\n* A Yelp “best of” list\n* Google Business Profile data, including review counts and ratings\n* A Google Maps link for directions\n\n\n\nThese models don’t generate original local knowledge. They aggregate and summarize structured data from platforms like Google, Yelp, TripAdvisor, and others.\n\nAs [Lily Ray noted in a recent analysis](https://searchengineland.com/ai-search-booming-seo-still-not-dead-458935), Google’s AI Mode cites links to Google Business Profiles much more frequently than linking to external websites.\n\nThis means all the work on local listings, location pages, and[service area pages](https://searchengineland.com/guides/service-area-pages)will continue, even if users decide to switch search platforms.\n\nIn short, all the local SEO fundamentals –reviews, directory listings, business profile accuracy –still matter. Arguably, they matter even more in the AI era.\n\n5. Local SEO is built for a fragmented search future\n----------------------------------------------------\n\nAs search behavior evolves across platforms,it’s more important than ever for businesses to be discoverable everywhere.\n\nThis is the foundation of [Search Everywhere Optimization](https://searchengineland.com/search-everywhere-optimization-443738).\n\nLocal SEO has always embraced this mindset. Success means showing up across a wide network of data aggregators, map apps, industry-specific directories, and review platforms.\n\nThese touchpoints are exactly where AI tools look for signals.\n\nIf your local business is consistently represented across these platforms, you’re already aligned with how AI gathers and validates information.\n\n4 actionable steps for maximizing your local presence\n-----------------------------------------------------\n\nTo maintain and grow local visibility, prioritize these tactical steps:\n\n1. **Stick to proven SEO tactics for mid- and bottom-funnel queries.** AI is either ineffective or absent in these areas.\n2. **Ensure consistency across all relevant local platforms.** This includes your business name, address, phone number (NAP), hours, and categories.\n3. **Complete every local profile fully.** Fill in all available fields and add rich content –photos, service descriptions, FAQs, and menus.\n4. **Continue generating reviews.** LLMs depend on fresh, authentic, user-generated content. Regular reviews help your business stand out in AI-powered lists.\n\nKey takeaway\n------------\n\nLocal SEO isn’t just surviving the generative AI shift –it’s thriving. Investing in visibility across platforms, accurate business data, and review generation will remain discoverable no matter how the search landscape evolves.\n\n* * *\n\n_Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the [editorial staff](https://news.google.com/staff/) and contributions are checked for quality and relevance to our readers. Search Engine Land is owned by [Semrush](https://www.semrush.com/?utm\\_campaign=local-seo-ai-search-462083&utm\\_source=searchengineland.com&utm\\_medium=referral). Contributor was not asked to make any direct or indirect mentions of [Semrush](https://www.semrush.com/?utm\\_campaign=local-seo-ai-search-462083&utm\\_source=searchengineland.com&utm\\_medium=referral). The opinions they express are their own._\n\n* * *\n\n### About the Author\n\n[](https://www.linkedin.com/in/rob-tindula-90923b32/)\n\n\n\n[Rob Tindula](https://searchengineland.com/author/rob-tindula)\n\n Rob is the Director of SEO at NP Digital and has over 10 years of experience optimizing websites for organic search. He has worked on websites of all sizes, ranging from local businesses to large enterprises. With a solid foundation of technical SEO, content strategy, and analytics, Rob has pro...[[Read more]](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#authorReadMore)\n\n Rob is the Director of SEO at NP Digital and has over 10 years of experience optimizing websites for organic search. He has worked on websites of all sizes, ranging from local businesses to large enterprises. With a solid foundation of technical SEO, content strategy, and analytics, Rob has produced results across multiple industries, including B2B, e-commerce, education, and SaaS clients. He also has a passion for implementing processes and training to help the team improve their SEO skills. [[Read less]](https://news.google.com/rss/articles/CBMiZkFVX3lxTE43S0c0cWt5WHJOS2c4MFpNZ1ZRUy1KcFRaNDM0QWMtQWJ2YncwNGpicDRTZDRLTFRDYzNaLUdYYTNOQVRvXzBieTVVREtBaVpwakxhaFJjS1kweDBtRE1iV1pvZUlDdw?oc=5#)\n\nGet the newsletter search marketers rely on.\n\n*\n\n \n\nSign me up!\n\nIs your organic traffic disappearing?\n-------------------------------------\n\nSee why competitors are outranking you and take back your visibility with Semrush.\n\nInstant analysis, no credit card needed.\n\nWebinar\n\n[Google Ads Masterclass: Local Search Strategies That Convert](https://www.bigmarker.com/third-door-media/google-ads-masterclass-local-search-strategies-that-convert?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=webinars \"Date of Webninar: 2025-09-23\")\n\nReport\n\n[Generative AI for Content Creation: A Marketer’s Guide](https://downloads.martech.org/MIR_2505_GenAIContC_landingpage_dmdhome.html?utm_source=sel&utm_medium=textlink&utm_campaign=intelligencereports)\n\nWhitepaper\n\n[The Real Growth Levers for Online Marketing in 2025](https://www.bigmarker.com/third-door-media/the-real-growth-levers-for-online-marketing-in-2025?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=whitepapers)\n\n* * *\n\nRelated Articles\n----------------\n\n\n\n[SEO](https://searchengineland.com/library/seo)\n\n[ChatGPT search update focuses on quality, shopping, format ----------------------------------------------------------](https://searchengineland.com/chatgpt-search-update-focuses-on-quality-shopping-format-462080)\n\n[Danny Goodwin](https://searchengineland.com/author/danny-goodwin \"Posts by Danny Goodwin\")\n\n\n\n[SEO](https://searchengineland.com/library/seo)\n\n[1.5 million chats reveal who uses ChatGPT and why -------------------------------------------------](https://searchengineland.com/chatgpt-who-why-openai-study-462008)\n\n[Danny Goodwin](https://searchengineland.com/author/danny-goodwin \"Posts by Danny Goodwin\")\n\n\n\n[SEO](https://searchengineland.com/library/seo)\n\n[Google Ads auto-enables ‘Store Visits’ conversions, sparking concerns ---------------------------------------------------------------------](https://searchengineland.com/google-ads-auto-enables-store-visits-conversions-461998)\n\n[Anu Adegbola](https://searchengineland.com/author/anu-adegbola \"Posts by Anu Adegbola\")\n\nWebinars\n--------\n\n[Google Ads Masterclass: Local Search Strategies That Convert](https://www.bigmarker.com/third-door-media/google-ads-masterclass-local-search-strategies-that-convert?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=webinars \"Date of Webninar: 2025-09-23\")\n\n[Live SEO Fixes for Real Websites: Gain Authority and AI Search Visibility](https://www.bigmarker.com/third-door-media/live-seo-fixes-for-real-websites-gain-authority-and-ai-search-visibility?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=webinars \"Date of Webninar: 2025-09-09\")\n\n[Technical SEO for GenAI: How Bots See, Crawl & Rank Your Brand](https://www.bigmarker.com/third-door-media/technical-seo-for-genai-how-bots-see-crawl-rank-your-brand?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=webinars \"Date of Webninar: 2025-08-26\")\n\n[View all Webinars](https://news.google.com/webinars)\n\nIntelligence Reports\n--------------------\n\n[Generative AI for Content Creation: A Marketer’s Guide](https://downloads.martech.org/MIR_2505_GenAIContC_landingpage_dmdhome.html?utm_source=sel&utm_medium=textlink&utm_campaign=intelligencereports)\n\n[Email Marketing Platforms: A Marketer’s Guide](https://downloads.martech.org/MIR_2203_EmailMrktg_landingpage_responsive_dmdhome.html?utm_source=sel&utm_medium=textlink&utm_campaign=intelligencereports)\n\n[Customer Data Platforms: A Marketer’s Guide](https://downloads.martech.org/MIR_1808_CusDatPlat_landingpage_responsive_dmdhome.html?utm_source=sel&utm_medium=textlink&utm_campaign=intelligencereports)\n\n[View all Intelligence Reports](https://news.google.com/intelligence-reports)\n\nWhite Papers\n------------\n\n[The Real Growth Levers for Online Marketing in 2025](https://www.bigmarker.com/third-door-media/the-real-growth-levers-for-online-marketing-in-2025?utm_source=dmd&utm_medium=webpage&utm_bmcr_source=dmdhome&utm_term=dmdhome?utm_source=sel&utm_medium=textlink&utm_campaign=whitepapers)\n\n[View all White Papers](https://news.google.com/white-papers)\n\nGet the newsletter search marketers rely on.\n\n*\n\n \n\nSign me up!\n\nIs your organic traffic disappearing?\n-------------------------------------\n\nSee 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{"code":200,"status":20000,"data":{"title":"SEOPage.ai Launches New AI Agent for Strategic Traffic Acquisition: Revolutionizing SEO with Autonomous Page Creation","description":"In a digital landscape where traditional SEO tools overwhelm marketers with data and deliver inconsistent results, SEOPage.ai unveils its game-changing AI Agent. This autonomous platform transforms strategic traffic acquisition by automating the creation, optimization, and maintenance of SEO-optimized pages designed to intercept competitor traffic and target high-value industry keywords. Tailored for both Google and generative AI search engines, SEOPage.ai empowers businesses to scale their digi","url":"https://news.google.com/rss/articles/CBMif0FVX3lxTE1jckZsZGJQakM0RGRTUDUwOFFIY1h0TGExU3JLbGdGM3pzaEprQkI3RG9kMW1RRHkxOGQ3Q1hUM3VMc2pXbTM1Y2RrRWoyZ0JadFZEaFg5RzhGenJ4NTV0RWs4aktmTnJtMFhkNklUVUxHZGNMMnkxbHlENEprazg?oc=5","content":"SEOPage.ai Launches New AI Agent for Strategic Traffic Acquisition: Revolutionizing SEO with Autonomous Page Creation\n\n===============\n\nOops, something went wrong\n\n[Skip to navigation](https://news.google.com/rss/articles/CBMif0FVX3lxTE1jckZsZGJQakM0RGRTUDUwOFFIY1h0TGExU3JLbGdGM3pzaEprQkI3RG9kMW1RRHkxOGQ3Q1hUM3VMc2pXbTM1Y2RrRWoyZ0JadFZEaFg5RzhGenJ4NTV0RWs4aktmTnJtMFhkNklUVUxHZGNMMnkxbHlENEprazg?oc=5#ybar-navigation)[Skip to main 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[News • 51 minutes ago A weak labor market and a surge in long-run inflation expectations helped sour the mood for the second straight month.](https://finance.yahoo.com/news/us-consumer-sentiment-slips-again-141333209.html?.tsrc=fin-notif)\n 2. [Breaking News • 2 hours ago Dow, S&P 500, Nasdaq little changed with Fed rate cut seen as done deal](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-futures-trade-muted-with-fed-rate-cut-seen-as-done-deal-223701643.html?.tsrc=fin-notif)\n 3. [Morning Brief • 4 hours ago Jobs now matter more than inflation — even as tariff pressures build](https://finance.yahoo.com/news/jobs-now-matter-more-than-inflation--even-as-tariff-pressures-build-100038347.html?.tsrc=fin-notif)\n 4. [News • 16 hours ago Trump's tariffs brought in a new monthly revenue record, with a Supreme Court showdown looming over their legality](https://finance.yahoo.com/news/tariffs-revenue-neared-30-billion-this-august--the-first-month-of-trumps-full-reciprocal-tariff-regime-194619123.html?.tsrc=fin-notif)\n 5. [News • 18 hours ago Shares soared nearly 80% after the company named a new CEO who one co-founder said was the 'only choice' for the job.](https://finance.yahoo.com/news/opendoor-stock-soars-more-than-75-as-shopify-coo-hired-to-lead-company-200403245.html?.tsrc=fin-notif)\n 6. [Breaking News • 20 hours ago The Dow jumped 600 points to close above 46,000 for the first time as stocks hit records across the board](https://finance.yahoo.com/news/live/stock-market-today-dow-tops-46000-sp-500-and-nasdaq-notch-records-as-cpi-jobs-data-clears-way-for-fed-cut-200030140.html?.tsrc=fin-notif)\n 7. [News • 21 hours ago Paramount Skydance reportedly prepares bid for Warner Bros Discovery](https://finance.yahoo.com/news/paramount-skydance-prepares-ellison-backed-173837421.html?.tsrc=fin-notif)\n 8. [News • 23 hours ago Weak jobs data and expected rate cuts sent mortgage rates to an 11-month low this week.](https://finance.yahoo.com/news/mortgage-rates-drop-again-hitting-11-month-low-183111123.html?.tsrc=fin-notif)\n 9. [News • yesterday The Fed doesn't have too much to 'fret about' after today's inflation reading. But a 'jumbo' rate cut is likely off the table.](https://finance.yahoo.com/news/sticky-inflation-report-unlikely-to-keep-fed-off-course-for-rate-cut-next-week-143934344.html?.tsrc=fin-notif)\n 10. [Breaking News • yesterday Stocks rose at the open, as Wall Street digested an inflation pickup and a surge in new jobless claims](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-rise-as-cpi-inflation-picks-up-jobless-claims-surge-123815719.html?.tsrc=fin-notif)\n 11. [Breaking News • yesterday Consumer inflation ticked higher in August, potentially complicating the Fed's rate cut path](https://finance.yahoo.com/news/inflation-ticks-up-in-august-complicating-feds-rate-cut-path-123157122.html?.tsrc=fin-notif)\n 12. [News • yesterday Wall Street strategists are lifting their S&P 500 targets for one reason](https://finance.yahoo.com/news/wall-street-strategists-pile-on-sp-500-upgrades-as-ai-mania-bolsters-glass-half-full-view-of-us-economy-160303072.html?.tsrc=fin-notif)\n 13. [News • yesterday Oracle just staked its claim in the AI big leagues, and its stock is soaring. Here's how analysts are reacting.](https://finance.yahoo.com/news/oracles-truly-awesome-quarter-stuns-wall-street-sending-stock-up-36-and-making-ellison-worlds-richest-man-165228458.html?.tsrc=fin-notif)\n 14. [Breaking News • yesterday The S&P 500 and Nasdaq eked out fresh records as Oracle stock soared over 36% for its best day in over three decades](https://finance.yahoo.com/news/live/stock-market-today-sp-500-nasdaq-notch-fresh-records-as-oracle-soars-with-inflation-data-on-deck-200504746.html?.tsrc=fin-notif)\n 15. [Breaking News • yesterday Klarna shares surge 30% in NYSE debut, kicking off what's expected to be a busy IPO week on Wall Street](https://finance.yahoo.com/news/klarna-stock-opens-for-trading-at-52-valuing-bnpl-leader-at-18-billion-132345484.html?.tsrc=fin-notif)\n 16. [News • yesterday Trump loves to claim there's 'no inflation.' Polls show Americans aren't buying it.](https://finance.yahoo.com/news/trumps-oft-repeated-move-is-to-claim-no-inflation-polls-say-its-his-greatest-economic-vulnerability-164439684.html?.tsrc=fin-notif)\n 17. [News • 2 days ago A Senate committee advanced Trump's pick for the Fed board as the GOP moves for a speedy confirmation](https://finance.yahoo.com/news/senate-banking-committee-confirms-trump-fed-nominee-miran-along-party-line-vote-next-stop-the-senate-143125004.html?.tsrc=fin-notif)\n 18. [Breaking News • 2 days ago The S&P 500 and Nasdaq headed for more records. Oracle surged over 30% after stunning Wall Street with its revenue projections.](https://finance.yahoo.com/news/live/stock-market-today-sp-500-nasdaq-rise-as-oracle-surges-ppi-inflation-bolsters-fed-rate-cut-hopes-124048367.html?.tsrc=fin-notif)\n 19. [Breaking News • 2 days ago S&P 500, Nasdaq futures jump as Oracle surges, wholesale inflation unexpectedly cools](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-rise-as-oracle-surges-ppi-inflation-bolsters-fed-rate-cut-hopes-124048266.html?.tsrc=fin-notif)\n 20. [News • 2 days ago Trump can’t fire Fed governor Lisa Cook for now, judge says (Bloomberg)](https://finance.yahoo.com/news/trump-t-fire-fed-governor-022521202.html?.tsrc=fin-notif)\n 21. [News • 2 days ago Wall Street is buzzing about stagflation again. A key report this week could reveal if it's a real threat.](https://finance.yahoo.com/news/stagflation-jitters-grow-after-steepest-jobs-downgrade-in-decades-181031244.html?.tsrc=fin-notif)\n 22. [Breaking News • 2 days ago Supreme Court will fast-track Trump tariff case, setting stage for quick decision](https://finance.yahoo.com/news/live/trump-tariffs-live-updates-supreme-court-will-fast-track-tariff-case-setting-stage-for-quick-decision-175804397.html?.tsrc=fin-notif)\n 23. [News • 2 days ago Oracle stock soars more than 20% as CEO says AI will boost cloud revenue by billions](https://finance.yahoo.com/news/oracle-stock-soars-as-ceo-says-ai-fueled-cloud-revenue-set-to-soar-to-144-billion-154530296.html?.tsrc=fin-notif)\n 24. [Breaking News • 2 days ago Stocks hit records across the board as Wall Street braced for key inflation data starting tomorrow](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-climb-to-records-as-sharp-jobs-revision-sets-stage-for-inflation-data-200028949.html?.tsrc=fin-notif)\n 25. [Breaking News • 2 days ago Apple unveiled its latest iPhone lineup. Its new, thin iPhone Air brings the biggest change to its flagship product in nearly a decade.](https://finance.yahoo.com/news/apple-debuts-super-thin-iphone-air-alongside-iphone-17-and-iphone-17-pro-181527856.html?.tsrc=fin-notif)\n 26. [Breaking News • 3 days ago The US likely added 911,000 fewer jobs than previously estimated through March. The data revision could rip through both Wall Street and DC.](https://finance.yahoo.com/news/us-employment-falls-by-911000-in-government-revision-revealing-weaker-than-reported-jobs-market-144822652.html?.tsrc=fin-notif)\n 27. [Breaking News • 3 days ago The major indexes opened slightly higher as Wall Street braced for revisions to jobs data](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-nudge-up-as-wall-street-braces-for-revision-to-jobs-data-232914330.html?.tsrc=fin-notif)\n 28. [Morning Brief • 3 days ago The Fed still has the power to juice the market as debate about a jumbo cut builds](https://finance.yahoo.com/news/the-fed-still-has-the-power-to-juice-the-market-100058447.html?.tsrc=fin-notif)\n 29. [News • 3 days ago BLS revises its jobs data today. Why Wall Street and Washington will watch closely.](https://finance.yahoo.com/news/why-wall-street-and-washington-will-be-closely-watching-todays-jobs-revisions-080041474.html?.tsrc=fin-notif)\n 30. [News • 3 days ago Goldman Sachs analyst bets AI will give software companies a 'rebirth'](https://finance.yahoo.com/news/goldman-sachs-analyst-bets-ai-will-give-software-companies-a-rebirth-230214213.html?.tsrc=fin-notif)\n 31. [News • 3 days ago Interest rate cuts may be coming, but experts say betting on lower mortgage rates could backfire. Here's why.](https://finance.yahoo.com/news/mortgage-rates-drop-near-lowest-level-in-a-year-after-jobs-disappointment-183111368.html?.tsrc=fin-notif)\n 32. [News • 3 days ago Robinhood surges to record high with company set to join S&P 500](https://finance.yahoo.com/news/robinhood-stock-rallies-hits-record-with-company-set-to-join-sp-500-130919892.html?.tsrc=fin-notif)\n 33. [Breaking News • 3 days ago The Nasdaq closed at a record high as stocks rose ahead of key inflation data later this week](https://finance.yahoo.com/news/live/stock-market-today-nasdaq-hits-record-dow-sp-500-rise-with-inflation-data-set-to-test-rate-cut-trade-200206869.html?.tsrc=fin-notif)\n 34. [News • 3 days ago Scott Bessent is turning up the heat on the Fed as Trump narrows his search to replace Powell](https://finance.yahoo.com/news/bessent-turns-up-heat-on-fed-as-trump-reveals-top-3-picks-to-replace-powell-161326834.html?.tsrc=fin-notif)\n 35. [News • 3 days ago Trump's latest round of tariff adjustments went into effect early this morning, including an exemption for gold and other goods.](https://finance.yahoo.com/news/more-trump-tariff-adjustments-including-gold-were-announced-friday--and-are-already-in-effect-154916735.html?.tsrc=fin-notif)\n 36. [Breaking News • 4 days ago Dow, S&P 500, Nasdaq rise amid emerging hopes for jumbo rate cut](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-futures-rise-as-wall-street-looks-ahead-to-inflation-reality-check-000205484.html?.tsrc=fin-notif)\n 37. [News • 4 days ago ‘Fairly weak’: Wall Street reacts to August jobs report miss with just 22,000 added](https://finance.yahoo.com/news/fairly-weak-wall-street-reacts-to-august-jobs-report-miss-with-just-22000-added-133019048.html?.tsrc=fin-notif)\n 38. [News • 4 days ago Wall Street is falling in love with the corporate breakup. Here's why.](https://finance.yahoo.com/news/wall-street-is-falling-in-love-with-the-corporate-breakup-heres-why-100035466.html?.tsrc=fin-notif)\n 39. [News • 4 days ago Buying a house before the end of 2025? Here's what you need to know.](https://finance.yahoo.com/personal-finance/mortgages/article/buying-a-house-before-the-end-of-2025-181504052.html?.tsrc=fin-notif)\n 40. [News • 5 days ago Hassett says Fed needs to be fully independent from Trump (Reuters)](https://finance.yahoo.com/news/white-houses-hassett-says-fed-155056104.html?.tsrc=fin-notif)\n 41. [News • 5 days ago 'Denim is having a moment': Why jeans are the hottest trade in the retail world](https://finance.yahoo.com/news/denim-is-having-a-moment-why-jeans-are-the-hottest-trade-in-the-retail-world-140045239.html?.tsrc=fin-notif)\n 42. [News • 5 days ago After a weak August jobs report, inflation data in the week ahead will be the top event for investors. Here's what to watch.](https://finance.yahoo.com/news/inflation-in-focus-as-september-fed-meeting-nears-what-to-watch-this-week-120006808.html?.tsrc=fin-notif)\n 43. [News • 5 days ago Why Americans are suddenly flocking to dollar stores](https://finance.yahoo.com/news/dollar-stores-draw-in-more-shoppers-making-six-figures-as-americans-across-income-levels-look-to-save-080041053.html?.tsrc=fin-notif)\n 44. [News • 5 days ago Postal traffic to US plunges after end of de minimis exemption; Trump exempts gold, tungsten and uranium from global tariffs](https://finance.yahoo.com/news/live/trump-tariffs-live-updates-postal-traffic-to-us-plunges-after-de-minimis-loophole-closed-trump-exempts-gold-from-tariffs-japan-deal-drags-on-175804161.html?.tsrc=fin-notif)\n 45. [News • 5 days ago Powerball jackpot skyrockets to $1.8 billion. Here's what the winner would take home after taxes.](https://finance.yahoo.com/personal-finance/taxes/article/powerball-after-taxes-145355982.html?.tsrc=fin-notif)\n 46. [News • 6 days ago The AI data center boom is putting electricians in high demand](https://finance.yahoo.com/news/thanks-to-the-ai-data-center-boom-its-a-good-time-to-be-an-electrician-133026522.html?.tsrc=fin-notif)\n 47. [News • 6 days ago Trump exempts gold, tungsten and uranium from global tariffs (Bloomberg)](https://finance.yahoo.com/news/trump-exempts-gold-tungsten-uranium-135323702.html?.tsrc=fin-notif)\n 48. [News • 6 days ago America's job market is cooling, and the youngest workers are feeling it most](https://finance.yahoo.com/news/americas-job-market-is-cooling-and-the-youngest-workers-are-feeling-it-most-120003303.html?.tsrc=fin-notif)\n 49. [News • 6 days ago Amid what looks like a summer stall-out, and ongoing impact of tariffs, investors recoiled after a rough jobs report](https://finance.yahoo.com/news/bad-economic-news-might-actually-be-bad-again-100058088.html?.tsrc=fin-notif)\n 50. 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Contact the press release distributor directly with any inquiries.\n\n[](https://www.prnewswire.com/ \"PR Newswire\")\n\nSEOPage.ai Launches New AI Agent for Strategic Traffic Acquisition: Revolutionizing SEO with Autonomous Page Creation\n=====================================================================================================================\n\nPR Newswire \n\nFri, September 12, 2025 at 6:56 AM PDT 6 min read\n\nIn this article:\n\n* [StockStory Top Pick](https://stockstory.org/high-quality/top-6-to-buy-this-week?partner=yahoo&utm_source=yahoo&utm_medium=content_ticker&utm_campaign=contenthighqualitystock) [GOOGL +0.11%](https://news.google.com/quote/GOOGL/ \"GOOGL\") \n\n**AI-Powered Platform Automates High-Converting Pages to Capture Competitor Traffic and Dominate Search Results**\n\nSINGAPORE, Sept. 12, 2025 /PRNewswire/ -- In a digital landscape where traditional SEO tools overwhelm marketers with data and deliver inconsistent results, SEOPage.ai unveils its game-changing AI Agent. This autonomous platform transforms strategic traffic acquisition by automating the creation, optimization, and maintenance of SEO-optimized pages designed to intercept competitor traffic and target high-value industry keywords. Tailored for both Google and generative AI search engines, SEOPage.ai empowers businesses to scale their digital presence, rank faster, and drive measurable revenue growth.\n\nFounded in 2025 by seasoned SEO experts and digital marketers, SEOPage.ai builds on the success of its predecessor, AltPage.ai—named Product Hunt's Product of the Day on May 25, 2025—to deliver a fully autonomous AI Agent experience. This release marks a leap forward, with an intelligent system that audits competitors, drafts dynamic sitemaps, and generates pages while users focus on strategy. By monitoring SERP changes, price updates, and feature shifts in real-time, the AI Agent ensures content stays evergreen, auto-refreshing only what's needed to maintain a competitive edge.\n\n[](https://mma.prnewswire.com/media/2771860/SEOPage_ai.html)\n\nSEOPage.ai \n\n\"SEOPage.ai's AI Agent is more than a tool—it's an autonomous SEO marketer that drives growth 24/7,\" says Joey Z., Product Owner and Co-Founder. \"Built from our years in the SEO trenches, it automates complex strategies to make elite traffic acquisition accessible to all. We're starting with five high-impact page types and plan to scale to over 100, enabling businesses to dominate every corner of search.\"\n\n**Autonomous SEO at Scale with the AI Agent**\n\nTraditional SEO demands time-intensive research and uncertain outcomes. SEOPage.ai's AI Agent eliminates these hurdles by leveraging advanced machine learning to analyze user sites, dissect competitors, and identify high-potential opportunities aligned with search intent. It generates complete, ready-to-publish pages infused with structured data, conversational snippets, and citation-ready elements optimized for AI Overviews, People Also Ask (PAA) features, and voice search.\n\nThe AI Agent's core capabilities include:\n\n* **Real-Time Competitor Analysis**: Pinpoints rival weaknesses across features, pricing, and keywords to target traffic interception opportunities.\n\n* **Dynamic Sitemap Planning**: Generates intelligent site architectures with prioritized task lists, syncing seamlessly with project management tools.\n\n* **Proactive Content Maintenance**: Tracks external changes (e.g., SERP shifts, product updates) and auto-updates pages to sustain rankings.\n\n* **Enhanced Discoverability**: Embeds schema markup, internal linking, and AI-optimized snippets for visibility across traditional and generative search.\n\nStory Continues\n\nEarly adopters report 93.8% of generated pages indexed by Google, with traffic gains within weeks and up to 3.2x higher rankings compared to manual efforts. This autonomous approach captures competitor traffic while positioning brands as trusted authorities in an AI-evolving search ecosystem.\n\n**Five High-Impact Page Types for Immediate ROI**\n\nSEOPage.ai's AI Agent currently supports five specialized page types, each backed by over 100 customizable templates and proven to drive conversions. These formats target key user intents—comparison, research, and problem-solving—delivering faster results and higher ROI than generic content tools. The platform's targeted methodology ensures pages resonate with both human searchers and AI algorithms.\n\nThe five page types include:\n\n* **[Alternative Pages](https://seopage.ai/alternativepage)**: Analyzes competitors to create pages that siphon keyword traffic, positioning your offerings as superior. Ideal for decision-stage users, these drive conversions by highlighting competitive advantages.\n\n* **[Best Pages](https://seopage.ai/bestpage)**: Compares 10+ competitors across dimensions like pricing, features, and reviews. These authoritative hubs attract research-phase traffic and boost topical relevance for AI recommendations.\n\n* **[FAQ Pages](https://seopage.ai/faqpage)**: Targets pain points and emerging queries with schema-optimized, conversational content. Optimized for PAA, voice search, and generative AI, these enhance discoverability and engagement.\n\n* **[Solution Pages](https://seopage.ai/solutionpage)**: Develops industry-specific solution overviews, including migration guides and implementation checklists, to address targeted business challenges. These pages capture solution-seeking traffic, demonstrating tailored value propositions and integrating savings calculators to accelerate decision-making.\n\n* **[Testimonial Pages](https://seopage.ai/testimonialpage)**: Compiles curated customer success stories and testimonials into dedicated hubs, optimized for social proof and trust-building. These pages leverage user-generated content to enhance credibility, improve E-E-A-T signals, and convert skeptical visitors by showcasing real-world results and case studies.\n\nLooking ahead, SEOPage.ai plans to expand to over 100 page types, including glossaries, benchmarks, case studies, and local service pages, enabling comprehensive SEO strategies across industries. This roadmap ensures users stay ahead of search trends with innovative, data-driven formats.\n\n**Seamless Automation and Effortless Integration**\n\nSEOPage.ai's AI Agent eliminates technical barriers, delivering a fully automated, end-to-end SEO solution that requires no expertise. From intelligent sitemap design and content creation to coding, publishing, and continuous maintenance, users simply provide their site details, and the AI Agent delivers ready-to-use HTML or markdown files compatible with any website framework. It integrates with analytics tools like Google Analytics, Search Console, and third-party platforms such as Semrush for enhanced insights.Intuitive, real-time dashboards deliver clear metrics on traffic, conversions, search rankings, and ROI, with proactive alerts highlighting optimization opportunities. The free trial includes hosting for up to five pages, while professional tiers scale to support 50 pages with advanced features like priority content generation and auto-updates.\n\nUsers rave about the results:\n\n\"SEOPage.ai is like having a dedicated SEO strategist in your pocket, streamlining planning and execution,\" says Alexis, Chief SEO Strategist.\n\nJimmy Bartney, Product Manager at Picko Lab, echoes, \"It's a transformative tool that turns data into actionable wins with unmatched efficiency.\"\n\n**Accessible Pricing for Scalable Growth**\n\nSEOPage.ai democratizes advanced SEO with flexible plans:\n\n* **Free Trial**: $0/month, 50 credits (~5 pages), hosting for 5 pages, standard support.\n\n* **Standard**: $29.9/month, 300 credits (~30 pages), hosting for 30 pages.\n\n* **Professional**: $49.90/month, 500 credits (~50 pages), priority generation and support.\n\nThese tiers cater to startups and enterprises alike, with custom options for high-volume needs. By focusing on high-ROI pages, the AI Agent maximizes impact and minimizes waste.\n\n**About SEOPage.ai**\n\nDeveloped in-house by eclicktech, SEOPage.ai is the world's first SEO AI Agent, currently led by Joey Z., whose expertise in AI-driven SEO fuels the platform's mission to make sophisticated strategies accessible. Building on AltPage.ai's Product Hunt success, SEOPage.ai has earned buzz on X and Product Hunt for its efficiency in competitive content generation. The team's goal is clear: empower every business to claim valuable search traffic, regardless of resources.\n\nFor more details, visit [https://seopage.ai](https://seopage.ai/). Media inquiries: Joey Z. at +1 307-533-5946 or [joey@seopage.ai](mailto:joey@seopage.ai).\n\n**Contact Information:**\n\nSEOPage.ai\n\nSingapore\n\nContact: Joey Z., Product Owner \n\nPhone: +1 307-533-5946 \n\nEmail: [joey@seopage.ai](mailto:joey@seopage.ai)\n\n\n\nCision \n\nView original content to download multimedia:[https://www.prnewswire.com/apac/news-releases/seopageai-launches-new-ai-agent-for-strategic-traffic-acquisition-revolutionizing-seo-with-autonomous-page-creation-302555186.html](https://www.prnewswire.com/apac/news-releases/seopageai-launches-new-ai-agent-for-strategic-traffic-acquisition-revolutionizing-seo-with-autonomous-page-creation-302555186.html)\n\nView Comments \n\n[Terms](https://guce.yahoo.com/terms?locale=en-US) and [Privacy Policy](https://guce.yahoo.com/privacy-policy?locale=en-US)\n\n[Your Privacy Choices ](https://guce.yahoo.com/state-controls?locale=en-US&state=OR)\n\n[More Info](https://news.google.com/more-info)\n\nRecommended Stories\n-------------------\n\n[](https://news.google.com/)\n\nCopyright © 2025 Yahoo. 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Class A Common Stock 34.57+3.46(+11.12%)](https://news.google.com/quote/FIGR/) \n\n* [Top economic events](https://news.google.com/calendar/economic) \n\nEdit your Dock\n\n[Terms](https://guce.yahoo.com/terms?locale=en-US) and [Privacy Policy](https://guce.yahoo.com/privacy-policy?locale=en-US)\n\n[Your Privacy Choices ](https://guce.yahoo.com/state-controls?locale=en-US&state=OR)\n\n[Ad Terms](https://policies.oath.com/us/en/oath/privacy/adinfo/index.html)[Feedback](https://yahoo.uservoice.com/forums/952723-finance-b3)[More Info](https://news.google.com/more-info)","publishedTime":"2025-09-12T13:56:00.000Z","metadata":{"lang":"en-US","oath:guce:consent-host":["guce.yahoo.com","guce.yahoo.com"],"title":"SEOPage.ai Launches New AI Agent for Strategic Traffic Acquisition: Revolutionizing SEO with Autonomous Page Creation","description":"In a digital landscape where traditional SEO tools overwhelm marketers with data and deliver inconsistent results, SEOPage.ai unveils its game-changing AI Agent. 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Tailored for both Google and generative AI search engines, SEOPage.ai empowers businesses to scale their digi","twitter:title":"SEOPage.ai Launches New AI Agent for Strategic Traffic Acquisition: Revolutionizing SEO with Autonomous Page Creation","twitter:image":"https://media.zenfs.com/en/prnewswire.com/c843bfc92a100eab95a60f9553c19b3e","twitter:image:src":"https://media.zenfs.com/en/prnewswire.com/c843bfc92a100eab95a60f9553c19b3e","twitter:card":"summary_large_image","fb:app_id":"458584288257241","fb:pages":"458584288257241","ogImg":"https://media.zenfs.com/en/prnewswire.com/c843bfc92a100eab95a60f9553c19b3e","og:image:width":"400","og:type":"article","og:image:height":"240","robots":"max-image-preview:large","og:description":"In a digital landscape where traditional SEO tools overwhelm marketers with data and deliver inconsistent results, SEOPage.ai unveils its game-changing AI Agent. 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{"code":200,"status":20000,"data":{"title":"Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers - 3DPrint.com | Additive Manufacturing Business","description":"","url":"https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5","content":"Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers - 3DPrint.com | Additive Manufacturing Business\n\n===============\n\n[Site Sponsor: ](https://3dprint.com/?lapID=BlelQB&l=aHR0cHM6Ly93d3cuY29udGludXVtcG93ZGVycy5jb20v)\n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)|[Register](https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO Content](https://3dprint.com/get-pro/)[Advertise](https://3dprint.com/advertise/)[Instant 3D Printing Quote](https://i.facfox.com/insta3dp)\n\n[](https://3dprint.com/)\n\nSearch\n\n* [](https://3dprint.com/)\n* [News](https://3dprint.com/)[View All News](https://3dprint.com/)[Data & Analysis](https://3dprint.com/get-pro/)[Bioprinting, Medical and Dental](https://news.google.com/bioprinting-zone/)[3D Software](https://news.google.com/category/3d-software/)[3D Scanning](https://news.google.com/category/3d-scanners/) [Aerospace](https://news.google.com/category/aerospace-3d-printing/)[Education](https://news.google.com/category/education/)[Metals](https://news.google.com/category/metal-3d-printing/)[Materials](https://news.google.com/category/3d-printing-materials/)[Editorials/Opinions](https://news.google.com/category/editorials-opinions/)[Exclusive Interviews](https://news.google.com/category/exclusive-interviews/)[Podcast](https://3dprint.com/videos/) [3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More](https://3dprint.com/320780/3d-printing-news-briefs-9-17-2025/) [Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers](https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/) [Rise of the Asian Dragon: How China Is Reshaping Advanced Manufacturing](https://3dprint.com/320702/how-china-is-reshaping-advanced-manufacturing/) \n* [Zones](https://3dprint.com/guides/?exclusive_content=zones)[View All Zones](https://3dprint.com/guides/?exclusive_content=zones) [](https://3dprint.com/eos-zone/) [](https://www.stratasys.com/) [](https://wurthadditive.com/) [](https://additivemanufacturingstrategies.com/) [](https://3dprint.com/the-hp-zone/) [](https://formnext.mesago.com/frankfurt/en.html) [](https://3dprint.com/the-space-zone/) [](https://3dprint.com/stocks/) [](https://3dprint.com/bioprinting-zone/) [](https://imts.com/savethedate) \n* [](https://3dprint.com/eos-zone/)\n* [](https://3dprint.com/the-hp-zone/)\n* [](https://www.stratasys.com/)\n* [](https://wurthadditive.com/)\n* [](https://www.3dsystems.com/)\n* [](https://formnext.mesago.com/frankfurt/en.html)\n* [](https://additivemanufacturingstrategies.com/)\n* [](https://imts.com/savethedate)\n* [Research](https://additivemanufacturingresearch.com/reports/)[View All Reports](https://additivemanufacturingresearch.com/reports/)[Market Studies](https://additivemanufacturingresearch.com/market-studies/)[Data Reports](https://additivemanufacturingresearch.com/data-reports/) [Metals Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[Polymers Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[3DP/AM Market Insights: Q1 2025 July 14, 2025 Report # 0 ](https://additivemanufacturingresearch.com/reports/3dp-am-market-insights-q1-2025/) [##### Healthcare Additive Manufacturing Still AM’s Backbone in 2019, But for How Long? 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More](https://3dprint.com/320780/3d-printing-news-briefs-9-17-2025/) [Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers](https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/) [Rise of the Asian Dragon: How China Is Reshaping Advanced Manufacturing](https://3dprint.com/320702/how-china-is-reshaping-advanced-manufacturing/) \n* [About/Submit](https://3dprint.com/newsletter/about/)[About / Team](https://news.google.com/about/)[Contact / Submit](https://news.google.com/contact-us/)[Advertise](https://news.google.com/advertise/)[Newsletter](https://news.google.com/newsletter/)[Survey](https://news.google.com/contact-us/#survey) [3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More](https://3dprint.com/320780/3d-printing-news-briefs-9-17-2025/) [Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers](https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/) [Rise of the Asian Dragon: How China Is Reshaping Advanced Manufacturing](https://3dprint.com/320702/how-china-is-reshaping-advanced-manufacturing/) \n* [About](https://3dprint.com/about/)\n* [Submit](https://3dprint.com/contact-us/)\n*  \n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)[Register](https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO Content](https://3dprint.com/get-pro/)[Advertise](https://3dprint.com/advertise/)[Instant 3D Printing Quote](https://i.facfox.com/insta3dp)\n\n[](https://3dprint.com/?lapID=BcaBeB&l=aHR0cHM6Ly93dXJ0aGFkZGl0aXZlLmNvbS9wYWdlcy9kZW1vLWRheXMtMjAyNQ==)\n\nAvailable on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers\n==================================================================================\n\n[09:00 am](https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5)[by Joris Peels](https://3dprint.com/author/jorisp/)[3D Printing](https://3dprint.com/category/3d-printing/)[3D Software](https://3dprint.com/category/3d-software/)\n\n[](https://3dprint.com/?lapID=BaBaec&l=aHR0cHM6Ly9mb3JtbmV4dC5tZXNhZ28uY29tL2ZyYW5rZnVydC9lbi9leHBvLWNvbnZlbnRpb24vdmlzaXRvci1pbmZvcm1hdGlvbi5odG1sP3d0X21jPURpc3BsYXktQmFubmVyLjNkcHJpbnRjb20ubWYtbWVzYWdvLmZvcm1uZXh0LmNjLnZ0LmN2LjI1)\n\n**Share this 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3D printing company [Qualup](https://qualup.com/en/) has been in the industry since 2011. The company has a good reputation in making high-temperature Material Extrusion systems and volumetric sensors for [more precise 3D printing](https://3dprint.com/292564/high-temp-3d-printers-filament-diameter-control-ensures-consistent-quality/). Now the company is having a [Kickstarter](https://www.kickstarter.com/projects/1492464013/split3r-automatically-split-your-3d-files?ref=profile_created&category_id=331) to promote something very different, but nonetheless very relevant: Split3r. With about 20 days left in the campaign, the project has been fully funded, and so will come to fruition.\n\n[](https://3dprint.com/wp-content/uploads/2025/09/bmw-m4-002-eploded.png)\n\nSplit3r solves a problem of using many small 3D printers or one big printer to print really big things. Theoretically this has been possible for many years. But, only now with a new generation of reliable desktop systems has it become viable to print a lot of build-volume-filling parts for many of us. Some in cosplay and furniture design were already doing this on inexpensive i3 clones. But, they either had to be very skilled, very patient, or very determined, and were probably a rare combination of all three. Splitting files was more difficult than it seemed, and keeping track of them was hard also.\n\n[](https://3dprint.com/wp-content/uploads/2025/09/7ba4ecbf939799e53e44716f50b43825_original.png.jpeg)\n\nSplit3r hopes to make it super simple for you to split your large parts. This means that the part can be distributed easily over a print farm, or be printed serially by one or a few printers much more simply. You don’t need to dive into CAD to do this, as the software automates it. It also automatically tracks parts, can add part numbers, and makes it so you can easily join the parts. You can also split files by build volume and automatically create joints. The software gives you a preview, gives you an exploded view, and lets you label parts. Then, you can save all information in the .s3r file format and export to PrusaSlicer, Bambu Studio, Cura, and others. Licenses are €30, and it’s a perpetual license without a subscription for two PCs. There’s a license manager for if you switch computers.\n\n[](https://3dprint.com/wp-content/uploads/2025/09/1f33989f2666dbb13ebeee8ccf260b1f_original.png)\n\nIf you’re an architect, model maker, furniture maker, prop maker, outdoor advertising maker, cosplay enthusiast, or anyone with large part ambitions, this seems like a very attractively priced product that will save you tons of time. The company also thinks that tooling, enclosures, molds, and lost core casting are ideal for this software tool. Also, if you have larger systems, this could let you make even bigger parts. For companies and print farms, this product could open up new markets and make a lot more parts possible.\n\nDesktop 3D printing has been limited by form factor. We don’t have desktop washing machines. By digitally making build volumes infinite, larger and larger objects can be made. Making true 3D printed furniture, molds and formwork for buildings, and large advertising components can now be easy to do.\n\nThe company will do a public beta in October and hopes to release the software in time for Christmas. I really love what Qualup is doing here. This is a product that can significantly advance the 3D printing market. We’ve struggled to produce things that are larger than human-sized. But with Split3r, anyone can make large-scale objects very easily. This is truly a development whose consequences I can not oversee. With reliable and fast desktop 3D printers, better and cheaper filament, and Split3r, we could make many more large-scale objects inexpensively and quickly, in print farms or at home. I really think that this could boost 3D printing as a whole, and urge you to sign up for [the Kickstarter.](https://www.kickstarter.com/projects/1492464013/split3r-automatically-split-your-3d-files?ref=profile_created&category_id=331) For about $50, you can now print many things unthinkable only years ago.\n\nSubscribe to Our Email Newsletter\n---------------------------------\n\nStay up-to-date on all the latest news from the 3D printing industry and receive information and offers from third party vendors.\n\n* Enter your email address* \n* CAPTCHA \n* Instagram This field is for validation purposes and should be left unchanged. \n\n**Tagged with:**[crowdfunding](https://3dprint.com/tag/crowdfunding/) • [desktop 3d printing](https://3dprint.com/tag/desktop-3d-printing/) • [distributed manufacturing](https://3dprint.com/tag/distributed-manufacturing/) • [kickstarter](https://3dprint.com/tag/kickstarter/) • [kickstarter 3d printer](https://3dprint.com/tag/kickstarter-3d-printer/) • [print farming](https://3dprint.com/tag/print-farming/) • [print farms](https://3dprint.com/tag/print-farms/) • [qualup](https://3dprint.com/tag/qualup/) • [software](https://3dprint.com/tag/software/) • [split](https://3dprint.com/tag/split/) • [Splitr](https://3dprint.com/tag/splitr/) • [splitting](https://3dprint.com/tag/splitting/)\n\n* * *\n\nPrint Services\n--------------\n\nUpload your 3D Models and get them printed quickly and 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[](https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5#company2)\n* [](https://news.google.com/rss/articles/CBMijAFBVV95cUxNMWJ1a2pFN3o0dmRHTEFhdFpDZ0FhajZOOWdCNFl1U3poc3BudVpkUjVpNUpwUWRmeXRBU2FKUFBNQjJQMHExOE1LMEd1OG1EeHlqQ2IyeWwySDN5VzBJME1vNWdYaDhiXzF3Ul9XaThHUUJnalkzQUtFOE5PUzF2VkhOVW52WnFwQ1VIU9IBkgFBVV95cUxPc2N5SS1pOUVZT0hOMXc1cVFjdEQ3cnhQbUhIV21ncUNiVUlBN3g3Uk9uYUJzeW8yMjkteXNfTVNubFAzUUdrNUdBQkY3U2ZVQkJzTHdDRklxNGs0TmZ4NzBKX3Npc0E1LUh6Unk2WUdSdUNYWDFnZ00zMndrMy16SXdKd1UxS2o1Yld6bmlNeGpwdw?oc=5#company-3ERP)\n* 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The company has a good reputation in making high-temperature Material Extrusion systems and volumetric sensors for more precise...","og:url":"https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/","og:site_name":"3DPrint.com | Additive Manufacturing Business","article:published_time":"2025-09-17T13:00:55+00:00","og:image":"https://3dprint.com/wp-content/uploads/2025/09/bmw-m4-001.png","og:image:width":"2185","og:image:height":"1122","og:image:type":"image/png","author":"Joris Peels","twitter:card":"summary_large_image","twitter:label1":"Written by","twitter:data1":"Joris Peels","twitter:label2":"Est. reading time","twitter:data2":"3 minutes","pubdate":"2025-09-17T09:00:55-04:00"},"external":{"apple-touch-icon":{"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/apple-icon-180x180.png":{"sizes":"180x180"}},"icon":{"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/favicon-32x32.png":{"type":"image/png","sizes":"32x32"},"https://3dprint.com/wp-content/themes/lugh2019/img/favicons/favicon-16x16.png":{"type":"image/png","sizes":"16x16"}},"dns-prefetch":{"https://cdn.jsdelivr.net/":{},"https://www.google.com/":{},"https://fonts.googleapis.com/":{}},"canonical":{"https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/":{}},"amphtml":{"https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/amp/":{}}},"usage":{"tokens":24232}},"meta":{"usage":{"tokens":24232}}}

{"code":200,"status":20000,"data":{"title":"3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More - 3DPrint.com | Additive Manufacturing Business","description":"","url":"https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5","content":"3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More - 3DPrint.com | Additive Manufacturing Business\n\n===============\n\n[Site Sponsor: ](https://3dprint.com/?lapID=BlelQB&l=aHR0cHM6Ly93d3cuY29udGludXVtcG93ZGVycy5jb20v)\n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)|[Register](https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO Content](https://3dprint.com/get-pro/)[Advertise](https://3dprint.com/advertise/)[Instant 3D Printing Quote](https://i.facfox.com/insta3dp)\n\n[](https://3dprint.com/)\n\nSearch\n\n* [](https://3dprint.com/)\n* [News](https://3dprint.com/)[View All News](https://3dprint.com/)[Data & Analysis](https://3dprint.com/get-pro/)[Bioprinting, Medical and Dental](https://news.google.com/bioprinting-zone/)[3D Software](https://news.google.com/category/3d-software/)[3D Scanning](https://news.google.com/category/3d-scanners/) [Aerospace](https://news.google.com/category/aerospace-3d-printing/)[Education](https://news.google.com/category/education/)[Metals](https://news.google.com/category/metal-3d-printing/)[Materials](https://news.google.com/category/3d-printing-materials/)[Editorials/Opinions](https://news.google.com/category/editorials-opinions/)[Exclusive Interviews](https://news.google.com/category/exclusive-interviews/)[Podcast](https://3dprint.com/videos/) [3D Printing News Briefs, September 17, 2025: IDEX Printer, NiTi Scaffolds, Cooking Oil, & More](https://3dprint.com/320780/3d-printing-news-briefs-9-17-2025/) [Available on Kickstarter: Split3r Lets You 3D Print Big Parts on Small 3D Printers](https://3dprint.com/320687/split3r-lets-you-3d-print-big-parts-on-small-3d-printers/) [Rise of the Asian Dragon: How China Is Reshaping Advanced Manufacturing](https://3dprint.com/320702/how-china-is-reshaping-advanced-manufacturing/) \n* [Zones](https://3dprint.com/guides/?exclusive_content=zones)[View All Zones](https://3dprint.com/guides/?exclusive_content=zones) [](https://3dprint.com/eos-zone/) [](https://www.stratasys.com/) [](https://wurthadditive.com/) [](https://additivemanufacturingstrategies.com/) [](https://3dprint.com/the-hp-zone/) [](https://formnext.mesago.com/frankfurt/en.html) [](https://3dprint.com/the-space-zone/) [](https://3dprint.com/stocks/) [](https://3dprint.com/bioprinting-zone/) [](https://imts.com/savethedate) \n* [](https://3dprint.com/eos-zone/)\n* [](https://3dprint.com/the-hp-zone/)\n* [](https://www.stratasys.com/)\n* [](https://wurthadditive.com/)\n* [](https://www.3dsystems.com/)\n* [](https://formnext.mesago.com/frankfurt/en.html)\n* [](https://additivemanufacturingstrategies.com/)\n* [](https://imts.com/savethedate)\n* [Research](https://additivemanufacturingresearch.com/reports/)[View All Reports](https://additivemanufacturingresearch.com/reports/)[Market Studies](https://additivemanufacturingresearch.com/market-studies/)[Data Reports](https://additivemanufacturingresearch.com/data-reports/) [Metals Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[Polymers Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[3DP/AM Market Insights: Q1 2025 July 14, 2025 Report # 0 ](https://additivemanufacturingresearch.com/reports/3dp-am-market-insights-q1-2025/) [##### Healthcare Additive Manufacturing Still AM’s Backbone in 2019, But for How Long? 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today’s 3D Printing News Briefs, Raise3D announced the launch of a new printer at FABTECH 2025, and EOS and AM Solutions share about their integrated post-processing ecosystem, first introduced at Formnext 2024. Moving on to research, a team from Hong Kong developed 3D printed superelastic bone scaffolds, and Utrecht researchers are using AI to improve volumetric bioprinting. Finally, a student startup developed a filament made from waste cooking oil.\n\n**Raise3D Announced E3 IDEX 3D Printer Launch at FABTECH**\n----------------------------------------------------------\n\n[](https://3dprint.com/wp-content/uploads/2025/09/E3-Left-with-shadow-scaled.png)\n\nAt the recent FABTECH 2025, [Raise3D](https://www.raise3d.com/news/raise3d-announces-the-launch-of-e3-printer-at-fabtech-2025/?utm_source=hs_email&utm_medium=email&utm_content=379451002) announced the launch of its [new E3 IDEX 3D printer](https://www.raise3d.com/e3/), a successor to its E2 and E2CF systems. Built to deliver stable, precise, prints, the E3 is said to reach print speeds up to 200 mm/s for TPU and composite materials. The printer is compatible with the Flexible Filament Auxiliary Feeder, which makes it good for complex prints with flexible filaments and excellent surface finishes. With its optional composite filament print head, the E3 supports many composite materials, including Raise3D’s new Hyper Speed PLA Pro. The E3 also offers auto bed leveling, and because it’s an IDEX printer, it supports multiple print modes, such as dual-color and dual-material, mirror mode, and duplication mode. Finally, it offers substrate printing that’s compatible with select materials and substrate types. Raise3D’s new E3 IDEX 3D printer is available immediately, with an MSRP of $2,499 in the U.S. and €1,999 in Europe.\n\n> “The E3 redefines flexible material printing by merging versatility with performance. Building on the E Series legacy, it enhances the E2’s TPU printing capabilities and the E2CF’s composite filament printing expertise – now with notably faster print speeds and expanded material options,” said Edward Feng, Raise3D’s Global CEO.\n\n**EOS & AM Solutions Offer Update on Integrated Post-Processing Ecosystem**\n---------------------------------------------------------------------------\n\n[](https://3dprint.com/wp-content/uploads/2025/09/IMG-D1-F1-1-scaled.jpg)\nThe D1 & F1 post-processing solutions were designed by AM Solutions & EOS for the EOS P3 series, including the EOS P3 NEXT. These solutions provide a fully automated workflow that streamlines unpacking, sieving, and powder mixing, resulting in optimal material reuse, improved cost efficiency, and enhanced handling. (Picture courtesy of Rösler Oberflächentechnik GmbH)\n\nIn order to scale AM into a reliable production tool, seamless end-to-end solutions are needed to help ensure consistency, efficiency, and economic viability. As such, a strategic collaboration between [EOS](https://www.eos.info/)and[AM Solutions](https://www.solutions-for-am.com/en/news/detail/almost-there-discover-how-eos-and-am-solutions-are-taking-a-holistic-approach-to-the-additive-process-chain)—a brand of the[Rösler group](https://www.rosler.com/en/)—has resulted in a strong post-processing ecosystem, as a response to the need for integrated workflows. Last year [at Formnext](https://3dprint.com/314736/formnext-2024-sustainability-large-format-3d-printers-more/), the two companies showcased their jointly developed solution in its early development stage, and now they’re complete, deployed at select beta partners to be evaluated under real-life conditions. The automated D1 and F1 systems were developed to integrate with the EOS P3 polymer platform, including the [EOS P3 NEXT](https://3dprint.com/314573/eos-launches-p3-next-sls-3d-printer-at-formnext-2004/) launched at Formnext 2024. These intelligent systems improve safety by limiting operator contact with materials, offer efficient powder reuse, and feature intuitive interfaces that need little training to use. This joint approach by EOS and AM Solutions is indicative of the shift toward end-to-end, connected ecosystems to help scale AM.\n\n> “Customers are no longer satisfied with achieving a good build. They expect factory-ready systems that deliver finished parts with minimal manual input. That’s exactly what our collaboration with AM Solutions is targeting,” said Fabian Krauß, Head of Product Management Polymer Solutions at EOS. “The D1 and F1 systems weren’t developed in isolation — they’re part of a broader workflow strategy that prioritises consistency, traceability, and throughput just as much as geometric freedom.”\n> \n> \n> “Since presenting a first development status in November last year, we have continued our intensive cooperation and made significant progress. The collaboration with EOS is extremely constructive and based on partnership. In our view, the two machine solutions will prove to be real game changers,” agreed David Soldan, Head of AM Solutions – 3D post processing technology.\n\n**Tunable 3D Printed NiTi Bone Scaffolds with Superelasticity**\n---------------------------------------------------------------\n\n[](https://3dprint.com/wp-content/uploads/2025/09/Low-Res_Superelastic-NiTi-scaffolds-with-etensively-tunable-mechanical-and-mass-transfer-properties-fabricated-via-LPBF.jpg)\nUsing laser powder bed fusion technology (LPBF, a 3D printing technique), the microstructure and macrostructure of NiTi scaffolds are synergistically optimized by engineering hierarchical microstructures and gyroid-sheet topologies. This innovative design enhances superelasticity and enables a wide range of tunable properties. Image Credit: Shiyu Zhong, Lei Zhang, Ying Li, Wanying Wang, Gan Li, Yulun Luo, Dingfei Zhang and Jian Lu\n\nGlobal demand for bone implants continues to increase. A team of researchers from [City University of Hong Kong](https://www.cityu.edu.hk/en) (City UHK) published a [paper](https://iopscience.iop.org/journal/2631-7990) on their work developing [novel 3D printed bone scaffolds](https://www.eurekalert.org/news-releases/1096803) that are superelastic and have tunable performance. The key was NiTi (nitinol) alloys, which are biocompatible metals that have great deformation recovery capabilities, or superelasticity. However, it’s been difficult to control the performance of 3D printed NiTi scaffolds, as there aren’t many clear strategies for achieving a range of tunable properties and the optimal superelasticity. The City UHK researchers used laser powder bed fusion (LPBF) to synergistically optimize both the micro- and macrostructure of NiTi scaffolds. They were able to produce scaffolds with gyroid-sheet topologies, and the design was able to enhance reversible martensitic phase transformation, which improved elasticity. They also achieved a wide range of mechanical and mass transfer properties by adjusting the volume fraction and unit cell size of the scaffolds. While natural bone has a deformation recovery capability of 2-4%, the team reported that its 3D printed scaffolds were at 6-7%.\n\n> “Compared with previously reported scaffolds, our superelastic NiTi scaffolds more closely match the deformation behavior of natural bone and offer adaptable properties to meet the diverse needs of different implantation sites. Future research will focus on the biocompatibility and durability (including fatigue, corrosion, etc.) of these scaffolds to enhance their clinical applications,” said mechanical engineering PhD student Shiyu Zhong, the paper’s first author.\n\n**Utrecht University’s AI-Guided Bioprinter Helps Design Living Tissues**\n-------------------------------------------------------------------------\n\n[](https://3dprint.com/wp-content/uploads/2025/09/Biofabrication-Riccardo-Levato-2023-12-04-002.jpg)\nRiccardo Levato, Associate Professor of Biofabrication and Regenerative Medicine at the Department of Orthopedics, University Medical Center Utrecht (UMCU) and at the Regenerative Medicine Center Utrecht\n\n[Riccardo Levato](https://research.umcutrecht.nl/researchers/levato/), Associate Professor of Biofabrication and Regenerative Medicine at the Department of Orthopedics, [University Medical Center Utrecht](https://www.umcutrecht.nl/en) (UMCU) and the [Regenerative Medicine Center Utrecht](https://www.uu.nl/en/research/life-sciences/regenerative-medicine), and his research team used a branch of artificial intelligence (AI) called computer vision to [develop a volumetric bioprinter](https://www.uu.nl/en/news/ai-turns-printer-into-a-partner-in-tissue-engineering) that can see, co-design, and ultimately help improve the survival and functionality of cells in 3D printed tissues. As they explain in their [paper](https://www.nature.com/articles/s41586-025-09436-7), volumetric bioprinting is faster, but more gentle on cells, and their device uses cell-friendly laser light and bioink to create a 3D structure. PhD student [Sammy Florczak](https://research.umcutrecht.nl/researchers/sammy-florczak/) helped develop the device, as well as GRACE, or _Generative, Adaptive, Context-Aware 3D printing._ Blood vessels provide nutrients and oxygen to cells, so it’s critical to print these at the correct place in order to form viable tissue. Normally, a 3D design is made without knowing where the cells are in the light-sensitive gel, i.e. where the blood vessels should go. GRACE helps the team’s printer “see” the cells, and designs a network of blood vessels around them. It can also automatically align multiple printing steps, and automatically correct for obstacles.\n\n> “In the past, printing always depended on the designer’s blueprint. Now, GRACE contributes to the design itself. The printer ‘sees’ what kind of cells are in the material, and where they are. Then, using AI tools, it creates a matching design for the object to be printed,” explained Florczak. “This new printer essentially has its own ‘eyes’ – the laser-based imaging- and ‘brain’ – the new AI software. That level of customization leads to tissues that survive and function better.”\n\n**Students Make 3D Printing Material out of Waste Cooking Oil**\n---------------------------------------------------------------\n\n[](https://3dprint.com/wp-content/uploads/2025/09/Zithri.png)\n\nFinally, a student startup called Zithri, out of the [University of Technology and Applied Sciences Shinas](https://www.utas.edu.om/shinas/) in Oman, has created a filament for the circular economy. Their [EcoFil 3D](https://www.muscatdaily.com/2025/09/07/student-startup-turns-waste-cooking-oil-into-3d-printing-material/) is a 3D printing material made out of treated and filtered waste cooking oil. The Omani startup’s vision is about integrating environmental responsibility with scientific innovation. According to Zithri, an estimated 11,000 tonnes a year of cooking are carelessly disposed of, which can lead to major damage to sewage networks, and is just overall bad for the environment. Their new EcoFil 3D filament also offers 3D printer users a more environmentally-friendly alternative to other plastics. Zithri and its cooking oil waste filament won second place in the second edition of the be’ah-Tech Incubator Programme.\n\n> “Our goal is to provide high-quality filaments that support sustainability and contribute to the circular economy,” said Shahad bint Rashid al Hosni, Executive Operations Manager of Zithri.\n> \n> \n> “Through innovation, we want to create practical solutions that protect the environment and serve the community.”\n\nSubscribe to Our Email Newsletter\n---------------------------------\n\nStay up-to-date on all the latest news from the 3D printing industry and receive information and offers from third party vendors.\n\n* Enter your email address* \n* CAPTCHA \n* Comments This field is for validation purposes and should be left unchanged. \n\n**Tagged with:**[3d bioprinter](https://3dprint.com/tag/3d-bioprinter/) • [3D printed bone scaffolds](https://3dprint.com/tag/3d-printed-bone-scaffolds/) • [3d printer filament](https://3dprint.com/tag/3d-printer-filament/) • [AI](https://3dprint.com/tag/ai/) • [AM Solutions](https://3dprint.com/tag/am-solutions/) • [artificial intelligence](https://3dprint.com/tag/artificial-intelligence/) • [automated post-processing](https://3dprint.com/tag/automated-post-processing/) • [automated workflow](https://3dprint.com/tag/automated-workflow/) • [bioink](https://3dprint.com/tag/bioink/) • [City University of Hong Kong](https://3dprint.com/tag/city-university-of-hong-kong/) • [collaboration](https://3dprint.com/tag/collaboration/) • [computer vision](https://3dprint.com/tag/computer-vision/) • [Cooking Oil](https://3dprint.com/tag/cooking-oil/) • [deformation recovery](https://3dprint.com/tag/deformation-recovery/) • [EcoFil 3D](https://3dprint.com/tag/ecofil-3d/) • [eos](https://3dprint.com/tag/eos/) • [EOS P3 NEXT](https://3dprint.com/tag/eos-p3-next/) • [EOS P3 system](https://3dprint.com/tag/eos-p3-system/) • [FabTech](https://3dprint.com/tag/fabtech/) • [IDEX](https://3dprint.com/tag/idex/) • [incubator](https://3dprint.com/tag/incubator/) • [Laser powder bed fusion (LPBF)](https://3dprint.com/tag/laser-powder-bed-fusion-lpbf/) • [LPBF 3D printing](https://3dprint.com/tag/lpbf-3d-printing/) • [NiTi](https://3dprint.com/tag/niti/) • [Nitinol](https://3dprint.com/tag/nitinol/) • [Oman](https://3dprint.com/tag/oman/) • [Raise3D](https://3dprint.com/tag/raise3d/) • [research paper](https://3dprint.com/tag/research-paper/) • [strategic partnership](https://3dprint.com/tag/strategic-partnership/) • [students](https://3dprint.com/tag/students/) • [tissue engineering](https://3dprint.com/tag/tissue-engineering/) • [UMC Utrecht](https://3dprint.com/tag/umc-utrecht/) • [University Medical Center Utrecht](https://3dprint.com/tag/university-medical-center-utrecht/) • [University of Technology and Applied Sciences Shinas](https://3dprint.com/tag/university-of-technology-and-applied-sciences-shinas/) • [Utrecht University](https://3dprint.com/tag/utrecht-university/) • [volumetric 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* *\n\n### Categories\n\n[3D Design](https://3dprint.com/category/3d-design/)\n\n[3D Printed Art](https://3dprint.com/category/3d-printed-art/)\n\n[3D Printed Food](https://3dprint.com/category/3d-printed-food-2/)\n\n[3D Printed Guns](https://3dprint.com/category/3d-printed-guns-2/)\n\n[View More](https://3dprint.com/page/2/)\n\n* * *\n\nYou May Also Like\n-----------------\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[Business](https://3dprint.com/category/business-2/)[Space 3D Printing](https://3dprint.com/category/space-3d-printing/)\n\n[### Satellite RF: Seek Success in Owning Additive Applications](https://3dprint.com/320614/satellite-rf-seek-success-in-owning-additive-applications/)\n\nIf you had started 30 years ago, you could have become a major original equipment manufacturer (OEM). And if you entered six years ago, with $50 million, your current course...\n\n[September 16, 2025](https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5)\n\n[3D Printers](https://3dprint.com/category/3d-printers/)[3D Printing](https://3dprint.com/category/3d-printing/)[3D Printing Materials](https://3dprint.com/category/3d-printing-materials/)[3D Printing Research](https://3dprint.com/category/3d-printing-research/)[Business](https://3dprint.com/category/business-2/)[Maritime 3D Printing](https://3dprint.com/category/maritime-3d-printing/)[Military 3D Printing](https://3dprint.com/category/military-3d-printing/)[North America](https://3dprint.com/category/north-america/)[Stocks](https://3dprint.com/category/stocks/)\n\n[### Velo3D and Linde AMT Target CuNi 3D Printing for US Navy Supply Chain](https://3dprint.com/320656/velo3d-and-linde-amt-target-cuni-3d-printing-for-us-navy-supply-chain/)\n\nVelo3D‘s (Nasdaq: VELO) resurrection continues, and now the firm is working together with Linde AMT (Linde Advanced Material Technologies) on CuNi for the US Navy and Maritime Industrial Base (MIB)...\n\n[September 12, 2025](https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5)\n\n[3D Printers](https://3dprint.com/category/3d-printers/)[3D Printing](https://3dprint.com/category/3d-printing/)[3D Software](https://3dprint.com/category/3d-software/)[Additive Manufacturing](https://3dprint.com/category/additive-manufacturing/)[Government](https://3dprint.com/category/government/)[Metal 3D Printing](https://3dprint.com/category/metal-3d-printing/)[North America](https://3dprint.com/category/north-america/)[Oceania](https://3dprint.com/category/oceania/)[Sustainability](https://3dprint.com/category/sustainability/)\n\n[### 3D Printing News Briefs, September 11, 2025: Project Call, Auto Color Mapping, & More](https://3dprint.com/320634/3d-printing-news-briefs-9-11-2025/)\n\nWe’re starting with America Makes news in today’s 3D Printing News Briefs, as a new project call for continuous fiber AM was recently announced. Moving on, there are two stories...\n\n[September 11, 2025](https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5)\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[Asia](https://3dprint.com/category/asia/)[General Industry](https://3dprint.com/category/general-industry/)[Government](https://3dprint.com/category/government/)[Social Issues](https://3dprint.com/category/social-issues/)\n\n[### Chinese Trade Association Report Says China is Evolving from “World’s Factory” to “Global Supply Chain Hub”](https://3dprint.com/320640/chinese-trade-association-report-says-china-is-evolving-from-worlds-factory-into-global-supply-chain-hub/)\n\nThe Chinese trade association China Federation of Logistics and Purchasing (CFLP) has released a report detailing the development of China’s supply chain management industry over the last year, according to...\n\n[September 10, 2025](https://news.google.com/rss/articles/CBMibkFVX3lxTFA1V1htTVJRajdwbEdfVEZZb1FtVG4xS0EyM1lFTDhDTlBkbFo1cE1TYUtTdnNGUGpmcEdTTTZKU0EtU0NmdlNUWXRrMWhvci1Qd3lQcWRHLW1EVmFCV1NzamJhTzJZQjhpTjlZUEZB0gFzQVVfeXFMTnUtNDdzY1VjOWx3bHdCV2s2VHNnZW9wSnlfeGJSRnlQUkIzazgzS2NLSERuQXlRSlJKUVlrNjc2ZGo5TWpNRm8wQVZ5VWQ4eHNwOFZzX3VJX3l6SEN0ZTB0eExOd1VjTlh3dkNNZzdVLW1XOA?oc=5)\n\n[Site Sponsor 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{"code":200,"status":20000,"data":{"title":"The future of energy and manufacturing: Is America ready to lead the next industrial revolution?","description":"Smart manufacturing, AI in industrial automation, predictive maintenance and digital twin tech will transform industry innovation and growth.","url":"https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5","content":"The future of industrial products: PwC \n\n===============\n[Skip to content](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#title)[Skip to footer](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#pgFooter)\n\n* Index\n-----\n\n* [Reshoring manufacturing isn’t a tactic. It’s the new industrial mission](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor1)\n* [Modular manufacturing is rising, and it’s self-healing](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor2)\n* [From gridlocked to grid-smart: The race for energy resilience](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor3)\n* [AI in manufacturing takes the wheel](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor4)\n* [Smart manufacturing meets the AI-native workforce](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor5)\n* [Regulatory foresight becomes your next strategic advantage](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5#factor6)\n* [Building 2035 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Insight\n* 17 minute read\n* September 17, 2025\n\n[Download PDF](https://news.google.com/us/en/industries/assets/industry-edge-future-of-industrial-products.pdf)Listen to the audio version Share\n\nCopy Link Link Copied\n\nClose\n\nUS industrials and energy leaders are on the clock to shape a new golden age\n----------------------------------------------------------------------------\n\nThe business of America is business — entrepreneurial, risk-ready and opportunity-driven. When industry seizes not just one innovation but dozens and fuses them together, the result isn’t transformation. It’s creation.\n\nThat’s what’s happening now. US industrials and energy leaders, including manufacturers, power providers and utilities, are building something new: a self-healing, intelligent enterprise powered by AI, automation and data. This isn’t a patchwork of upgrades. It’s a paradigm shift that could reposition America at the center of global industrial leadership.\n\nAmerica’s industrial strength is already backed by hard metrics. Take manufacturing. In 2024, US manufacturers contributed $2.91 trillion to the economy — more than the GDP of entire countries like France or the UK. If it stood alone, the US manufacturing sector would rank as the eighth-largest economy in the world.1 That’s just one pillar. Add in energy and utilities powering this transformation and the scale of reinvention is even greater. This isn’t recovery, it’s reinvention at scale, positioning the US firmly at the center of global industry — and the next wave of innovation.\n\nIn this future, chips are the new oil. [Data centers](https://www.pwc.com/us/en/industries/energy-utilities-resources/library/data-centers.html) are the new factories. And by 2035, intelligent, autonomous systems could redefine the sector. Industrials and energy leaders sense a revolution, yet many companies aren’t moving fast enough. The window is open, but not forever.\n\nIn PwC’s new Future of Industrials Survey of 500+ industrials and energy C-suite leaders, 93% say we’re on the brink of the next industrial revolution. Political winds may change, but this movement won’t. The convergence of pandemic-era supply chain failures, geopolitical conflicts and automation breakthroughs has locked in a long-term industrial reset. Tariffs are simply one tool. The deeper commitment is to prosperity and security through making critical goods at home.\n\nUnlike prior eras of industrial change, this one isn’t about technology alone. It’s about strategic reinvention — evolving the broader US economic system with innovation, resilience, sovereignty and national ambition at the center.\n\n[1] National Association of Manufacturers, Facts About Manufacturing, May 2025, [https://nam.org/mfgdata/facts-about-manufacturing-expanded.](https://nam.org/mfgdata/facts-about-manufacturing-expanded?utm_source=chatgpt.com)\n\nThe future of energy and manufacturing\n\n\n\nVideo Player is loading.\n\nPlay Video\n\nPlay\n\nCurrent Time 0:00\n\nLoaded: 0%\n\nDuration -:-\n\nMute\n\nDescriptions\n\n* descriptions off, selected\n\nAudio Track\n\nFullscreen Share\n\nThis is a modal window.\n\nThe media could not be loaded, either because the server or network failed or because the format is not supported.\n\nBeginning of dialog window. Escape will cancel and close the window.\n\nText Color Opacity Text Background Color Opacity Caption Area Background Color Opacity \n\nFont Size Text Edge Style Font Family\n\nReset restore all settings to the default values Done\n\nClose Modal Dialog\nEnd of dialog window.\n\nMore tools\n\n* Transcript Off\n\nBack\n\nBack\n\nBack\n\n* Full screen Off\n* Share \n\n Closed captions settings \n\n* Closed captions Off\n\n* Font size Options\n* Text color Options\n* Position Options\n\n Font size \n\n* Small\n* Medium\n* Large\n* Extra Large\n\n Text color \n\n* White Text\n* Yellow Text\n\n Position \n\n* Bottom\n* Top\n\n27:59\n\nClosed captions settings\n\nClosed captions\n\nOff\n\n* Font size Options\n* Text color Options\n* Position Options\n\n Font size \n\n* Small\n* Medium\n* Large\n* Extra Large\n\n Text color \n\n* White Text\n* Yellow Text\n\n Position \n\n* Bottom\n* Top\n\nPlayback of this video is not currently available\n\nTranscript\n\nVideo\n\n### The future of energy and manufacturing\n\nThe future of energy and manufacturing\n\n[](https://news.google.com/rss/articles/CBMioAFBVV95cUxONXZIMDVRTXpqXy1XeUlXcERMTjJNQnYtSUJWU3NuT3pKejQ4MjJsaDdDUnNrejVGRjkzOTVxckJCWG5CQnlqZ3pBb002bmQzWGQ0TGFQc29XcGtPXzhteWRIT2ZoRl9FOWprWmM0QVhWVnRlT00zaGtIZzhhUC04QTk3WGtvRTJHc2ZEeUVLd284VmlnbjJCTk9FeTdnRzFN?oc=5)\n\n 93% \n\n\nof industrials and energy leaders say we are on the brink of the next industrial revolution\n\nStronger, smarter, sovereign\n----------------------------\n\n**American industrials and energy players are aligning innovation, policy and ambition**\n\nThe industrials and energy sectors are standing at a crossroads, and executives are already signaling where they expect the most reinvention by 2030. This is not a moment for cautious adaptation. It is a call for transformation across core systems, from supply chains and intelligent manufacturing to data integration and regulatory agility. Roughly three out of four (73%) executives believe that companies failing to embrace industrial realignment will be irrelevant within a decade. That's not hyperbole. It's the new reality for leaders facing seismic shifts in technology, policy and global competitiveness.\n\nThe bar is higher than ever. Most industrials and energy executives (95%) say organizations need to focus on redefining their market approach rather than simply adapting to current conditions. And they’re betting big. Ninety-two percent believe the industrial sector will progress faster than the technology sector in the next five years. That level of confidence is fueling the momentum behind this new wave of reinvention. This isn't about incremental improvement. It's about seizing the opportunity to rethink everything, including business models, supply networks, production ecosystems and customer engagement strategies.\n\nWhat's changing? Industrials and energy leaders are reimagining core operations around six nonnegotiables, unified by the digital thread that connects design, production and operations to drive both performance and strength. These include supply chain resiliency; manufacturing modularity, self-healing manufacturing processes that automatically detect and repair errors without human intervention; energy independence; AI-enabled intelligent systems; autonomous operations driven by robotics; and agility in adapting to regulation.\n\nWhat’s changing? Industrial leaders are reimagining core operations around six nonnegotiables\n---------------------------------------------------------------------------------------------\n\nFactor 1 Reshoring manufacturing isn’t a tactic. It’s the new industrial mission.\n---------------------------------------------------------------------------------\n\n### Why building a resilient supply chain is a matter of economic survival\n\nAmerica’s industrial revival starts with bringing strategic elements of production home. Ninety percent of leaders surveyed tell us that companies relying on distant suppliers in 2030 “will be extinct by 2035.” Automation has lowered the cost of reshoring, tariffs may be driving it and US tax policy is incentivizing it. Executives overwhelmingly agree (92%) that advanced automation technologies makes onshoring more viable. Nearly a third (32%) say they’re pursuing strategic or aggressive reshoring now.\n\nWhile the obstacles to reshoring are significant, local production promises better quality control and speed to market — something that’s ever more important in meeting the high demands of today’s consumer. Perhaps most importantly, reshoring encourages infrastructure investment, which has a multiplying effect across sectors and across the economy.\n\nThe implications are clear. Resilient supply chains are no longer just about efficiency. They’re about sovereignty.\n\nThe path forward \n\nMore than a third of the executives (34%) we surveyed say they expect most (51% or more) production to be reshored or nearshored by 2030. To do this, companies will need to address high capital costs and lead times for regionalizing production as well as talent shortages in key US industrial hubs. Leaders will need to focus on integrating global networks with local ones into a single responsive system while updating legacy supply chain systems that lack real-time visibility. They’ll also want to consider their capital strategy and whether to use nontraditional financing sources.\n\nTake action \n\n* Step back and take a fresh, end-to-end look at your business. Question long-standing assumptions that may no longer make sense, like 12-month payback expectations or supplier co-location across tiers. Be strategic in redesigning your value network. Take stock of your differentiated capabilities and make thoughtful make / buy decisions.\n* Invest in manufacturing automation and the talent you need to make reshoring affordable. Prioritize both next-gen expertise (automation, simulation, digital factories) and critical trades. Consider AI-enabled supply chain control towers and digital factories to boost visibility and enable predictive risk mitigation.\n\n* Use end-to-end supply chain network analysis that weighs tax, proximity, labor and market access to target the most strategic reshoring opportunities by product line or region, while keeping sight of how US moves affect global reach. Design new operations with lean, agile and resilient principles from the start rather than retrofitting them later.\n\n* Original equipment manufacturers (OEMs) and large companies should think about how to create clusters to maximize economics and speed. Strengthen regional supplier relationships, invest in supplier development capabilities and co-locate logistics, engineering and leadership talent near new manufacturing nodes. Reinforce key customer relationships to lock in utilization of new capacity and protect against churn.\n\n* Stack incentives to bolster the business case. The One Big Beautiful Bill Act offers tax incentives tied to capital expenditures and research and development. Look into provisions across federal, state and local levels and explore foreign partners grants that encourage US investment.\n\nFactor 2 Modular manufacturing is rising, and it’s self-healing\n---------------------------------------------------------------\n\n### Welcome to factories that fix themselves, powered by predictive maintenance\n\nForget static assembly lines. Modular systems, built on plug-and-play platforms that flex with demand, are becoming the new industrial architecture. Five years from now (2030), nearly half of industrials and energy executives (49%) expect their operations to be fully modular, up from just 6% that consider themselves fully modular today.\n\nThis shift is already reshaping capital priorities. Industrials and energy leaders are investing in plug-and-play agility, with 52% focusing on flexible production line reconfiguration that adapts to changing products and demand patterns. Another 46% are backing standardized production modules that use interchangeable equipment components. These design strategies are enabling faster, more responsive manufacturing environments that can scale or pivot as needed.\n\nBut it doesn’t stop at agility. Executives are backing self-healing supply chains: systems that automatically detect, diagnose and correct disruptions. They’re investing in predictive equipment maintenance (43%), intelligent workforce reallocation (38%), adaptive production scheduling powered by AI (33%) and digital twin simulation and correction (30%).\n\nThese technologies are helping to hardwire resilience into operations and reduce the risk of costly downtime. Still, most companies are only beginning to scratch the surface. Without broader implementation, these innovations risk remaining isolated upgrades rather than sector-wide breakthroughs. The opportunity is massive, but so is the risk of falling behind.\n\nThe path forward\n\nBy 2030, more than one-third of industrials and energy executives envision most of their supply chains will be modular or self-healing. To realize the full potential of this evolution, more companies will need to decide where that modularity takes hold: in greenfield builds that start from a clean slate, or in brownfield assets where legacy operations must be reconfigured without disrupting production. Both paths will shape the future. Greenfield projects can showcase the full promise of plug-and-play agility, while brownfield retrofits will determine whether modularity can scale broadly across the industrial base. Either way, cross-functional planning between operations and engineering will be essential, particularly to prevent siloed investments in automation and IT infrastructure. Companies also will need to recruit and train people to implement such self-healing capabilities as predictive maintenance and digital twins.\n\nTake action \n\n* Develop a strategy to pursue modularity, paying careful attention to the role of product design. Collaborate with others within the ecosystem to support modularity design and manufacturing in a more efficient and scalable way.\n\n* Prioritize modular upgrades in high-variance product lines where flexibility can yield the greatest return on investment.\n\n* Build integrated project teams from design, manufacturing, engineering and IT to scale systems that reconfigure and recover in real time.\n\n* Leverage existing automation platforms and sensors as a foundation for predictive analytics and digital twin integration.\n\n\n\nFactor 3 From gridlocked to grid-smart: The race for energy resilience\n----------------------------------------------------------------------\n\n### Why industrials and energy must decentralize, decarbonize and take control\n\nOnly 38% of leaders surveyed believe their current energy infrastructure can meet evolving needs over the next five years. But change is coming fast. Eighty percent plan to increase investment in energy resilience within three years — and not just for sustainability reasons.\n\nAccording to 94% of leaders surveyed, this push is about operational control and improving organizational resilience. As customer demand becomes more complex and diverse, both established players and new entrants will collaborate and compete to provide power. The winners will be those who can use real-time data insights to develop innovative solutions that generate new business.\n\nIn the near term, gas will be key, and [nuclear power](https://www.pwc.com/us/en/industries/energy-utilities-resources/library/tech-giants-nuclear-shift-may-reshape-energy-landscape.html) will grow in importance as the promise of small, nuclear reactors is realized. Eventually, hydrogen, biofuels and synthetic compounds may power the future as climate change continues to spur technological innovation to lower carbon emissions. Batteries and other storage technologies could offer compelling solutions to the intermittent availability of wind and solar power, allowing energy providers to better match supply and demand. But the timeline for green energy is longer and the country is in an international energy race. Growing capacity is a competitive advantage.\n\nSovereign energy is key for sovereign industry.\n\nThe path forward\n\nOnly about a third (34%) of leaders expect most of their production will be energy independent by 2030 — and that’s more than double the percentage who are energy independent today. For the rest, sourcing power will be a key issue, given aging infrastructure, high upfront investment costs in renewable generation and storage as well as uncertainty around energy ROI and cost predictability. All of this, along with long regulatory approval cycles, will demand careful coordination across utilities, industrials and policymakers.\n\nTake action \n\n* Start with dual-use energy pilots — solar and storage, for example — to support resilience and improve ROI.\n* Engage early with regulators and utilities to streamline interconnection and incentive access.\n\n* Consider energy-as-a-service models to share the investment burden with providers.\n\nFactor 4 AI in manufacturing takes the wheel\n--------------------------------------------\n\n### Intelligent systems as industrial backbone\n\nAI is no longer just an experiment in manufacturing, it’s becoming the backbone of industrial competitiveness. Eighty-one percent of the executives surveyed tell us they plan to increase AI investments in the next three years, and 93% say America’s industrial advantage will be built on intelligent systems.\n\nBut the growth story is uneven. High-growth companies — defined as those that have experienced significant revenue growth (10%+) over the last two years — are pulling ahead, investing in technology faster than their peers. They’re concentrating their resources on areas that scale intelligence across the enterprise and hardwire resilience into operations with a greater focus on cloud-based analytics, supply chain data visibility and predictive capabilities as the breakthrough most likely to transform their industry. They also place higher priority on scalable, flexible IT architecture that enables decentralization.\n\nThe gaps are consistent. High-growth companies are between eight and 17 percentage points more likely than peers to prioritize these investments. For them, intelligent systems are not optional but foundational to the future industrial advantage.\n\nThe path forward\n\nThe future factory will be smart, sensor-rich and AI-driven, but the path is far from guaranteed. When asked about their 2030 vision, only 44% of executives say they plan to convert more than 60% of their operations to intelligent systems. At the same time, around one in four (26%) believe the most likely outcome is that technology will outpace infrastructure, creating deployment gaps that could slow transformation. To bridge this divide, leaders must focus on fundamentals like better data, tighter tech integration and infrastructure that can handle real-time demands. They also need a workforce that’s AI-fluent and ready to adapt. And above all, they need to bake in trust, with governance that makes AI explainable, secure and ready for prime time.\n\nTake action \n\n* Orchestrate an [ecosystem of AI agents working alongside humans](https://www.pwc.com/us/en/services/ai/agent-os.html) and across the enterprise to unlock value.\n\n* Focus AI deployment on high-value use cases, such as predictive maintenance, quality improvements and asset optimization / scheduling.\n\n* Build an industrial data fabric that connects assets, sensors and enterprise systems. Take a base-plus approach. Establish a platform for foundational control and visibility, then layer in AI, analytics and workflows rather than relying solely on enterprise vendor solutions.\n\n* Balance your expectations of AI by using it to equip your workforce with insights and data, not just to automate tasks.\n\n* Develop AI initiatives within a Responsible AI framework for sound governance, compliance and [cybersecurity](https://www.pwc.com/us/en/industries/energy-utilities-resources/library/cybersecurity-in-utilities.html).\n\nFactor 5 Smart manufacturing meets the AI-native workforce\n----------------------------------------------------------\n\n### Why robotics in manufacturing is augmenting — not replacing — the human edge\n\nIndustrials and energy leaders are not bracing for AI to take jobs away. They are preparing to use it to make jobs better. Only 6% expect a future with limited AI use for specialized tasks only. The rest are building toward a workplace where most roles are AI-augmented, decision-making is sharper and routine work is handled automatically.\n\nNine in 10 executives say AI is prompting a fundamental rethink of job roles in their sector. That means redefining what those jobs are, the skills required to perform them and the way work is organized.\n\nPreparing employees for this shift has become the top workforce development priority. It is a re-skilling imperative and a race to build AI fluency into every role so that humans and AI can work in step.\n\nEighty-one percent of leaders plan to increase [investment in robotics](https://www.pwc.com/us/en/industries/industrial-products/library/robotics-in-manufacturing.html). Working alongside robots that are safer, smarter and more affordable than ever, the modern industrial worker will be skilled, AI-native and internationally competitive.\n\nThe path forward\n\nOur survey suggests that industry leaders may not be moving fast enough. By 2030, about half (52%) imagine that AI will have taken root within the workforce. Nineteen percent envision a future where every role is amplified or optimized by AI and 33% think most roles will be enhanced with intelligent tools and AI augmentation. But to achieve this, leaders will need to address the current shortage of automation engineers and plan carefully for change management as roles shift. They’ll also need to consider high integration costs across legacy production systems and address relevant safety concerns and compliance requirements in regulated sectors.\n\nTake action \n\n* Start with hybrid autonomy in repetitive or high-risk workflows and scale from there.\n* Invest in workforce transformation alongside robotics deployment.\n\n* Choose automation purposefully by targeting clear SQDC use cases in safety, quality, delivery and cost, and use simulation and digital twins to validate robotic workflows and build confidence across teams.\n\nFactor 6 Regulatory foresight becomes your next strategic advantage\n-------------------------------------------------------------------\n\n### Why compliance is the new competitive edge\n\nIndustrial leaders talk a big game about foresight. Almost all (93%) agree or strongly agree that anticipating regulatory changes can turn compliance into competitive opportunities. Yet when asked to choose the top areas where AI will transform their industry, fewer than one out of five (19%) put regulatory monitoring on the list. Strategy modeling, product design and supply chain optimization won out. That gap exposes a mismatch between what leaders say and what they actually do. They may prize foresight, but they’re not ranking the tools that would deliver it.\n\nInstead, most compliance activity remains defensive — monitoring agencies and publications, attending conferences and training programs, using external counsel. These steps are necessary, but they keep companies in reaction mode at a time when rules are being drafted, revised and enforced at unprecedented speed. Lobbying and comment letters may still be part of the proactive playbook, but they’re not enough to stay ahead.\n\nThe path forward\n\nThe frontier is no longer about meeting requirements after the fact. It’s about building systems that see what’s coming and respond in real time. Leaders who digitize foresight with AI, embed compliance monitoring into core transactions and scale scarce expertise through managed services will shift compliance from overhead to advantage, turning regulatory pressure into operational intelligence and strategic edge.\n\nTake action \n\n* Automate your radar. Invest in AI-driven tools that replace manual regulatory tracking.\n\n* Embed controls into workflows. Integrate real-time compliance into your core systems so new-law risks are caught the moment they arise.\n\n* Tap flexible capacity. Use managed services to fill skill gaps and scale capabilities efficiently.\n\n* Utilize insights gained from compliance data. Cut costs, strengthen resilience and shape strategic decisions.\n\nBuilding 2035 together\n----------------------\n\n### Convergence as a catalyst for a new industrial revolution\n\nIndustrials and energy leaders overwhelmingly agree that the biggest value creation opportunities lie at the intersection of sectors. And convergence is accelerating.\n\n* 64% expect meaningful convergence within five years.\n\n* 94% agree the lines between sectors are blurring fast.\n\n* 95% believe the most successful companies will create new cross-sector categories.\n\nStrategic, cross-sector collaborations are leading the way — from tech alliances in aerospace to customer co-development in energy. Executives are betting that platform thinking, cross-pollinated ecosystems and hybrid business models will be the keys to growth. Convergence is reaching beyond industrials and energy, influencing healthcare, consumer and other sectors as policy, resilience and new capabilities reshape global strategies.\n\nAs industries converge, whoever owns the intersection owns the advantage.\n\nA vision for 2035 begins to come into focus. The next phase of industrial development — driven by innovation, resilience and national ambition — has ushered in a new era of American ingenuity. It’s an era defined by onshore, autonomous factories, powered by robotics and optimized with AI. Energy is local, sovereign and resilient. Supply chain disruptions are minimal, because they’re onshore, digitized and self-healing. Manufacturing is modular — tailored locally and scaled globally. Meanwhile, AI-enabled workers lead globally, from anywhere.\n\nThis strategic change is already underway. Whoever masters it can master the future.\n\nAbout the study\n\nIn Q3 2025, PwC commissioned a survey of 508 C-suite leaders from US-headquartered companies in the industrials and energy sectors — including aerospace and defense, automotive, chemicals, engineering and construction, industrial manufacturing, oil and gas, and utilities. All participating companies reported annual revenues above $500 million. The aggregated results provide the insights and themes that underpin the recommendations here.\n\n\n\n#### Made in America: Unleashing the next industrial revolution\n\nSeizing opportunities to create a new manufacturing golden age\n\n[Download the report](https://news.google.com/us/en/industries/assets/industry-edge-future-of-industrial-products.pdf)\n\nRelated content\n---------------\n\n[ #### Can smart tech, robots and bold policy rebuild American manufacturing? Explore how robotics and automation are revitalizing U.S. manufacturing, with insights on reshoring strategies, policy impacts, and competitive advantages.](https://www.pwc.com/us/en/industries/industrial-products/library/robotics-in-manufacturing.html)[ #### A new era of load growth: How data centers are becoming part of our communities and energy system Onshoring of manufacturing capacity, building and vehicle electrification, and the expansion of computational needs are creating a new era of load growth.](https://www.pwc.com/us/en/industries/energy-utilities-resources/library/data-centers.html)[ #### How tech giants’ nuclear shift may reshape the energy landscape While a diversified energy portfolio remains essential, nuclear power is emerging as a leading contender to meet the need for reliable, scalable power sources.](https://www.pwc.com/us/en/industries/energy-utilities-resources/library/tech-giants-nuclear-shift-may-reshape-energy-landscape.html)[ #### PwC’s AI Agent Survey Explore PwC’s new survey on AI agents and their impact on enterprise strategy, automation and future-ready operations across industries.](https://www.pwc.com/us/en/tech-effect/ai-analytics/ai-agent-survey.html)\n\nGo way beyond traditional industry expertise\n--------------------------------------------\n\n### What we see on the horizon for your industry\n\n[Subscribe](https://news.google.com/us/en/industries/subscriptions.html \"Subscribe\")\n\nContact us\n----------\n\n\n\nRyan Hawk\n\nIndustrial Products and Services Leader, PwC US\n\n[](https://www.linkedin.com/in/ryan-hawk-7b547825/)[Email](javascript:void(0);)\n\nFollow us[](https://www.pwc.com/us/linkedin)[](https://www.pwc.com/us/facebook)[](https://www.pwc.com/us/twitter)[](https://www.pwc.com/us/youtube)[](https://www.pwc.com/us/instagram)[](https://www.pwc.com/us/tiktok)\n\n[Audit and Assurance services](https://news.google.com/us/en/services/audit-assurance.html)[Consulting](https://news.google.com/us/en/services/consulting.html)[Tax services](https://news.google.com/us/en/services/tax.html)[Newsroom](https://news.google.com/us/en/about-us/newsroom/press-releases.html)[Alumni](https://news.google.com/us/en/about-us/alumni/our-alumni.html)[US offices](https://news.google.com/us/en/about-us/pwc-office-locations.html)[Contact us](https://news.google.com/us/en/global/forms/contactUs.en_us.html?parentPagePath=/content/pwc/us/en&style=red)\n\n[](https://news.google.com/us/en.html)\n©2017 - 2025 PwC. 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{"code":200,"status":20000,"data":{"title":"Norway’s Saga Robotics raises funding for farm robots","description":"","url":"https://news.google.com/rss/articles/CBMingFBVV95cUxNUldkSHNwaWk5c2tnUjFBdmJRVC0yaGNmbFRwUFVOTGs1anpNdTBucm1WWXktcTNrVDZYMWlsY3V0bE5iRlpuQWxhTnVjYXBEdEw1OUJDLVF2SlFiRGdsM2QzcHhHSXhPc2hOM0N3aWpnRUdzUkV0VWJaeV9jTWZ6RG9SWTRSakJRZnNMQ25NYnJPVFdUNkdPbVBEOWtQUQ?oc=5","content":"Norway’s Saga Robotics raises funding for farm robots\n\n===============\n\n\n\nSign up for our daily Newsletter and stay up to date with all the latest news!\n\n[Subscribe](https://news.google.com/subscribe/)[I am already a subscriber](https://news.google.com/rss/articles/CBMingFBVV95cUxNUldkSHNwaWk5c2tnUjFBdmJRVC0yaGNmbFRwUFVOTGs1anpNdTBucm1WWXktcTNrVDZYMWlsY3V0bE5iRlpuQWxhTnVjYXBEdEw1OUJDLVF2SlFiRGdsM2QzcHhHSXhPc2hOM0N3aWpnRUdzUkV0VWJaeV9jTWZ6RG9SWTRSakJRZnNMQ25NYnJPVFdUNkdPbVBEOWtQUQ?oc=5)\nYou are receiving this pop-up because this is the first time you are visiting our site. 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If you keep getting this message, please enable cookies in your browser.\n\n[](https://news.google.com/) Wednesday, September 17, 2025 \n* [](https://news.google.com/click/39113/?utm_medium=website)\n* [](https://news.google.com/click/66686/?utm_medium=website)\n* [](https://news.google.com/click/54027/?utm_medium=website)\n* [](https://news.google.com/click/56551/?utm_medium=website)\n\n* [News per sector](https://news.google.com/)\n\nSectors\n-------\n\n * [Breeding](https://news.google.com/sector/564/breeding/)\n * [Cartoons](https://news.google.com/sector/1840/cartoons/)\n * [Climate](https://news.google.com/sector/1876/climate/)\n * [Company News](https://news.google.com/sector/557/company-news/)\n * [Crop Protection](https://news.google.com/sector/559/crop-protection/)\n * [Cultivation](https://news.google.com/sector/555/cultivation/)\n * [Education and research](https://news.google.com/sector/1573/education-and-research/)\n * [Energy](https://news.google.com/sector/562/energy/)\n * [Events](https://news.google.com/sector/574/events/)\n * [Fertilizers](https://news.google.com/sector/563/fertilizers/)\n * [Food Safety & Sanitation](https://news.google.com/sector/572/food-safety-sanitation/)\n * [Greenhouse expansion projects](https://news.google.com/sector/553/greenhouse-expansion-projects/)\n * [Grower in the Spotlight](https://news.google.com/sector/558/grower-in-the-spotlight/)\n * [Irrigation](https://news.google.com/sector/1572/irrigation/)\n * [Labor and automation](https://news.google.com/sector/1557/labor-and-automation/)\n * [Lighting](https://news.google.com/sector/1558/lighting/)\n * [Logistics](https://news.google.com/sector/1913/logistics/)\n * [Management and funding](https://news.google.com/sector/1907/management-and-funding/)\n * [Market Information](https://news.google.com/sector/560/market-information/)\n * [Open field vegetables](https://news.google.com/sector/554/open-field-vegetables/)\n * [Organic cultivation](https://news.google.com/sector/570/organic-cultivation/)\n * [Post-harvest & Packaging](https://news.google.com/sector/571/post-harvest-packaging/)\n * [Product Info](https://news.google.com/sector/566/product-info/)\n * [Retail](https://news.google.com/sector/575/retail/)\n * [Substrates and starting materials](https://news.google.com/sector/569/substrates-and-starting-materials/)\n * [Technique](https://news.google.com/sector/556/technique/)\n\n* [Advertise](https://news.google.com/content/advertise/)\n* [Vacancies](https://news.google.com/vacancies/)\n* [Photos](https://news.google.com/photos/)\n* [Calendar](https://news.google.com/calendar/)\n* [Contact](https://news.google.com/content/contact/)\n* [Buyers Guide](https://news.google.com/content/buyers-guide/)\n* [Subscribe](https://news.google.com/subscribe/)\n* [](https://news.google.com/archive/)\n\n[](https://news.google.com/click/67078/?utm_medium=website)[](https://news.google.com/click/65049/?utm_medium=website)[](https://news.google.com/click/67034/?utm_medium=website)\nAnnouncements\n-------------\n\n* [Click here to receive this news directly in your inbox](https://news.google.com/subscribe/)\n* [](https://www.facebook.com/hdgreenhousenews)[](http://www.twitter.com/hortidaily)[](https://www.hortidaily.com/rss.xml/)[](https://www.linkedin.com/company/hortidaily/)\n\nJob Board [→ See More](https://news.google.com/Vacancies)\n---------------------------------------------------------\n\n* [QC Inspector](https://news.google.com/vacancy/14116/qc-inspector/)\n* [Applied Varietal Research (AVR) Associate Agronomist](https://news.google.com/vacancy/14109/applied-varietal-research-avr-associate-agronomist/)\n* [Global Technical Services Senior Agronomist](https://news.google.com/vacancy/14108/global-technical-services-senior-agronomist/)\n* [Chief Executive Officer (CEO)](https://news.google.com/vacancy/14088/chief-executive-officer-ceo/)\n* [Chief Commercial Officer (CCO)](https://news.google.com/vacancy/14089/chief-commercial-officer-cco/)\n* [Head Grower](https://news.google.com/vacancy/14073/head-grower/)\n* [Account Manager Retail Frankrijk](https://news.google.com/vacancy/14066/account-manager-retail-frankrijk/)\n* [Grower](https://news.google.com/vacancy/14065/grower/)\n* [Global Auditing Manager – Fresh Produce Supply Chain](https://news.google.com/vacancy/14055/global-auditing-manager-fresh-produce-supply-chain/)\n* [Disk Blade Expert Consultant](https://news.google.com/vacancy/14052/disk-blade-expert-consultant/)\n\nTop 5 - last week\n-----------------\n\n* [62-Acre high-tech greenhouse opportunity in Tehachapi, CA](https://news.google.com/article/9762937/62-acre-high-tech-greenhouse-opportunity-in-tehachapi-ca/)\n* [A vision for high-yield fig production in greenhouses](https://news.google.com/article/9764234/a-vision-for-high-yield-fig-production-in-greenhouses/)\n* [\"Combining glasshouses with foil greenhouses is becoming more attractive\"](https://news.google.com/article/9763427/combining-glasshouses-with-foil-greenhouses-is-becoming-more-attractive/)\n* [Doubling strawberry production with intelligent algorithms](https://news.google.com/article/9760369/doubling-strawberry-production-with-intelligent-algorithms/)\n* [“If you cannot dance and follow the moves of the partner, it’s better not to enter the Asian market”](https://news.google.com/article/9765205/if-you-cannot-dance-and-follow-the-moves-of-the-partner-it-s-better-not-to-enter-the-asian-market/)\n\nTop 5 - last month\n------------------\n\n* [62-Acre high-tech greenhouse opportunity in Tehachapi, CA](https://news.google.com/article/9762937/62-acre-high-tech-greenhouse-opportunity-in-tehachapi-ca/)\n* [\"The price of substrates will only continue to increase in the coming months\"](https://news.google.com/article/9765219/the-price-of-substrates-will-only-continue-to-increase-in-the-coming-months/)\n* [100% sealed, pressurized greenhouse designed and being built](https://news.google.com/article/9756987/100-sealed-pressurized-greenhouse-designed-and-being-built/)\n* [Koninklijke Paardekooper Group applies for suspension of payments](https://news.google.com/article/9757469/koninklijke-paardekooper-group-applies-for-suspension-of-payments/)\n* [Greenhouse project in northern Saudi Arabia enters first phase](https://news.google.com/article/9760630/greenhouse-project-in-northern-saudi-arabia-enters-first-phase/)\n\nExchange Rates [→ See More](https://www.ecb.europa.eu/stats/policy_and_exchange_rates/euro_reference_exchange_rates/html/index.en.html)\n---------------------------------------------------------------------------------------------------------------------------------------\n\n* [USD: 1.1837](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-usd.en.html)\n* [JPY: 173.28](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-jpy.en.html)\n* [AUD: 1.7728](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-aud.en.html)\n* [BRL: 6.2714](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-brl.en.html)\n* [CAD: 1.6281](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-cad.en.html)\n* [CNY: 8.4092](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-cny.en.html)\n* [NZD: 1.9786](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-nzd.en.html)\n* [ZAR: 20.5797](https://www.ecb.europa.eu/stats/exchange/eurofxref/html/eurofxref-graph-zar.en.html)\n* _Foreign exchange reference rates for the Euro_\n* _Source: ECB_\n\nFunny\n-----\n\n[Grounded fun](https://news.google.com/article/9763956/grounded-fun/)\nNorway’s Saga Robotics raises funding for farm robots\n=====================================================\n\nSaga Robotics, the Norwegian developer of the Thorvald robotic platform for grapevines and strawberries, has secured US$11.2 million in equity funding to expand its commercial operations in the U.K. and U.S. markets. The round closed in two tranches and coincides with Thorvald's move from initial market entry to wider-scale adoption in high-value crop sectors.\n\nThe funding round was led by Praesidium Agri-FoodTech, with participation from existing investors including Aker, Nysnø Climate Investments, Blystad, Hatteland, Melesio, Sanden, and Norway's MP Pensjon.\n\n© Saga Robotics\n\nDorn Wenninger, Board Chair of Saga Robotics, stated: \"Our solid commercial performance was an important enabler for us to close this funding round in what is a relatively demanding capital market. The continued backing of existing shareholders who know the company well, along with the addition of new investors such as Praesidium Agri-FoodTech, is testament to the solid foundations of our core business and our pipeline of growth.\"\n\nThorvald is a modular, autonomous robotic system designed for soft fruit and grapevine farming. The units deliver tasks such as UV-C light-based disease control for powdery mildew and data collection for yield prediction and crop monitoring. In the 2025 season, more than 150 Thorvald 3.0 units have been deployed.\n\nThe fresh capital will accelerate Thorvald's rollout. In the U.K. strawberry sector, the robots currently treat about 20 per cent of the market, across over a dozen growers, with the target of surpassing 30 per cent by 2026. In the U.S., Saga Robotics is aiming to triple its vineyard coverage from the current 1,300 acres. Incentives such as California's CORE program, which provides grants for robotic equipment sales, are also being used to drive adoption.\n\nAlice Laurora, Vice President at Praesidium Agri-FoodTech, commented: \"The Thorvald robot has moved from a prototype to a fully commercially deployed autonomous solution, already servicing thousands of acres in 2025. We're investing in Saga Robotics because they have the right team, the right tech, proven technology, and a clear path to scale in high-value, underserved agricultural sectors.\"\n\nFounder Pål Johan From added: \"We've proven Thorvald works, now we're scaling it. This raise gives us the runway to accelerate adoption, improve efficiency in agriculture, and reduce chemical use across two of the world's most chemically dependent specialty crop markets.\"\n\nSaga Robotics states that the raise provides resources to expand operations while positioning its robotic technology within broader agricultural automation trends.\n\nFor more information:\n\n**Global AgInvesting**\n\nTel: +1 (978) 887 8800\n\nEmail: [info@globalaginvesting.com](mailto:info@globalaginvesting.com?subject=Response%20to%20FreshPlaza.com%20article)\n\n[www.globalaginvesting.com](https://globalaginvesting.com/nordic-agtech-saga-robotics-eyes-commercial-adoption-amid-11-2m-capital-raise/)\n\n Publication date: Wed 17 Sep 2025 \n\n* [](https://news.google.com/#shr-linkedin) Share \n* [](https://news.google.com/#shr-facebook) Share \n* [](https://news.google.com/#shr-facebook_messenger) Share \n* [](https://news.google.com/#shr-twitter) Post \n* [](https://news.google.com/#shr-whatsapp) Share \n* [](https://news.google.com/#shr-email_this) Mail \n* [](https://news.google.com/#shr-all) Share \n\n* [](https://news.google.com/click/60931/?utm_medium=website)\n* [](https://news.google.com/click/52871/?utm_medium=website)\n* [](https://news.google.com/click/66521/?utm_medium=website)\n* [](https://news.google.com/click/62405/?utm_medium=website)\n\nRelated Articles\n----------------\n\n* [ ### Norway’s Saga Robotics raises funding for farm robots](https://news.google.com/article/9765262/norway-s-saga-robotics-raises-funding-for-farm-robots/)\n* [ ### \"AI does not replace breeders, it assists them\"](https://news.google.com/article/9766194/ai-does-not-replace-breeders-it-assists-them/)\n* [ ### Scottish growers use robots for a sweeter, greener harvest](https://news.google.com/article/9766370/scottish-growers-use-robots-for-a-sweeter-greener-harvest/)\n* [ ### Making smart greenhouse farming accessible to all in the modern era](https://news.google.com/article/9765934/making-smart-greenhouse-farming-accessible-to-all-in-the-modern-era/)\n* [ ### Vegetable production continues in greenhouses in Kumluca despite temperatures reaching 50 degrees in greenhouses](https://news.google.com/article/9762668/vegetable-production-continues-in-greenhouses-in-kumluca-despite-temperatures-reaching-50-degrees-in-greenhouses/)\n\n* [](https://news.google.com/click/43134/?utm_medium=website)\n* [](https://news.google.com/click/43568/?utm_medium=website)\n* [](https://news.google.com/click/58936/?utm_medium=website)\n* [](https://news.google.com/click/60385/?utm_medium=website)\n* [](https://news.google.com/click/57535/?utm_medium=website)\n* [](https://news.google.com/click/62951/?utm_medium=website)\n\nRelated Articles\n----------------\n\n* [ ### Canada growers defend seasonal worker program](https://news.google.com/article/9764724/canada-growers-defend-seasonal-worker-program/)\n* [ ### Facing the challenges faced by cucumber picking robots](https://news.google.com/article/9764152/facing-the-challenges-faced-by-cucumber-picking-robots/)\n* [ ### U.S. researchers test robotic strawberry harvester](https://news.google.com/article/9762760/u-s-researchers-test-robotic-strawberry-harvester/)\n* [ ### Exoskeleton pilot started in Dutch greenhouses](https://news.google.com/article/9763762/exoskeleton-pilot-started-in-dutch-greenhouses/)\n* [ ### China: Using algorithms to aid seedling growth, even in the heat](https://news.google.com/article/9756563/china-using-algorithms-to-aid-seedling-growth-even-in-the-heat/)\n\n* [](https://news.google.com/click/63104/?utm_medium=website)\n* [](https://news.google.com/click/64391/?utm_medium=website)\n* [](https://news.google.com/click/66725/?utm_medium=website)\n* [](https://news.google.com/click/66640/?utm_medium=website)\n* [](https://news.google.com/click/66992/?utm_medium=website)\n\nLatest photo reports [→ See 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{"code":200,"status":20000,"data":{"title":"GSK joins US investment spree with $30B planned for manufacturing, R&D","description":"The funds include $1.2 billion earmarked for advanced manufacturing, artificial intelligence and digital technologies, including a new Pennsylvania factory.","url":"https://news.google.com/rss/articles/CBMiowFBVV95cUxQS1h3MGVyUEt3NnFWOWxvY2xNMnVEWVp3c2QxUlA4SGVLcFkwaGY5ZjJxTl9jQXdJRlZwcGhTQVEzMmcyMVNhdkFWcEhUMHJtX1R5N1N6WkJBdFdsNmRSMWV4cHloeVNXVlRrNUtGYVJMaEQwZG91NmYyZmJCaHVscUNpX1lLZFZnRHFiY2c1N2l6VTNiREwwNy1ycW9yS01oZHQ0?oc=5","content":"GSK plots $30B investment in US manufacturing, R&D\n\n===============\n\n\n\n\n* [Fierce Pharma](https://www.fiercepharma.com/)\n* [Fierce Biotech](https://www.fiercebiotech.com/)\n* [Fierce Healthcare](https://www.fiercehealthcare.com/)\n* [Fierce Life Sciences Events](https://www.fiercelifesciences.com/ \"Life Sciences Events\")\n\n* [Advertise](https://healthcarelifesciences.questex.com/pharma/ \"Advertise\")\n* [About 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\"Resources\") \n * [Podcasts](https://news.google.com/podcasts)\n * [Fierce Events](https://news.google.com/resource/products/questex%20event)\n * [Industry Events](https://news.google.com/resource/products/industry%20event)\n * [Webinars](https://news.google.com/resource/products/webinar \"Webinars\")\n * [Whitepapers](https://news.google.com/resource/products/whitepaper)\n * [Survey](https://news.google.com/resource/products/survey)\n\n* Events \n* [Subscribe](https://www.fiercepharma.com/fiercepharmacom/fp-newsletters \"Subscribe\")\n\n* [Fierce Pharma](https://www.fiercepharma.com/)\n* [Fierce Biotech](https://www.fiercebiotech.com/)\n* [Fierce Healthcare](https://www.fiercehealthcare.com/)\n* [Fierce Life Sciences Events](https://www.fiercelifesciences.com/ \"Life Sciences Events\")\n\n* [Advertise](https://healthcarelifesciences.questex.com/pharma/ \"Advertise\")\n* [About 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five-year investment period, the U.S. will host more of GSK’s clinical trials than anywhere else in the world. (GSK)\n\nBritish Big Pharma GSK is welcoming President Donald Trump to the U.K. with a hefty gift: a five-year, $30 billion planned investment in U.S. R&D and manufacturing.\n\nThe funds are set to be spread across GSK’s U.S. supply chain, the company announced in a Sept. 17 release, alongside domestic drug discovery R&D and clinical development operations. During the five-year investment period, the U.S. is expected host more of GSK’s clinical trials than anywhere else in the world, the drugmaker added.\n\nThe planned American venture includes $1.2 billion earmarked for advanced manufacturing, artificial intelligence and digital technologies, according to the release. That means beginning construction next year on a new biologics \"flex\" factory in Upper Merion, Pennsylvania, and expanding AI capabilities at the company's five manufacturing sites in Pennsylvania, North Carolina, Maryland and Montana.\n\nThat $1.2 billion will also support improved drug substance manufacturing and assembly of devices and auto-injectors, GSK said.\n\nGSK last invested in its Pennsylvania operations back in October 2024, telegraphing plans to [double the size and capacity](https://www.fiercepharma.com/manufacturing/gsk-fortifies-us-manufacturing-presence-800m-project-pennsylvania-adding-200-jobs) of its production site in Marietta, Pennsylvania, with an $800 million outlay. Together, GSK's investments over the past year are expected to generate hundreds of full-time and temporary construction jobs, the company said.\n\n“Alongside the many longstanding and vital shared interests that connect the U.K. and the United States, is advancing life sciences to get ahead of disease,” GSK’s CEO Emma Walmsley said in the release. “This week’s [state visit](https://www.cnn.com/2025/09/15/politics/uk-state-visit-trump) brings together two countries that have led the world in science and healthcare innovation. We are proud to be part of both.”\n\n### Related\n\n[Gilead breaks ground on Foster City manufacturing hub as $32B US investment plan plays out](https://news.google.com/manufacturing/gilead-breaks-ground-foster-city-manufacturing-hub-32b-us-investment-plan-plays-out)\n\nThe U.S. has enjoyed a surge of pharma investment in the wake of the Trump administration's import tariff threats, with Roche [pledging](https://www.fiercepharma.com/manufacturing/roche-swell-us-footprint-sweeping-50b-investment-joining-herd-us-manufacturing-pushes)to spend $50 billion, Johnson & Johnson [unveiling](https://www.fiercepharma.com/manufacturing/johnson-johnson-reveals-55b-investment-us-which-includes-3-new-manufacturing-sites)a $55 billion plan that includes bolstering its medtech business, and [Sanofi](https://www.fiercepharma.com/pharma/sanofi-hops-us-investment-bandwagon-20b-commitment)and[Novartis](https://www.fiercepharma.com/manufacturing/following-lilly-and-jj-novartis-unveils-23b-investment-beef-us-manufacturing-rd)each committing to spend at least $20 billion in the U.S. by the end of the decade.\n\nAnd Eli Lilly [recently announced](https://www.fiercepharma.com/manufacturing/eli-lilly-picks-site-virginia-build-5b-manufacturing-facility) that Goochland County, Virginia, will be the site of its new $5 billion manufacturing plant—the first of four that the Indianapolis drugmaker has planned as part of its own $27 billion U.S. pledge.\n\nIn contrast, GSK’s home across the pond has fared much worse over the past week. After Merck & Co. revealed Sept. 10 that it will cancel[R&D operations](https://www.fiercebiotech.com/biotech/merck-executes-its-own-brexit-moving-all-rd-operations-out-uk)in the U.K., including plans for a 1 billion pound sterling ($1.36 billion) R&D center in London, a suite of other pharmas followed suit.\n\nEli Lilly is now [rethinking its plan](https://www.fiercebiotech.com/biotech/eli-lilly-reconsiders-uk-biotech-incubator-pauses-buildout-report)for a London biotech incubator, Sanofi has [frozen its U.K. R&D investment decisions](https://www.fiercebiotech.com/biotech/sanofi-becomes-latest-pharma-hold-fire-uk-rd-funding-fallout-continues) and AstraZeneca is [reassessing a planned Cambridge expansion](https://www.fiercebiotech.com/biotech/astrazeneca-pauses-271m-expansion-uk-latest-big-pharma-buck-britain) worth 200 million pounds (about $273 million).\n\nLeaders from Merck and AstraZeneca were [grilled by British lawmakers](https://www.fiercebiotech.com/biotech/pharma-execs-cite-challenging-environment-during-grilling-uk-lawmakers-over-rd-pullback) over their companies’ U.K. R&D pullbacks on Sept. 16.\n\nThe Association of the British Pharmaceutical Industry also [weighed in](https://www.fiercebiotech.com/biotech/uk-life-sci-investments-lag-abpi-spotlights-countrys-competitive-pitfalls) on the issue earlier this month, cautioning in a pair of reports that the country has allowed its attractiveness to life sciences investors to wane.\n\n### Related\n\n[UPDATED: Trump locks in 15% pharmaceutical tariff rate for EU, while generic drugs get a pass](https://news.google.com/manufacturing/trump-locks-15-tariff-rate-europe-confirming-separate-most-favored-nation-duty)\n\nMeanwhile, unlike fellow Brit AstraZeneca, GSK is standing pat in its home country, Walmsley said in the release.\n\n“Here in the U.K., we continue to invest in a significant manufacturing base and more than £1.5 billion in R&D every year,” Walmsley said.\n\n[GSK](https://news.google.com/keyword/glaxosmithkline)[drug manufacturing](https://news.google.com/keyword/drug-manufacturing)[manufacturing expansion](https://news.google.com/keyword/manufacturing-expansion)[R&D](https://news.google.com/keyword/rd)[manufacturing](https://news.google.com/keyword/manufacturing)[investment](https://news.google.com/keyword/investment)[Manufacturing Facilities](https://news.google.com/keyword/manufacturing-facilities)[Manufacturing](https://news.google.com/manufacturing)\n\n### Related Content\n\n[](https://www.fiercepharma.com/manufacturing/gsk-telegraphs-150-layoffs-amid-plan-transfer-manufacturing-cambridge-site?itm_source=parsely-api \"GSK telegraphs 150 layoffs amid plan to transfer vaccine manufacturing from Massachusetts site\")\n\n[GSK telegraphs 150 layoffs amid plan to transfer vaccine manufacturing from Massachusetts site](https://www.fiercepharma.com/manufacturing/gsk-telegraphs-150-layoffs-amid-plan-transfer-manufacturing-cambridge-site?itm_source=parsely-api \"GSK telegraphs 150 layoffs amid plan to transfer vaccine manufacturing from Massachusetts site\")\n\nJul 22, 2025 08:53am\n\n[](https://www.fiercepharma.com/manufacturing/thermo-fisher-snaps-up-gsk-plant-ireland-as-part-its-expansion-campaign?itm_source=parsely-api \"Thermo Fisher snaps up GSK site in Ireland as part of its expansion campaign\")\n\n[Thermo Fisher snaps up GSK site in Ireland as part of its expansion campaign](https://www.fiercepharma.com/manufacturing/thermo-fisher-snaps-up-gsk-plant-ireland-as-part-its-expansion-campaign?itm_source=parsely-api \"Thermo Fisher snaps up GSK site in Ireland as part of its expansion campaign\")\n\nMay 16, 2019 10:54am\n\n[](https://www.fiercepharma.com/manufacturing/gsk-fortifies-us-manufacturing-presence-800m-project-pennsylvania-adding-200-jobs?itm_source=parsely-api \"GSK embarks on Pennsylvania manufacturing expansion worth up to $800M, creating 200 new jobs\")\n\n[GSK embarks on Pennsylvania manufacturing expansion worth up to $800M, creating 200 new jobs](https://www.fiercepharma.com/manufacturing/gsk-fortifies-us-manufacturing-presence-800m-project-pennsylvania-adding-200-jobs?itm_source=parsely-api \"GSK embarks on Pennsylvania manufacturing expansion worth up to $800M, creating 200 new jobs\")\n\nOct 24, 2024 04:05pm\n\n[](https://www.fiercepharma.com/pharma/gsk-pumps-more-250-million-uk-manufacturing-network?itm_source=parsely-api \"GSK pumps £200M+ into UK manufacturing network to bolster commercial ambitions, API supply\")\n\n[GSK pumps £200M+ into UK manufacturing network to bolster commercial ambitions, API supply](https://www.fiercepharma.com/pharma/gsk-pumps-more-250-million-uk-manufacturing-network?itm_source=parsely-api \"GSK pumps £200M+ into UK manufacturing network to bolster commercial ambitions, API supply\")\n\nJan 16, 2024 10:26am\n\nSee more articles\n\n[](https://news.google.com/)\n\n[](https://www.linkedin.com/showcase/fierce-pharma/)[](https://twitter.com/fiercepharma)\n\n* Connect \n * [The Team](https://news.google.com/fiercepharmacom/about-us \"The Team\")\n * [Advertise](https://healthcarelifesciences.questex.com/pharma/ \"Advertise\")\n * [Marketing Kit](https://healthcarelifesciences.questex.com/marketing-kit/)\n * [Let's Talk](https://healthcarelifesciences.questex.com/lets-talk/)\n\n* Join Us \n * [Newsletters](https://fiercepharma.questexinfo.com/loading.do?omedasite=Pharma_full)\n * [Resources](https://news.google.com/resources \"Resources\")\n * [RSS Feeds](https://news.google.com/fiercepharmacom/rss-feeds \"RSS Feeds\")\n\n* Our Brands \n * [Fierce Biotech](https://www.fiercebiotech.com/)\n * [Fierce Healthcare](https://www.fiercehealthcare.com/)\n * [Fierce Pharma](https://www.fiercepharma.com/)\n\n* Our Events \n * [Life Sciences Events](https://www.fiercelifesciences.com/ \"Life Sciences Events\")\n\n[](https://questex.com/)\n\n©2025 Questex LLC All rights reserved.\n\n[Terms of use](https://questex.com/terms-and-conditions/)\n\n[Privacy Policy](https://questex.com/privacy-policy/)\n\n[Privacy Settings](https://news.google.com/rss/articles/CBMiowFBVV95cUxQS1h3MGVyUEt3NnFWOWxvY2xNMnVEWVp3c2QxUlA4SGVLcFkwaGY5ZjJxTl9jQXdJRlZwcGhTQVEzMmcyMVNhdkFWcEhUMHJtX1R5N1N6WkJBdFdsNmRSMWV4cHloeVNXVlRrNUtGYVJMaEQwZG91NmYyZmJCaHVscUNpX1lLZFZnRHFiY2c1N2l6VTNiREwwNy1ycW9yS01oZHQ0?oc=5#)\n\n","publishedTime":"2025-09-16T19:01:00-0400","metadata":{"lang":"en","description":"The funds include $1.2 billion earmarked for advanced manufacturing, artificial intelligence and digital technologies, including a new Pennsylvania factory.","keywords":"GSK,drug manufacturing,manufacturing expansion,R&D,manufacturing,investment,Manufacturing Facilities,Fierce Biotech Homepage,Fierce Pharma Homepage,Manufacturing","og:site_name":"Fierce Pharma","og:type":"article","og:url":"https://www.fiercepharma.com/manufacturing/gsk-joins-us-investment-spree-30b-planned-manufacturing-rd","og:title":"GSK joins US investment spree with $30B planned for manufacturing, R&D","og:description":"British Big Pharma GSK is welcoming President Donald Trump to the U.K. with a hefty gift: a five-year, $30 billion planned investment in U.S. R&D and manufacturing. | British Big Pharma GSK is welcoming President Donald Trump to the U.K. with a hefty gift: a five-year, $30 billion planned investment in U.S. R&D and manufacturing.","og:image":["https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M"],"og:image:url":"https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","og:image:secure_url":"https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","og:image:alt":"GSK","article:author":"Darren Incorvaia","article:section":"Fierce Biotech Homepage,Fierce Pharma Homepage","article:tag":["GSK","drug manufacturing","manufacturing expansion","R&D","manufacturing","investment","Manufacturing Facilities","Fierce Biotech Homepage","Fierce Pharma Homepage","Manufacturing"],"article:published_time":"2025-09-16T19:01:00-0400","twitter:card":"summary_large_image","twitter:title":"GSK joins US investment spree with $30B planned for manufacturing, R&D","twitter:description":"British Big Pharma GSK is welcoming President Donald Trump to the U.K. with a hefty gift: a five-year, $30 billion planned investment in U.S. R&D and manufacturing. | British Big Pharma GSK is welcoming President Donald Trump to the U.K. with a hefty gift: a five-year, $30 billion planned investment in U.S. R&D and manufacturing.","twitter:image:alt":"GSK","twitter:image":["https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M"],"parsely-title":"GSK joins US investment spree with $30B planned for manufacturing, R&D","parsely-type":"post","parsely-link":"https://www.fiercepharma.com/manufacturing/gsk-joins-us-investment-spree-30b-planned-manufacturing-rd","parsely-image-url":["https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M"],"parsely-author":"Darren Incorvaia","parsely-tags":"GSK,drug manufacturing,manufacturing expansion,R&D,manufacturing,investment,Manufacturing Facilities,Fierce Biotech Homepage,Fierce Pharma Homepage,Manufacturing","parsely-section":"Manufacturing","parsely-pub-date":"Tue, 09/16/2025 - 19:01","gtm-article":"1373217","gtm-keywords":"GSK,drug manufacturing,manufacturing expansion,R&D,manufacturing,investment,Manufacturing Facilities","gtm-section":"Manufacturing","gtm-contenttype":"Article","image:content-well":"https://qtxasset.com/cdn-cgi/image/w=280,h=210,f=auto,fit=crop,g=0.5x0.5/https://qtxasset.com/quartz/qcloud5/media/image/GSK_0.jpg?VersionId=koLfiVLcfBVaS24oU3rezIXva0HoR._M","Generator":"Drupal 10 (https://www.drupal.org)","MobileOptimized":"width","HandheldFriendly":"true","viewport":"width=device-width, initial-scale=1, 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<a href="https://news.google.com/rss/articles/CBMifEFVX3lxTE1JamM2SE5qa2RsN0ZVMWhQQVlsM1Q3cVF5Y1VKUnZWc1ZMYWlZVDRQdWdRWjJPSG9OMlhRcHhyRlBTcTdvVUtKMUJQQlE2di04ajJhN0RaVFNJYjF0YXV0NXpnYVR6TWhQZDRlWkxQOWxQWUdVNk83MVdqTmrSAYIBQVVfeXFMUFphV2JhMnFUMXZhRGZYVTZMbFNMRmgzYjExRFcyRVhKdWcybmFVOEswQmoxZkJfdm5zNFBSVEJiVWNDdnBtSWFOaUs2MUQ1VE8xR3ZxQnNVX2JCbjZXNVJrQXpwcTVkV3VBaEpEVWNvSWNGd1pxd1hnYWRoVUk4R1V5Zw?oc=5" target="_blank">BMW Makes 4,000 3D Printed Sand Cores Per Day</a>  <font color="#6f6f6f">3DPrint.com</font>

{"code":200,"status":20000,"data":{"title":"MELD Additive Manufacturing machine installed at the University of Sydney","description":"A MELD Manufacturing Corporation AM machine has been installed at Sydney Manufacturing Hub’s Metallurgical Facility for Solid State Additive Manufacturing.","url":"https://news.google.com/rss/articles/CBMioAFBVV95cUxQaEZTZTFFMjFVSDNneW5DNE1FV3RSQmZmTU1Mdk90NXNWWGMwOE9nQ3dFXzdQT0FtS0tjRUdwY1pkSlJ6dEF6TFJNZEpmeHRySjQ0amJIVjVyZ2F3eDM0TWpVWEVaYTM0RTlRSFZkQUJYSGkyZmJFTUZPR0pnZUk4QlNZeHZzOVdnRjZNaFZHVGphRXpWaFZ0S0pNTTlIcjUt?oc=5","content":"We value your privacy\n\nWe use cookies to enhance your browsing experience, serve personalized ads or content, and analyze our traffic. By clicking \"Accept All\", you consent to our use of cookies.\n\nCustomize\nReject All\nAccept All\nHOME\n\t\nNEWS\nAll news\nApplications\nMaterials\nEquipment\nCompanies & Markets\nResearch\nSoftware\nEvents\n\t\nMAGAZINE\nCurrent issue\nPast issues\nPrint subscription\nShop\nOther titles\n\t\nARTICLES\nAll articles\nApplications\nCompany Profiles\nMaterials\nProcessing\nMarkets & reports\nDesign for AM\nSoftware\n\t\nBUYERS’ GUIDE\n\t\nWHAT IS AM?\n\t\nNEWSLETTER\n\t\nADVERTISE\n\t\nEVENTS\nWebinars\n\t\nCONTACT\nSubmitting content\nPrivacy Policy\nTerms and Conditions\n\t\nS\nMELD Additive Manufacturing machine installed at the University of Sydney\n\nCOMPANIES & MARKETS\nNEWS\nSeptember 16, 2025\n\nShare to your network:\n\nDr Anna Paradowska (right) and her team during MELD operator training (Courtesy MELD Manufacturing)\n\nAn Additive Manufacturing machine from MELD Manufacturing Corporation, Christiansburg, Virginia, USA, has been installed at Sydney Manufacturing Hub’s Metallurgical Facility for Solid State Additive Manufacturing, located at the University of Sydney, Australia. The facility focuses on enabling concept-to-production demonstration capabilities, including advanced pre- and post-processing of materials.\n\nTRUSTED CONTENT. TARGETED AUDIENCE\nADVERTISE WITH METAL AM AND ACCESS A GLOBAL BASE OF 50,000+ AM PROFESSIONALS\nContact us\n\nDr Anna Paradowska and the Sydney Manufacturing Hub team will run the machine. They will focus on large-scale manufacturing and repairing civil structures using high entropy and novel alloys, as well as exploring the use of artificial intelligence (AI) in manufacturing.\n\nResearch areas will include the renovation and restoration of bridges and transportation means, applications in connection and bespoke features, and architectural applications.\n\nLEAP 71: Why engineering must move beyond CAD to realise the promise of AI and Additive Manufacturing\nRead now\n\nThe University of Sydney and Sydney Manufacturing Hub plan to complete joint work with the University of Western Sydney, Monash University, and others. Dr Paradowska has also expressed interest in creating new experiences for the University of Sydney students and bringing about a new generation of engineers experienced in emerging technologies.\n\nMELD’s metal Additive Manufacturing machines are noted as being well-suited to infrastructure repair and improvements. The machines use MELD’s own Additive Friction Stir Deposition (AFSD) to additively manufacture metal alloys in solid state. The process is said to produce parts with properties that exceed forging requirements.\n\nAccording to MELD, this installation continues the investment in its technology from Australia, which is also reportedly also being used to support initiatives in the circular economy and shipbuilding\n\nMELD will join the University of Sydney in participating at Indo Pacific 2025 in Sydney from November 4-6.\n\nwww.meldmanufacturing.com\n\nwww.sydney.edu.au\n\nThe magazine for metal 3D printing\nDownload the latest issue\nCOMPANIES & MARKETS\nNEWS\nSeptember 16, 2025\nTHIS WEEK’S MOST-READ NEWS\nArc Impact to acquire key Desktop Metal and ExOne assets in $7M bankruptcy sale\nCOMPANIES & MARKETS\nNEWS\nSeptember 8, 2025\nMetal Additive Manufacturing comes of age in Apple’s flagship products\nAPPLICATIONS\nNEWS\nSeptember 10, 2025\nGKN Aerospace adds Additive Manufacturing line for Fan Case Mount Ring in Connecticut\nAPPLICATIONS\nCOMPANIES & MARKETS\nNEWS\nSeptember 9, 2025\nOerlikon expands Trumpf Additive Manufacturing partnership\nCOMPANIES & MARKETS\nEQUIPMENT\nNEWS\nSeptember 9, 2025\nDesktop Metal files for Chapter 11 bankruptcy, plans asset sale to Anzu\nCOMPANIES & MARKETS\nNEWS\nJuly 29, 2025\nNew DMG MORI Cleveland facility showcases hybrid Additive Manufacturing\nNEWS\nSeptember 11, 2025\n\nVIEW ALL NEWS   |  SEARCH  |  SUBMIT NEWS\n\n\n\n\n\nIn the latest issue of Metal AM magazine\n\nDownload PDF\n \n\nExtensive AM industry news coverage, as well as the following exclusive deep-dive articles:\n\nLEAP 71: Why engineering must move beyond CAD to realise the promise of AI and Additive Manufacturing\nAdditive Manufacturing and European defence: a critical opportunity as the US and China accelerate ahead\nA market analyst’s view: Europe’s opportunity as defence AM surges in the US and China\nFrom Fixed Processes to flight parts: How REM’s advanced surface finishing supports NASA JPL’s AM innovations\nThe future of large metal parts: WAAMathon #2 showcases developments in Wire Arc Directed Energy Deposition\nWire Electron Beam Directed Energy Deposition (DED): Advancing productivity and sustainability in metal AM\nBuilding trust in AM: How Qualified AM GmbH is enabling regulated production at scale\n\nTRUSTED CONTENT. TARGETED AUDIENCE\n\nAdvertise with Metal AM and access a global base of 50,000+ AM professionals.\n\nContact Jon Craxford: jon@inovar-communications.com\n\nAM machines\nProcess monitoring & calibration\nHeat treatment & sintering\nHIP systems & services\nPre- & post-processing technology\nPowders, powder production and analysis\nPart manufacturers\nConsulting, training & market data\nDon’t miss a thing – register for our newsletter\n\nDon't miss any new issue of Metal AM magazine, and get the latest industry news. 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Powder Technology\nAbout us\nPrivacy policy\nTerms and Conditions\n\n\nFollow us on","publishedTime":"2025-09-16T15:50:04+01:00","metadata":{"lang":"en-GB","HandheldFriendly":"True","MobileOptimized":"320","viewport":"width=device-width, initial-scale=1.0","msapplication-TileColor":"#f01d4f","msapplication-TileImage":["https://www.metal-am.com/wp-content/themes/olsmb/img/metal-am/favicon.png","https://www.metal-am.com/wp-content/uploads/sites/4/2023/11/cropped-In39gW9K4zD-270x270.png"],"robots":"index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1","og:type":"article","og:title":"MELD Additive Manufacturing machine installed at the University of Sydney","og:description":"A MELD Manufacturing Corporation AM machine has been installed at Sydney Manufacturing Hub’s Metallurgical Facility for Solid State Additive Manufacturing.","og:url":"https://www.metal-am.com/meld-additive-manufacturing-machine-installed-at-the-university-of-sydney/","og:site_name":"Metal Additive Manufacturing","og:updated_time":"2025-09-16T15:50:11+01:00","article:publisher":"facebook.com/metalAMmag/","og:image":"https://www.metal-am.com/wp-content/uploads/sites/4/2025/09/meld.jpg","og:image:width":"580","og:image:height":"350","article:published_time":"2025-09-16T15:50:04+01:00","article:modified_time":"2025-09-16T15:50:11+01:00","fb:app_id":"1923155921341058","twitter:card":"summary_large_image","twitter:title":"MELD Additive Manufacturing machine installed at the University of Sydney","twitter:description":"A MELD Manufacturing Corporation AM machine has been installed at Sydney Manufacturing Hub’s Metallurgical Facility for Solid State Additive Manufacturing.","twitter:image:src":"https://www.metal-am.com/wp-content/uploads/sites/4/2025/09/meld.jpg","twitter:site":"@metalammag","description":"A MELD Manufacturing Corporation AM machine has been installed at Sydney Manufacturing Hub’s Metallurgical Facility for Solid State Additive Manufacturing.","twitter:label1":"Written by","twitter:data1":"Paul Whittaker","twitter:label2":"Estimated reading time","twitter:data2":"6 minutes"},"external":{"apple-touch-icon":{"https://www.metal-am.com/wp-content/themes/olsmb/img/metal-am/favicon.png":{},"https://www.metal-am.com/wp-content/uploads/sites/4/2023/11/cropped-In39gW9K4zD-180x180.png":{}},"icon":{"https://www.metal-am.com/wp-content/themes/olsmb/img/metal-am/favicon.ico":{},"https://www.metal-am.com/wp-content/uploads/sites/4/2023/11/cropped-In39gW9K4zD-32x32.png":{"sizes":"32x32"},"https://www.metal-am.com/wp-content/uploads/sites/4/2023/11/cropped-In39gW9K4zD-192x192.png":{"sizes":"192x192"}},"preconnect":{"https://fonts.googleapis.com/":{},"https://fonts.gstatic.com/":{"crossorigin":""}},"pingback":{"https://www.metal-am.com/xmlrpc.php":{}},"canonical":{"https://www.metal-am.com/meld-additive-manufacturing-machine-installed-at-the-university-of-sydney/":{}},"alternate":{"https://www.metal-am.com/feed/":{"type":"application/rss+xml","title":"Metal Additive Manufacturing » 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<a href="https://news.google.com/rss/articles/CBMimwFBVV95cUxONlhSRjVuVURhZ3NTQUFhSmtEVVRLWGFQeHZGUUpOTkVIaVRlMmR3UEdpZnp0Y3ZHWHhJSE9Hb1F4TFVWaVEyeWQ1OHRLYVBwQ3lTR1lkR1B5VEhYaDAyYzU0azVuLTkxLUdEUFZ3bVpRb19jR1dvMVVWMkFSYV93NklDdWVhQl9SY0FCTVdVdUdkOG5kaTVDUHNCYw?oc=5" target="_blank">Metal Additive Manufacturing comes of age in Apple’s flagship products</a>  <font color="#6f6f6f">Metal Additive Manufacturing magazine</font>

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{"code":200,"status":20000,"data":{"title":"Researchers embed digital 'fingerprints' into 3D printed parts — tech may make future ghost guns more…","description":"Washington University researchers have developed a way to embed traceable fingerprints into 3D printed objects, which could make it easier to track ghost guns in the future.","url":"https://news.google.com/rss/articles/CBMi4gFBVV95cUxNdFR4N0JidWRpQmhzQ3lTOWFiOU5WUDVmejhPZk02MWVrb2lKVjRTMGo5Tl9sWjFyUEdDRTh6MWVheXBtbzZ0bG1lbnZPYXdHVmNrVGhLdmhDZ0hyQUVESC1tQzQ1RGlSN0pLU244TmZ1SkRoVGF4S3AyNWJxNU1OVDhsNy1OOWxwREstZzg1U1NJNHVDRFVCd0xLeHo5N2hmS29zME9jYWxzcGVUeUV5OVJ4ZzJqTVBWbTVvYUtQV3hJNml3a2NMc3A0aHFwQ2lfMjJWdEFtY3Z4WjhBZl94NGRR?oc=5","content":"Researchers embed digital 'fingerprints' into 3D printed parts — tech may make future ghost guns more traceable | Tom's Hardware\n\n===============\n[Skip to main content](https://news.google.com/rss/articles/CBMi4gFBVV95cUxNdFR4N0JidWRpQmhzQ3lTOWFiOU5WUDVmejhPZk02MWVrb2lKVjRTMGo5Tl9sWjFyUEdDRTh6MWVheXBtbzZ0bG1lbnZPYXdHVmNrVGhLdmhDZ0hyQUVESC1tQzQ1RGlSN0pLU244TmZ1SkRoVGF4S3AyNWJxNU1OVDhsNy1OOWxwREstZzg1U1NJNHVDRFVCd0xLeHo5N2hmS29zME9jYWxzcGVUeUV5OVJ4ZzJqTVBWbTVvYUtQV3hJNml3a2NMc3A0aHFwQ2lfMjJWdEFtY3Z4WjhBZl94NGRR?oc=5#main)\n\nOpen menu Close main menu \n\n[Tom's Hardware](https://www.tomshardware.com/)\n\nUS Edition\n\n\n\n[ UK](https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)[ US](https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)[ Australia](https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)[ 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[3D Printing](https://www.tomshardware.com/3d-printing)\n\nResearchers embed digital 'fingerprints' into 3D printed parts — tech may make future ghost guns more traceable\n===============================================================================================================\n\n[News](https://www.tomshardware.com/news)\n\n By [Ash Hill](https://www.tomshardware.com/author/ash-puckett) published 4 hours ago\n\nA threat to the anonymity of 3D printing, to make ghost guns traceable.\n\n* [](https://www.facebook.com/sharer/sharer.php?u=https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)\n* [](https://twitter.com/intent/tweet?text=Researchers%20embed%20digital%20%27fingerprints%27%20into%203D%20printed%20parts%20%E2%80%94%20tech%20may%20make%20future%20ghost%20guns%20more%20traceable&url=https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)\n* [](whatsapp://send?text=Researchers%20embed%20digital%20'fingerprints'%20into%203D%20printed%20parts%20%E2%80%94%20tech%20may%20make%20future%20ghost%20guns%20more%20traceablehttps://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable?fwa)\n* [](https://www.reddit.com/submit?url=https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable&title=Researchers%20embed%20digital%20%27fingerprints%27%20into%203D%20printed%20parts%20%E2%80%94%20tech%20may%20make%20future%20ghost%20guns%20more%20traceable)\n* [](https://pinterest.com/pin/create/button/?url=https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable&media=https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF.jpg)\n* [](https://share.flipboard.com/bookmarklet/popout?title=Researchers%20embed%20digital%20%27fingerprints%27%20into%203D%20printed%20parts%20%E2%80%94%20tech%20may%20make%20future%20ghost%20guns%20more%20traceable&url=https%3A%2F%2Fwww.tomshardware.com%2F3d-printing%2Fresearchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)\n* [](mailto:?subject=I%20found%20this%20webpage&body=Hi,%20I%20found%20this%20webpage%20and%20thought%20you%20might%20like%20it%20https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)\n\n[Comments (2)](https://news.google.com/rss/articles/CBMi4gFBVV95cUxNdFR4N0JidWRpQmhzQ3lTOWFiOU5WUDVmejhPZk02MWVrb2lKVjRTMGo5Tl9sWjFyUEdDRTh6MWVheXBtbzZ0bG1lbnZPYXdHVmNrVGhLdmhDZ0hyQUVESC1tQzQ1RGlSN0pLU244TmZ1SkRoVGF4S3AyNWJxNU1OVDhsNy1OOWxwREstZzg1U1NJNHVDRFVCd0xLeHo5N2hmS29zME9jYWxzcGVUeUV5OVJ4ZzJqTVBWbTVvYUtQV3hJNml3a2NMc3A0aHFwQ2lfMjJWdEFtY3Z4WjhBZl94NGRR?oc=5#xenforo-comments-3886349)\n\nWhen you purchase through links on our site, we may earn an affiliate commission. [Here’s how it works](https://www.tomshardware.com/reviews/about-us,4260.html#section-affiliate-advertising-disclosure).\n\n\n\n(Image credit: Vvzvlad (Creative Commons 3))(Image credit: Vvzvlad (Creative Commons 3))\n\nNetanel Raviv and a team at the McKelvey School of Engineering (part of Washington University in St. Louis) are continuing to develop a way to embed traceable digital 'fingerprints' into 3D-printed objects.\n\nInitially reported by [3D Printing Industry](https://3dprintingindustry.com/news/washington-university-team-develops-embedded-fingerprints-to-track-ghost-guns-and-3d-printed-parts-244362), the markers are designed in a way to be detectable, even if the printed object has been broken, because they can be identified with just a fragment of the object. Depending on the fingerprint, information such as what printer was used and when the object was created can be embedded in the print.\n\nOne of the biggest practical use cases for this development is, of course, forensics. Traceable fingerprints are crucial for helping law enforcement track ghost gun manufacturing operations. We reported on a similar approach just a few months ago in which police were able to [identify markers](https://www.tomshardware.com/3d-printing/police-link-3d-printers-to-ghost-guns-using-fingerprints-from-printers-toolmarks-left-behind-during-printing-can-make-ghost-guns-traceable) left behind when printing.\n\n[](https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable)\nThe process, created by the team at Washington University, is known as Secure Information Embedding and Extraction (or SIDE for short). The fingerprinting process adds a permanent marker to the object, which can be deciphered later to determine any data factors that were put in during the printing process, such as the owner of the printer that was used. \n\nDetails on exactly how this is done are scarce, with Raviv saying it's accomplished through \"mathematical contributions and new [security](https://www.tomshardware.com/tag/security) mechanisms.\" Perhaps the point is to keep potential bad actors from attempting to subvert the technology. But given that these are plastic objects, it's also unclear how traceable a print might be if someone just takes a minute or two to melt the print after using it.\n\nLatest Videos From Tom's Hardware\n\n You may like \n* [We spoke with Thingiverse about its new AI-driven ghost gun detection that eliminates designs for 3D printing - companies turn to AI to block production of ghost guns](https://www.tomshardware.com/3d-printing/3d-printing-companies-turn-to-ai-to-block-production-of-ghost-guns-we-spoke-with-thingiverse-about-its-new-ai-driven-ghost-gun-detection-strategy)\n* [Ghost gun proliferation spurs crackdown at Thingiverse, the world's largest 3D printer model repository](https://www.tomshardware.com/3d-printing/ghost-gun-proliferation-spurs-crackdown-at-thingverse-the-worlds-largest-3d-printer-model-design-repository-lawmakers-also-ask-3d-printer-vendors-to-create-ai-based-systems-to-detect-and-block-gun-prints)\n* [MIT researchers crack 3D printing with glass](https://www.tomshardware.com/3d-printing/mit-researchers-crack-3d-printing-with-glass-new-technique-enables-inorganic-composite-glass-printed-at-low-temperatures)\n\nThis development is an extension of Raviv's previous work, which was presented in 2024 at the IEEE International Symposium. Last year, the focus was mainly on the ability to recover information from broken 3D-printed parts. Now it seems the effort is in placing intentional markers into the 3D printing process so they can be more easily interpreted in the future.\n\nAt the moment, it's nearly impossible to determine much about the machine used to print an object by studying the object alone. That doesn't mean we won't see more efforts to change that as time goes on. After all, 2D printer makers have embedded model-identifying dots in printers since the 1980s (though it wasn't disclosed until much later).\n\n_Follow_[_Tom's Hardware on Google News_](https://news.google.com/publications/CAAqLAgKIiZDQklTRmdnTWFoSUtFSFJ2YlhOb1lYSmtkMkZ5WlM1amIyMG9BQVAB)_, or_[_add us as a preferred source_](https://google.com/preferences/source?q=)_, to get our up-to-date news, analysis, and reviews in your feeds. Make sure to click the Follow button!_\n\nStay On the Cutting Edge: Get the Tom's Hardware Newsletter\n\nGet Tom's Hardware's best news and in-depth reviews, straight to your inbox.\n\n- [x] Contact me with news and offers from other Future brands - [x] Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the [Terms & Conditions](https://futureplc.com/terms-conditions/) and [Privacy Policy](https://futureplc.com/privacy-policy/) and are aged 16 or over.\n\n[See more 3D Printing News](https://www.tomshardware.com/3d-printing/news)\n\n[See all comments (2)](https://news.google.com/rss/articles/CBMi4gFBVV95cUxNdFR4N0JidWRpQmhzQ3lTOWFiOU5WUDVmejhPZk02MWVrb2lKVjRTMGo5Tl9sWjFyUEdDRTh6MWVheXBtbzZ0bG1lbnZPYXdHVmNrVGhLdmhDZ0hyQUVESC1tQzQ1RGlSN0pLU244TmZ1SkRoVGF4S3AyNWJxNU1OVDhsNy1OOWxwREstZzg1U1NJNHVDRFVCd0xLeHo5N2hmS29zME9jYWxzcGVUeUV5OVJ4ZzJqTVBWbTVvYUtQV3hJNml3a2NMc3A0aHFwQ2lfMjJWdEFtY3Z4WjhBZl94NGRR?oc=5#xenforo-comments-3886349)\n\n\n\n[Ash Hill](https://www.tomshardware.com/author/ash-puckett)\n\nContributing Writer\n\nAsh Hill is a contributing writer for Tom's Hardware with a wealth of experience in the hobby electronics, 3D printing and PCs. She manages the Pi projects of the month and much of our daily Raspberry Pi reporting while also finding the best coupons and deals on all tech.\n\nRead more\n\n[ We spoke with Thingiverse about its new AI-driven ghost gun detection that eliminates designs for 3D printing - companies turn to AI to block production of ghost guns](https://www.tomshardware.com/3d-printing/3d-printing-companies-turn-to-ai-to-block-production-of-ghost-guns-we-spoke-with-thingiverse-about-its-new-ai-driven-ghost-gun-detection-strategy \"We spoke with Thingiverse about its new AI-driven ghost gun detection that eliminates designs for 3D printing - companies turn to AI to block production of ghost guns\")\n\n[ Ghost gun proliferation spurs crackdown at Thingiverse, the world's largest 3D printer model repository](https://www.tomshardware.com/3d-printing/ghost-gun-proliferation-spurs-crackdown-at-thingverse-the-worlds-largest-3d-printer-model-design-repository-lawmakers-also-ask-3d-printer-vendors-to-create-ai-based-systems-to-detect-and-block-gun-prints \"Ghost gun proliferation spurs crackdown at Thingiverse, the world's largest 3D printer model repository\")\n\n[ MIT researchers crack 3D printing with glass](https://www.tomshardware.com/3d-printing/mit-researchers-crack-3d-printing-with-glass-new-technique-enables-inorganic-composite-glass-printed-at-low-temperatures \"MIT researchers crack 3D printing with glass\")\n\n[ MIT team creates chip-based 3D printer the size of a coin, cures resin using only light](https://www.tomshardware.com/3d-printing/mit-team-creates-chip-based-3d-printer-the-size-of-a-coin-cures-resin-using-only-light-handheld-3d-printing-tech-enabled-by-silicon-photonics \"MIT team creates chip-based 3D printer the size of a coin, cures resin using only light\")\n\n[ New 3D printing tech fuses hard and soft structures in a single print — novel resin can create both with different light sources](https://www.tomshardware.com/3d-printing/new-3d-printing-tech-fuses-hard-and-soft-structures-in-a-single-print-novel-resin-can-create-both-with-different-light-sources \"New 3D printing tech fuses hard and soft structures in a single print — novel resin can create both with different light sources\")\n\n[ Researchers develop modified glue gun that can print bone](https://www.tomshardware.com/3d-printing/researchers-develop-modified-glue-gun-that-can-print-bone-device-3d-prints-synthetic-grafts-directly-onto-patients-living-tissue-during-surgery \"Researchers develop modified glue gun that can print bone\")\n\nLatest in 3D Printing\n\n[ Researchers develop modified glue gun that can print bone](https://www.tomshardware.com/3d-printing/researchers-develop-modified-glue-gun-that-can-print-bone-device-3d-prints-synthetic-grafts-directly-onto-patients-living-tissue-during-surgery \"Researchers develop modified glue gun that can print bone\")\n\n[ Creality Hi Combo review: Catching up with color](https://www.tomshardware.com/3d-printing/creality-hi-combo-review \"Creality Hi Combo review: Catching up with color\")\n\n[ Portable 3D-printed device can produce enough drinking water from thin air for a family of four every day](https://www.tomshardware.com/3d-printing/water-from-air-project-delivers-portable-3d-printed-vessel-that-can-produce-enough-drinking-water-for-a-family-of-four-every-day \"Portable 3D-printed device can produce enough drinking water from thin air for a family of four every day\")\n\n[ Noctua's 3D printable side panel quietens Framework's Desktop](https://www.tomshardware.com/3d-printing/noctuas-3d-printable-side-panel-quietens-frameworks-desktop-drop-5-7-decibels-using-this-freely-available-mod \"Noctua's 3D printable side panel quietens Framework's Desktop\")\n\n[ 3D printing's tool changer wars heat up as Prusa re-enters the ring](https://www.tomshardware.com/3d-printing/3d-printings-tool-changer-wars-heat-up-as-prusa-re-enters-the-ring \"3D printing's tool changer wars heat up as Prusa re-enters the ring\")\n\n[ Firm pioneers 3D printing copper coolers directly onto processors using OLED manufacturing techniques with 'pixel perfect accuracy'](https://www.tomshardware.com/3d-printing/firm-pioneers-3d-printing-copper-coolers-directly-onto-processors-using-oled-manufacturing-techniques-with-pixel-perfect-accuracy-fabric8labs-can-use-either-human-or-ai-optimized-cooler-designs \"Firm pioneers 3D printing copper coolers directly onto processors using OLED manufacturing techniques with 'pixel perfect accuracy' \")\n\nLatest in News\n\n[ Microsoft will force install the Copilot AI app for users with desktop versions of 365 apps like Word and Excel](https://www.tomshardware.com/software/microsoft-office/microsoft-will-force-install-the-copilot-ai-app-for-users-with-desktop-versions-of-365-apps-like-word-and-excel-coming-october-with-no-way-to-opt-out-for-personal-users \"Microsoft will force install the Copilot AI app for users with desktop versions of 365 apps like Word and Excel\")\n\n[ Nvidia's unreleased 'GTX 2080 Ti' surfaces online with 12 GB VRAM and 384-bit memory bus](https://www.tomshardware.com/pc-components/gpus/nvidias-unreleased-gtx-2080-ti-surfaces-online-with-12-gb-vram-and-384-bit-memory-bus-engineering-sample-has-better-specs-than-the-final-retail-rtx-version \"Nvidia's unreleased 'GTX 2080 Ti' surfaces online with 12 GB VRAM and 384-bit memory bus\")\n\n[ Intel Core Ultra 3 205 delivers impressive results in early review](https://www.tomshardware.com/pc-components/cpus/intel-core-ultra-3-205-delivers-impressive-results-in-early-review-reportedly-surpasses-previous-gen-core-i3-14100-and-core-i5-14400 \"Intel Core Ultra 3 205 delivers impressive results in early review\")\n\n[ Nvidia's China-exclusive RTX 6000D reportedly gets lukewarm reception in China due to hobbled performance](https://www.tomshardware.com/pc-components/gpus/nvidias-china-exclusive-rtx-6000d-reportedly-gets-lukewarm-reception-in-china-due-to-hobbled-performance-could-leave-nvidia-with-huge-backlog-of-unwanted-gpus \"Nvidia's China-exclusive RTX 6000D reportedly gets lukewarm reception in China due to hobbled performance\")\n\n[ Rare Apple-1 with storied ownership could fetch over $300,000 at auction](https://www.tomshardware.com/pc-components/pc-cases/rare-apple-1-with-storied-ownership-could-fetch-over-usd300-000-at-auction-unit-housed-in-original-wood-case-thought-to-be-one-of-just-nine-surviving-examples \"Rare Apple-1 with storied ownership could fetch over $300,000 at auction\")\n\n[ Google terminates 200 AI contractors](https://www.tomshardware.com/tech-industry/artificial-intelligence/google-terminates-200-ai-contractors-ramp-down-blamed-but-workers-claim-questions-over-pay-and-job-insecurity-are-the-real-reason-behind-layoffs \"Google terminates 200 AI contractors\")\n\n- [x] \n\n2 Comments[Comment from the forums](https://forums.tomshardware.com/threads/researchers-embed-digital-fingerprints-into-3d-printed-parts-%E2%80%94-tech-may-make-future-ghost-guns-more-traceable.3886349/)\n\n* edzieba Two issues face this aproach:\n\n 1) If you fingerprint the model, all prints will have the same fingerprint (i.e. you can't trace production or physical origin). And if fingerprinting is known to be used, there is the option to defeat fingerprinting prior to printing just as with other digital file watermarking (e.g. fuzzing, or model reimplementation).\n\n 2) If you fringerprint at time of print, you require a cooperative printer. This is viable with 2D printers where there are almost no printers available where the user can modify the firmware. But 3D printers are an entirely different market where printers that are either open-source or can have open source firmwares flashed to them are the norm. \n\n If you ask the targets to kindly run your firmware that fingerprints their prints for you, you will simply be told \"no\". [Reply](https://forums.tomshardware.com/threads/researchers-embed-digital-fingerprints-into-3d-printed-parts-%E2%80%94-tech-may-make-future-ghost-guns-more-traceable.3886349/) \n* Eury Also if a stl is watermarked I'll just use a different file and if my printer is watermarking it will be sold 😅 [Reply](https://forums.tomshardware.com/threads/researchers-embed-digital-fingerprints-into-3d-printed-parts-%E2%80%94-tech-may-make-future-ghost-guns-more-traceable.3886349/) \n* [View All 2 Comments](https://forums.tomshardware.com/threads/researchers-embed-digital-fingerprints-into-3d-printed-parts-%E2%80%94-tech-may-make-future-ghost-guns-more-traceable.3886349/)\n\nAdvertisement\n\nAdvertisement\n\nAdvertisement\n\nTom's Hardware is part of Future US Inc, an international media group and leading digital publisher. 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Full 7th Floor, 130 West 42nd Street, New York, NY 10036.\n\n","publishedTime":"2025-09-16T10:00:00+00:00","metadata":{"lang":"en","viewport":"width=device-width,minimum-scale=1,initial-scale=1","pub_date":"2025-09-16T10:00:00+00:00","description":"Washington University researchers have developed a way to embed traceable fingerprints into 3D printed objects, which could make it easier to track ghost guns in the future.","robots":"max-image-preview:large","msapplication-TileColor":"#000000","msapplication-TileImage":"https://vanilla.futurecdn.net/tomshardware/1399807/apple-touch-icon.png","og:site_name":"Tom's Hardware","og:image":"https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF.jpg","og:image:width":"1600","og:image:height":"1066","og:type":"article","article:publisher":"https://www.facebook.com/tomshardware","og:title":"Researchers embed digital 'fingerprints' into 3D printed parts — tech may make future ghost guns more traceable","og:url":"https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable","og:description":"A threat to the anonymity of 3D printing, to make ghost guns traceable.","article:published_time":"2025-09-16T10:00:00Z","mrf:tags":"region:US;articleType:News;channel:Computing;control:type_news;control:serversidehawk;control:van-enable-adviser-more-about;category:3D Printing","twitter:card":"summary_large_image","twitter:site":"@tomshardware","twitter:title":"Researchers embed digital 'fingerprints' into 3D printed parts — tech may make future ghost guns more traceable","twitter:description":"A threat to the anonymity of 3D printing, to make ghost guns traceable.","twitter:creator":"@tomshardware","twitter:image":"https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-1200-80.jpg","twitter:account_id":"17064514","google-site-verification":"h4RbLiiAlcspJDVKJDl_Xsb8lWlofLEx8NujxviQxGU","msvalidate.01":"CC462E6DF91492086145CA5EBDCB615E","theme-color":"#d8383b"},"external":{"canonical":{"https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable":{}},"preconnect":{"https://vanilla.futurecdn.net/tomshardware":{"crossorigin":""},"https://bordeaux.futurecdn.net/":{},"https://cdn.mos.cms.futurecdn.net/":{},"https://vanilla.futurecdn.net/":{}},"dns-prefetch":{"https://bordeaux.futurecdn.net/":{},"https://cdn.mos.cms.futurecdn.net/":{},"https://vanilla.futurecdn.net/":{},"https://slice.vanilla.futurecdn.net/":{},"https://sommelier.futurehybrid.tech/":{},"https://securepubads.g.doubleclick.net/":{},"https://targetemsecure.blob.core.windows.net/":{},"https://cdn.privacy-mgmt.com/":{},"https://widgets.hawk-assets.co.uk/":{},"https://hawk.techradar.com/":{},"https://cdn.jwplayer.com/":{}},"apple-touch-icon":{"https://vanilla.futurecdn.net/tomshardware/1399807/apple-touch-icon.png":{}},"icon":{"https://vanilla.futurecdn.net/tomshardware/1399807/favicon.ico":{"size":"16x16"},"https://vanilla.futurecdn.net/tomshardware/1399807/apple-touch-icon.png":{"size":"120x120"}},"preload":{"https://vanilla.futurecdn.net/tomshardware/1399807/media/shared/fonts/OpenSans-400-Regular.woff2":{"as":"font","type":"font/woff2","crossorigin":""},"https://vanilla.futurecdn.net/tomshardware/1399807/media/shared/fonts/OpenSans-600-SemiBold.woff2":{"as":"font","type":"font/woff2","crossorigin":""},"https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF.jpg.webp":{"as":"image","imagesrcset":"https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-1600-80.jpg.webp 1920w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-1200-80.jpg.webp 1200w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-1024-80.jpg.webp 1024w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-970-80.jpg.webp 970w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-650-80.jpg.webp 650w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-480-80.jpg.webp 480w, https://cdn.mos.cms.futurecdn.net/dCzEfKbrfE4NPfsmxUPedF-320-80.jpg.webp 320w","imagesizes":"(min-width: 1000px) 600px, calc(100vw - 40px)"},"https://floor.pbxai.com/?pubxId=776eda21-6ffa-450f-bac1-7ccbb2bff5c8&page=https://www.tomshardware.com/3d-printing/researchers-embed-digital-fingerprints-into-3d-printed-parts-tech-may-make-future-ghost-guns-more-traceable":{"as":"fetch","crossorigin":"anonymous"}},"alternate":{"https://www.tomshardware.com/feeds.xml":{"type":"application/rss+xml"},"https://www.tomshardware.com/feeds/3d-printing/news":{"type":"application/rss+xml"},"https://www.tomshardware.com/feeds/tag/3d-printing":{"type":"application/rss+xml"},"https://www.tomshardware.com/feeds/articletype/news":{"type":"application/rss+xml"}},"compression-dictionary":{"https://securepubads.g.doubleclick.net/pagead/managed/dict/m202509160101/gpt":{}}},"usage":{"tokens":9826}},"meta":{"usage":{"tokens":9826}}}

{"code":200,"status":20000,"data":{"title":"Is SEO dead? How GenAI changed search","description":"Is SEO dead? No, but explore how AI search will affect the future of search engine optimization.","url":"https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5","content":"Is SEO dead? How GenAI changed search | TechTarget\n\n===============\n\n[Search Content Management](https://www.techtarget.com/)Search the TechTarget Network \n\n[Login](https://www.techtarget.com/login?fromURL=https%3A%2F%2Fwww.techtarget.com%2Fsearchcontentmanagement%2Ffeature%2FIs-SEO-dead-How-GenAI-changed-search)[Register](https://www.techtarget.com/register?fromURL=https%3A%2F%2Fwww.techtarget.com%2Fsearchcontentmanagement%2Ffeature%2FIs-SEO-dead-How-GenAI-changed-search)\n\n[Explore the Network](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5)\n* [TechTarget Network](https://www.techtarget.com/)\n* [Business Analytics](https://www.techtarget.com/searchbusinessanalytics/)\n* [Data Management](https://www.techtarget.com/searchdatamanagement/)\n* [ERP](https://www.techtarget.com/searcherp/)\n* [Oracle](https://www.techtarget.com/searchoracle/)\n* [SAP](https://www.techtarget.com/searchsap/)\n\n* [Search Content Management](https://www.techtarget.com/searchcontentmanagement/) \n* * [Content Collaboration](https://www.techtarget.com/searchcontentmanagement/resources/Content-collaboration)\n * [Enterprise Search Platforms & Strategy](https://www.techtarget.com/searchcontentmanagement/resources/Enterprise-search-platforms-and-strategy)\n * [Information Management and Governance](https://www.techtarget.com/searchcontentmanagement/resources/Information-management-and-governance)\n * [Knowledge Management](https://www.techtarget.com/searchcontentmanagement/resources/Knowledge-management)\n * [Software & Services](https://www.techtarget.com/searchcontentmanagement/resources/Content-management-software-and-services)\n\n[Other Content](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n * [News](https://www.techtarget.com/news/)\n * [Features](https://www.techtarget.com/searchcontentmanagement/features)\n * [Tips](https://www.techtarget.com/searchcontentmanagement/tips)\n * [Webinars](https://www.techtarget.com/searchcontentmanagement/webinars)\n * [2024 IT Salary Survey Results](https://www.bitpipe.com/detail/RES/1726500895_726.html?asrc=2024salaryandcareers)\n * [Sponsored Sites](https://www.techtarget.com/searchcontentmanagement/sponsored_communities)\n * [More](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n\n * [Answers](https://www.techtarget.com/searchcontentmanagement/answers)\n * [Conference Guides](https://www.techtarget.com/searchcontentmanagement/guides)\n * [Definitions](https://www.techtarget.com/searchcontentmanagement/definitions)\n * [Opinions](https://www.techtarget.com/searchcontentmanagement/opinions)\n * [Podcasts](https://www.techtarget.com/searchcontentmanagement/podcasts)\n * [Quizzes](https://www.techtarget.com/searchcontentmanagement/quizzes)\n * [Tech Accelerators](https://www.techtarget.com/searchcontentmanagement/techaccelerators)\n * [Tutorials](https://www.techtarget.com/searchcontentmanagement/tutorials)\n * [Videos](https://www.techtarget.com/searchcontentmanagement/videos)\n\n* Follow:\n* [](https://x.com/techtargetnews)\n* [](https://www.linkedin.com/showcase/techtarget-news/)\n* [](https://www.youtube.com/c/EyeonTech)\n* [](https://www.tiktok.com/@eyeontech)\n* [](https://www.facebook.com/TechTargetBusinessTechnology)\n\n* [Home](https://www.techtarget.com/searchcontentmanagement/)\n* [Content collaboration](https://www.techtarget.com/searchcontentmanagement/resources/Content-collaboration)\n\n\nGetty Images/iStockphoto\n\nGetty Images/iStockphoto\n\n[Feature](https://www.techtarget.com/searchcontentmanagement/features)\n\nArticle 2 of 5[](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)[](https://www.techtarget.com/searchcontentmanagement/infographic/A-brief-history-of-Google-algorithm-changes)\n\nPart of:How generative engine optimization can enhance SEO\n\nIs SEO dead? How GenAI changed search\n=====================================\n\nNo, SEO is not dead. Despite the rise of AI search, SEO remains the biggest source of web traffic and can help brands appear in AI search.\n------------------------------------------------------------------------------------------------------------------------------------------\n\n* Share this item with your network:\n* [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n* [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n* [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n* [](https://www.techtarget.com/searchcontentmanagement/feature/Is-SEO-dead-How-GenAI-changed-search?vgnextfmt=print)\n* [](mailto:?subject=Is%20SEO%20dead?%20How%20GenAI%20changed%20search%20|%20TechTarget&body=https://www.techtarget.com/searchcontentmanagement/feature/Is-SEO-dead-How-GenAI-changed-search)\n\n* * [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n * [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n * [](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5#)\n * [](mailto:?subject=Is%20SEO%20dead?%20How%20GenAI%20changed%20search%20|%20TechTarget&body=https://www.techtarget.com/searchcontentmanagement/feature/Is-SEO-dead-How-GenAI-changed-search)\n\n\n\nBy\n* [Tim Murphy,](https://www.techtarget.com/contributor/Tim-Murphy)Site editor\n\n Published: 16 Sep 2025\n\nWith organic web traffic plummeting across most websites, marketers have been questioning SEO's future -- and rightly so.\n\nThe rise of generative AI (GenAI) tools like ChatGPT and Perplexity has changed how users access information. These tools offer direct answers to queries, eliminating the need for users to visit websites. As a result, Gartner expects brands to [lose](https://www.gartner.com/en/newsroom/press-releases/2024-02-19-gartner-predicts-search-engine-volume-will-drop-25-percent-by-2026-due-to-ai-chatbots-and-other-virtual-agents) 25% of their web traffic by 2026. This traffic plunge has led people to claim search engine optimization ([SEO](https://www.techtarget.com/searchcontentmanagement/answer/SEO-vs-SEM-Whats-the-difference)) is dead, but experts say it's transforming -- not dying.\n\n\"SEO is about as dead as print is, which is meaning to say it's not going anywhere -- it's going to change,\" said Liz Miller, vice president and analyst at Constellation Research.\n\nWhile traditional SEO may be less effective than it once was, it remains important for marketers because users [rarely](https://www.pewresearch.org/short-reads/2025/07/22/google-users-are-less-likely-to-click-on-links-when-an-ai-summary-appears-in-the-results/) click on links in AI responses. To adapt to an AI search landscape, marketers can take key steps, such as identifying traffic dips, optimizing for content authority and tracking different metrics.\n\nWhy are people asking if SEO is dead?\n-------------------------------------\n\nConsumers increasingly use [GenAI chatbots](https://www.techtarget.com/whatis/feature/GenAI-search-vs-traditional-search-engines-How-they-differ), like ChatGPT and Perplexity, in addition to traditional search engines. Even traditional search engines like Google and Bing have rolled out generative features, like AI Overviews and AI Mode, which answer users' questions directly. As a result, people don't need to leave the search tool to find information, and brands lose significant traffic to their sites.\n\n\"Every client I speak to is losing traffic to their owned and operated properties, their site and their app,\" said Nikhil Lai, principal analyst at Forrester Research.\n\nThis reduction in traffic has far-reaching consequences for marketing efforts, particularly for SEO-driven strategies. Even content that ranks highly on the search engine results page ([SERP](https://www.techtarget.com/whatis/definition/search-engine-results-page-SERP)) can struggle to reach its intended audience, because AI lets people bypass the SERP altogether.\n\nDecreased web traffic leads to the following marketing challenges:\n\n* **Less effective content marketing.** Fewer visitors mean reduced engagement with blog posts and videos designed to drive conversions.\n* **Fewer leads.** Reduced website traffic limits opportunities for users to complete membership forms, sign up for newsletters and engage with calls-to-action.\n* **Less data for analysis.** Reduced traffic makes it harder for marketers to [track user behavior](https://www.techtarget.com/whatis/podcast/Reshaping-UX-with-behavioral-data-and-AI), optimize campaigns and measure ROI effectively.\n\nThe perception that SEO is dead stems from a shift in how users access information. GenAI tools eliminate or reduce the need for users to visit websites. If fewer users interact with traditional search results, the value of optimizing for SERPs diminishes and forces marketers to reconsider SEO's effectiveness.\n\nIs SEO dead?\n------------\n\nNo, SEO is not dead -- but it is changing. Traditional SEO strategies have become less effective as consumers use AI to bypass the SERP. However, less effective does not mean dead. Traditional search engines still generate far more [organic search](https://www.techtarget.com/whatis/definition/organic-search-results) traffic than any other channel.\n\nSEO can also help brands [appear](https://www.forrester.com/blogs/seo-must-solve-its-marketing-problem/) in GenAI responses and the sources they cite, because the logic behind how they select source material for answers remains similar to that of traditional search engines.\n\n\"Being cited in an answer that ChatGPT gives to a follow-up question is a proxy for ranking in average positions one through three. So, it's a different UI, but the underlying logic is the same,\" Lai said.\n\nConsumer behaviors around search have changed, but SEO still helps brands show up on SERPs and in GenAI responses. SEO is not dying but evolving to include generative engine optimization ([GEO](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)), which is a strategy marketers use to enhance the visibility of their brands and content on GenAI search platforms. Marketers should not abandon SEO for GEO but unify the two strategies as one holistic approach for improving web visibility, said John Dawson, vice president of strategy at Jellyfish, a global digital marketing business.\n\n\n\nGenAI tools can pull answers from traditional search engine indices, making SEO relevant to AI search optimization. \n\nHow can marketers thrive in the AI search era?\n----------------------------------------------\n\nWhile AI-driven search presents challenges, it also creates new opportunities. The following approaches can help brands gain visibility and engagement in this evolving landscape.\n\n### 1. Identify traffic dips\n\nMarketers should first identify the topic areas experiencing drops in click-through rate. These are often areas where users find answers directly in GenAI search results but don't click through to the brand's website, Lai said.\n\nMarketers should then update that content to offer a clear, branded impression -- one that highlights the brand name, unique value proposition and brand message. This approach can help marketers generate [brand recognition](https://www.techtarget.com/searchcustomerexperience/definition/brand-recognition) even if audiences don't visit their websites directly.\n\n### 2. Optimize content for authority\n\nBrands must create content that establishes clear authority, because GenAI tools look for credible, authoritative sources as they generate responses. This approach improves visibility in AI search results and builds trust with audiences.\n\nNikhil Lai \n\n\"For every piece of content you create, Google bot and Bing bot have to clearly understand who the author is and why they're an expert in that topic. So, high-quality headshots, implementing author schema, linking to LinkedIn profiles, breadcrumbing to show what the author's position is relative to the CEO of the company to establish that link -- that chain of command -- all that's going to make a difference in your content's visibility,\" Lai said.\n\n### 3. Understand the customer's language\n\nAs GenAI tools let customers express themselves in conversational language, marketers must use similar language in their content to appear in AI-generated responses. For instance, if a computer company's target audience searches, \"What's the best laptop for gaming and schoolwork?\", an article that uses conversational language like \"a great laptop for handling school projects and gaming\" is more likely to show up than one that uses [complex jargon](https://www.techtarget.com/whatis/feature/Awful-corporate-jargon-phrases-you-cant-escape), like \"a laptop with a high-performance GPU and productivity-enhancing software.\"\n\nTo uncover the kinds of language a brand's target audience uses, marketers can take the following steps:\n\n* **Analyze social media platforms**. Platforms like [Reddit](https://www.techtarget.com/searchcio/definition/Reddit), Quora and YouTube comment sections offer insights into authentic customer language.\n* **Study customer reviews**. Reviews on platforms like Amazon and Yelp often reveal how customers describe their needs, preferences and experiences.\n* **Conduct surveys and interviews**. Marketers can [use surveys and interviews](https://www.techtarget.com/searchcustomerexperience/tip/How-to-collect-customer-feedback) to engage with customers and learn about their vocabulary and phrasing.\n* **Monitor search queries**. Tools like Google Search Console or [keyword research platforms](https://www.techtarget.com/searchcontentmanagement/tip/5-free-SEO-keyword-research-tools-to-explore) can highlight the exact terms customers use as they search for products and services. Google's \"people also ask\" feature can also help marketers identify customer language patterns.\n* **Engage with customer support data**. Customer inquiries, complaints and feedback from support channels can reveal common language patterns and concerns.\n\nLiz Miller \n\nMarketers who use the same language as their audience can create content that is relatable and accessible to both customers and AI tools.\n\n\"It's about really understanding and thinking in the voice of your customer,\" Miller said.\n\n### 4. Adapt content for a cylindrical marketing funnel\n\nThe traditional [marketing funnel](https://www.techtarget.com/searchcustomerexperience/definition/sales-funnel), with its distinct stages of awareness, consideration and conversion, no longer reflects how consumers interact with content in the AI-driven search era. GenAI tools have compressed the customer journey and transformed the funnel into a shorter, cylindrical shape, Lai said.\n\n\"We're seeing that sessions on average are like 25, 28, 32 seconds long, whereas they used to be 90 seconds long. So, the session is shorter, but in that one session, you're asking a lot more questions,\" Lai said.\n\nInstead of a gradual progression through each [customer journey stage](https://www.techtarget.com/searchcustomerexperience/tip/5-customer-journey-phases-for-businesses-to-understand), users now engage with all stages of the funnel in a single session. For instance, they might ask questions that help them discover products, evaluate options and make purchasing decisions, all in a short time frame.\n\nLai suggests marketers design content that satisfies the full spectrum of user intent -- from initial discovery to final decision-making -- within a single piece. Comprehensive content that blends broad awareness with actionable insights and clear calls-to-action is more likely to resonate with both human users and AI systems.\n\n### 5. Play with AI from the customer's perspective\n\nTo adapt to the AI search landscape, marketers must immerse themselves in the tools their customers use, Dawson said. They should gain firsthand insights into how AI retrieves and presents content, as well as the types of questions and language patterns customers likely use. This hands-on experience lets marketers understand the nuances of AI-generated responses and helps them identify opportunities to make their brand more visible in AI search.\n\nJohn Dawson \n\nAs marketers experiment, they should put themselves in the customer's shoes. This approach lets them uncover gaps in their [content strategy](https://www.techtarget.com/searchcustomerexperience/feature/How-AI-will-affect-the-future-of-content-marketing) and align messaging with user needs. For example, brands can test queries related to their industry or product to reveal how AI tools represent -- or overlook -- their brand. This perspective helps marketers refine their content strategies and meet the expectations of human users and AI systems.\n\n\"Be really curious and start to play with ChatGPT, play with Gemini, play with Perplexity. Really experience these services and try to put yourself in the shoes of a consumer,\" Dawson said.\n\n### 6. Track additional metrics\n\nAlthough traditional SEO metrics -- like click-through rate, traffic and position ranking -- remain important, they no longer offer a complete picture of how consumers interact with content online, Miller said. Instead, marketers can supplement these metrics with KPIs that align with the way AI platforms retrieve and present information.\n\nThese metrics include the following:\n\n* **Share of AI voice**. [How frequently AI tools cite or reference a brand's content](https://www.techtarget.com/searchenterpriseai/feature/Lessons-on-AI-driven-marketing-at-EmTech-MIT) in AI-generated answers.\n* **SERP saturation**. The amount of space a brand occupies across all features on search platforms, including AI-generated summaries, paid ads and traditional SERP rankings.\n* **Prompt visibility**. The specific user questions and conversational queries that cause a brand to appear in AI responses.\n\nThese metrics and indicators offer insights into how well a brand performs in AI search. They don't replace traditional metrics but complement them to create a more complete picture of digital performance.\n\nIs SEO dead? How GenAI changed search[](https://news.google.com/rss/articles/CBMimwFBVV95cUxOcVhBeEQyZXlBeVRZbFhGdURQYkViclMtOF9nTUMwb1NKZUJWbWotV3FKMkNrcGtYWE5TeUI2b3Y5OFB6Q3ZNWFhmeHlRZzRuU2JRcm5RUlQ4ZV9rVkZTdVY2cXlhN2xWMmx3TjdTV1Y5QjI2MFlIQ2N2anhLRDJXM1NfOHhXLTExNjFjVDFsTXRqWThBbERSMnYyNA?oc=5)18:49\n\nKey takeaways\n-------------\n\nSEO didn't die -- it changed. GenAI has transformed how people search, but traditional search engines still generate more traffic than AI platforms. As AI reshapes the search experience, marketers must adapt their strategies to maintain visibility in both [traditional and AI-powered search](https://www.techtarget.com/whatis/feature/GenAI-search-vs-traditional-search-engines-How-they-differ).\n\nTo stay competitive, brands can use authoritative sources, speak in the voice of their customers and regularly track how they appear in AI tools. Marketers who supplement their SEO strategies with GEO are more likely to thrive as search and AI converge.\n\n_Tim Murphy is site editor for Informa TechTarget's SearchCustomerExperience and SearchContentManagement sites._\n\n#### Dig Deeper on Content collaboration\n\n* [ ##### How to integrate GEO with an SEO strategy  By: Griffin LaFleur](https://www.techtarget.com/searchcontentmanagement/tip/How-to-integrate-GEO-with-an-SEO-strategy)\n* [ ##### Perplexity's Chrome bid shows growing competition in AI search  By: Esther Shittu](https://www.techtarget.com/searchenterpriseai/news/366629196/Perplexitys-Chrome-bid-shows-growing-competition-in-AI-search)\n* [ ##### Mastering AI search optimization: Key trends and strategies  By: Griffin LaFleur](https://www.techtarget.com/whatis/feature/Mastering-AI-search-optimization-Key-trends-and-strategies)\n* [ ##### GEO vs. SEO: What's the difference?  By: Tim Murphy](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)\n\n#### Related Resources\n\n* [Scale with Best-of-Breed Productivity and Security](https://www.brighttalk.com/webcast/14899/644001)–Replay\n* [The Rise of AI-Driven Content Collaboration](https://www.brighttalk.com/webcast/19203/643833)–Video\n* [Businesses At Work 2025: Key Takeaways for APJ](https://www.techtarget.com/hub/asset/1744910650_925)–Okta\n* [Connected Workspace Apps Improve Collaboration Management](https://www.techtarget.com/hub/asset/1740670385_157)–TechTarget\n\nPart of:How generative engine optimization can enhance SEO\n\nArticle 2 of 5[](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)[](https://www.techtarget.com/searchcontentmanagement/infographic/A-brief-history-of-Google-algorithm-changes)\n\nUp Next\n\n[GEO vs. SEO: What's the difference? GEO can increase a brand's visibility in AI search, while SEO focuses on traditional search engines. Other differences include best practices and how they generate web traffic.](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)\n\n[Is SEO dead? How GenAI changed search No, SEO is not dead. Despite the rise of AI search, SEO remains the biggest source of web traffic and can help brands appear in AI search.](https://www.techtarget.com/searchcontentmanagement/feature/Is-SEO-dead-How-GenAI-changed-search)\n\n[A history of Google algorithm updates Google frequently updates its algorithm to improve search result quality. These updates often enhance search query interpretation and prevent spam tactics.](https://www.techtarget.com/searchcontentmanagement/infographic/A-brief-history-of-Google-algorithm-changes)\n\n[How to integrate GEO with an SEO strategy Marketing teams can research conversational queries, add FAQ sections to content and use natural language to integrate GEO into an existing SEO strategy.](https://www.techtarget.com/searchcontentmanagement/tip/How-to-integrate-GEO-with-an-SEO-strategy)\n\n[Mastering AI search optimization: Key trends and strategies As AI transforms search, brands must master both GEO and SEO to maintain visibility across evolving digital landscapes.](https://www.techtarget.com/whatis/feature/Mastering-AI-search-optimization-Key-trends-and-strategies)\n\nSponsored News\n\n* [Harness AI at the Edge to Enhance Business Success](https://www.techtarget.com/searchenterpriseai/Intel/Harness-AI-at-the-Edge-to-Enhance-Business-Success)–HPE & Intel\n* [Three Innovative AI Use Cases for Natural Language Processing](https://www.techtarget.com/searchcio/MulticloudbyDesign/Three-Innovative-AI-Use-Cases-for-Natural-Language-Processing)–Dell Technologies\n* [How AI and the Data Center Streamlines Business Processes](https://www.techtarget.com/searchenterpriseai/Intel/How-AI-and-the-Data-Center-Streamlines-Business-Processes)–HPE & Intel\n* [See More](https://www.techtarget.com/searchcontentmanagement/sponsored_communities)\n\n Related Content\n\n* [OpenAI aims at a new market with ChatGPT search](https://www.techtarget.com/searchenterpriseai/news/366614896/OpenAI-aims-at-a-new-market-with-ChatGPT-search)– Search Enterprise AI\n* [GEO vs. SEO: What's the difference?](https://www.techtarget.com/searchcontentmanagement/feature/GEO-vs-SEO-Whats-the-difference)– Search Content Management\n* [Top 4 SEO marketing challenges for 2023](https://www.techtarget.com/searchcontentmanagement/feature/Top-4-SEO-marketing-challenges)– Search Content Management\n\nLatest TechTarget 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{"code":200,"status":20000,"data":{"title":"Y Combinator-backed Rulebase wants to be the AI coworker for fintech","description":"Rulebase is building AI “coworkers” to review customer interaction, keep fintechs compliant, and take the grunt work out of back-office ops.","url":"https://news.google.com/rss/articles/CBMipgFBVV95cUxPYU5VR0FDLTBGdEVrSlBzR3VLVEdnS1hGUUN1RkUyeW0tNC1Bc0k5a1ZDOFlOZU1CMXVRS3N1cUhsOTl5ZWZrSEY4RTRheDNXT0taa2QyVkxYREpmZ1k3LW1SNTBaSnNxRmV2VEM2Rjc3dGk0M2dXQ1JKeWpONXZfQncyWE1HcERXY2dmdkFNS242RjBBN3RUYlQwdUdIM29iSmwwNURR?oc=5","content":"Y Combinator-backed Rulebase wants to be the AI coworker for fintech | TechCrunch\n\n===============\n[Skip to content](https://news.google.com/rss/articles/CBMipgFBVV95cUxPYU5VR0FDLTBGdEVrSlBzR3VLVEdnS1hGUUN1RkUyeW0tNC1Bc0k5a1ZDOFlOZU1CMXVRS3N1cUhsOTl5ZWZrSEY4RTRheDNXT0taa2QyVkxYREpmZ1k3LW1SNTBaSnNxRmV2VEM2Rjc3dGk0M2dXQ1JKeWpONXZfQncyWE1HcERXY2dmdkFNS242RjBBN3RUYlQwdUdIM29iSmwwNURR?oc=5#wp--skip-link--target)\n\n[TechCrunch Desktop 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Combinator-backed Rulebase wants to be the AI coworker for fintech\n====================================================================\n\n[Tage Kene-Okafor](https://techcrunch.com/author/tage-kene-okafor/)\n\n5:03 AM PDT · September 16, 2025\n\n[](https://www.facebook.com/sharer.php?u=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F)[](https://twitter.com/intent/tweet?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&text=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&via=techcrunch)[](https://www.linkedin.com/shareArticle?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&title=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&summary=Y+Combinator-alum+Rulebase+is+betting+that+the+next+wave+of+automation+in+financial+services+will+be+the+unglamorous+tasks.&mini=1&source=TechCrunch)[](https://www.reddit.com/submit?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&title=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech)[](mailto:?subject=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&body=Article%3A+https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F)[](https://techcrunch.com/2025/09/16/y-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech/)\n\nY Combinator-alum [Rulebase](https://rulebase.co/) is betting that the next wave of automation in financial services won’t be about flashy AI interfaces, but the unglamorous back-office tasks like compliance.\n\nThe startup, founded by Gideon Ebose and Chidi Williams, two Nigerian engineers who met in London, just raised a $2.1 million pre-seed round led by Bowery Capital, with participation from Y Combinator, Commerce Ventures, Transpose Platform VC, alongside several angels.\n\nFinancial services firms spend enormous amounts of effort on support tickets, resolving disputes, ensuring quality assurance, and regulatory compliance. Rulebase’s software, which it calls an agent coworker, replaces much of the manual grunt work in these tasks. Its AI agent can evaluate customer interactions, flag regulatory risks, and trigger the right follow-ups across tools like Zendesk, Jira, and Slack without losing the human-in-the-loop oversight that financial firms demand.\n\n“Our ‘Coworker’ tool integrates across platforms and collaborates with human agents and back-office teams to fully manage the dispute lifecycle while saving time, reducing errors, and maintaining compliance,” said CTO Williams. Currently, the year-old startup is already deployed at customers like U.S. business banking platform Rho and an unnamed Fortune 50 financial institution.\n\nRulebase wasn’t the founders’ first swing. Ebose, a former product lead at Microsoft and Williams, a former backend engineer at Goldman Sachs, built several products together like an AI customer feedback tool before eventually settling on Rulebase. The idea came about after seeing how inefficient back-office operations were in small and large financial institutions, especially when it came to regulatory workflows.\n\nThe startup currently focuses on workflows triggered by customer service interactions, with its first wedge around quality assurance. QA analysts in traditional financial institutions typically manually review 3–5% of support interactions to ensure reps follow compliance protocols.\n\n> [For the love of God, stop calling your AI a co-worker](https://techcrunch.com/2025/06/01/for-the-love-of-god-stop-calling-your-ai-a-co-worker/)\n\nRulebase now evaluates 100% of such interactions, cutting costs by up to 70%, the founders say. In the case of Rho, for instance, Rulebase has helped cut escalations by up to 30%.\n\nTechcrunch event\n\n### Join 10k+ tech and VC leaders for growth and connections at Disrupt 2025\n\n#### Netflix, Box, a16z, ElevenLabs, Wayve, Sequoia Capital, Elad Gil — just some of the 250+ heavy hitters leading 200+ sessions designed to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch, and a chance to learn from the top voices in tech. **Grab your ticket before Sept 26 to save up to $668.**\n\n### Join 10k+ tech and VC leaders for growth and connections at Disrupt 2025\n\n#### Netflix, Box, a16z, ElevenLabs, Wayve, Sequoia Capital, Elad Gil — just some of the 250+ heavy hitters leading 200+ sessions designed to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch, and a chance to learn from the top voices in tech. **Grab your ticket before Sept 26 to save up to $668.**\n\nSan Francisco|October 27-29, 2025\n\n[**REGISTER NOW**](https://techcrunch.com/events/tc-disrupt-2025/?utm_source=tc&utm_medium=ad&utm_campaign=disrupt2025&utm_content=ticketsales&promo=tc_inline_rb&display=)\n\n“We automate workflows that start with a customer interaction, areas we’re already great at handling end-to-end,” CEO Ebose said in an interview with TechCrunch. “While much of that is QA, compliance, and disputes tied to customer calls and messages, long-term our goal is to take on as many manual back-office tasks as possible by pulling these fragmented steps and tabs into one coordinated workflow.”\n\nThe new funding will help it double down on engineering and eventually add new features to AI Coworker like fraud investigation, audit preparation, and regulatory reporting.\n\nRulebase is focused on financial services for now because automation demands precision. “You need to understand MasterCard’s rules, CFPB timelines. That depth of domain knowledge is our moat,” Ebose said.\n\nThey company is targeting business banks, neobanks, and card issuers across Africa, Europe, and the U.S. But the roadmap could eventually include adjacent verticals like insurance, where similar workflows exist.\n\n\n\nScreenshot\n\nRevenue is growing fast, with “double-digit” month-over-month growth since joining Y Combinator’s Fall 2024 batch, the founders say. Rulebase’s business model is usage-based, charging per interaction reviewed or workflow automated.\n\nAs one of the few African founders to get into YC building AI tools, Ebose and Williams’ advice to founders trying to get accepted into the global accelerator is to think globally from day one.\n\n“We’re in a moment where small teams can deliver more value, more quickly, than ever before, so limiting yourself to ‘X for Y’ or a narrow vertical feels like a missed opportunity,” Williams remarked. “With AI, it feels obvious that you have to go after something massive. Anything less than the most ambitious version of your idea likely won’t cut it,” said Williams, who before Rulebase built Buzz, an early open-source speech-to-text tool with over 300,000 downloads and over 12,000 GitHub stars.\n\nTopics\n\n[Africa](https://techcrunch.com/tag/africa/), [africa founders](https://techcrunch.com/tag/africa-founders/), [AI](https://techcrunch.com/category/artificial-intelligence/), [AI](https://techcrunch.com/tag/ai/), [rulebase](https://techcrunch.com/tag/rulebase/), [Startups](https://techcrunch.com/category/startups/), [Y Combinator](https://techcrunch.com/tag/y-combinator/)\n\n[](https://www.facebook.com/sharer.php?u=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F)[](https://twitter.com/intent/tweet?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&text=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&via=techcrunch)[](https://www.linkedin.com/shareArticle?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&title=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&summary=Y+Combinator-alum+Rulebase+is+betting+that+the+next+wave+of+automation+in+financial+services+will+be+the+unglamorous+tasks.&mini=1&source=TechCrunch)[](https://www.reddit.com/submit?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&title=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech)[](mailto:?subject=Y+Combinator-backed+Rulebase+wants+to+be+the+AI+coworker+for+fintech&body=Article%3A+https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F)[](https://techcrunch.com/2025/09/16/y-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech/)\n\n\n\n Tage Kene-Okafor \n\nReporter, Africa\n\n[](https://twitter.com/ulonnaya)\n\nTage Kene-Okafor is a reporter at TechCrunch based in Lagos, Nigeria, covering the intersection of startups and venture capital in Africa. Tage reported on the same beat for Techpoint Africa.\n\nYou can contact or verify outreach from Tage by emailing [tage.techcrunch@gmail.com](mailto:tage.techcrunch@gmail.com) or via encrypted message at +234 808 219 2449 on WhatsApp.\n\n[View Bio](https://techcrunch.com/author/tage-kene-okafor/)\n\n\n\nOctober 27-29, 2025\n\nSan Francisco\n\n_**Founders:**_ land your investor and sharpen your pitch. _**Investors:**_ discover your next breakout startup. _**Innovators:**_ claim a front-row seat to the future. Join 10,000+ tech leaders at the epicenter of innovation. 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You may still see interest-based ads if your information is sold or shared by other companies or was sold or shared previously.\n\nDismiss\n\nOpt out","publishedTime":"2025-09-16T12:03:04+00:00","metadata":{"lang":"en-US","viewport":"width=device-width, initial-scale=1","robots":"index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1","description":"Rulebase is building AI “coworkers” to review customer interaction, keep fintechs compliant, and take the grunt work out of back-office ops.","og:locale":"en_US","og:type":"article","og:title":"Y Combinator-backed Rulebase wants to be the AI coworker for fintech | TechCrunch","og:description":"Rulebase is building AI “coworkers” to review customer interaction, keep fintechs compliant, and take the grunt work out of back-office ops.","og:url":"https://techcrunch.com/2025/09/16/y-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech/","og:site_name":"TechCrunch","article:publisher":"https://www.facebook.com/techcrunch","article:published_time":"2025-09-16T12:03:04+00:00","article:modified_time":"2025-09-16T12:03:11+00:00","og:image":"https://techcrunch.com/wp-content/uploads/2025/09/IMG_2146.jpeg?w=1000","og:image:width":"1000","og:image:height":"655","og:image:type":"image/jpeg","author":"Tage Kene-Okafor","twitter:card":"summary_large_image","twitter:creator":"@TechCrunch","twitter:site":"@TechCrunch","twitter:label1":"Written by","twitter:data1":"Tage Kene-Okafor","twitter:label2":"Est. reading time","twitter:data2":"4 minutes","generator":"WordPress 6.7.3","parsely-metadata":"{\"post_id\":3046073,\"is_brief\":false}","sailthru.date":"2025-09-16 05:03:04","sailthru.title":"Y Combinator-backed Rulebase wants to be the AI coworker for fintech","sailthru.tags":",Africa,africa founders,AI,rulebase,Y Combinator,AI,Startups","sailthru.author":"Tage Kene-Okafor","sailthru.description":"Y Combinator-alum Rulebase is betting that the next wave of automation in financial services will be the unglamorous tasks.","sailthru.image.full":"https://techcrunch.com/wp-content/uploads/2025/09/IMG_2146.jpeg","sailthru.image.thumb":"https://techcrunch.com/wp-content/uploads/2025/09/IMG_2146.jpeg?w=50","parsely-title":"Y Combinator-backed Rulebase wants to be the AI coworker for fintech","parsely-link":"https://techcrunch.com/2025/09/16/y-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech/","parsely-type":"post","parsely-image-url":"https://techcrunch.com/wp-content/uploads/2025/09/IMG_2146.jpeg?w=150","parsely-pub-date":"2025-09-16T12:03:04Z","parsely-section":"AI","parsely-tags":"africa,y combinator,ai,rulebase,africa founders","parsely-author":"Tage Kene-Okafor","msapplication-TileImage":"https://techcrunch.com/wp-content/uploads/2015/02/cropped-cropped-favicon-gradient.png?w=270"},"external":{"canonical":{"https://techcrunch.com/2025/09/16/y-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech/":{}},"dns-prefetch":{"https://www.google.com/":{},"https://public.servenobid.com/":{},"https://ak.sail-horizon.com/":{},"https://stats.wp.com/":{},"https://www.gstatic.com/":{}},"alternate":{"https://techcrunch.com/feed/":{"type":"application/rss+xml","title":"TechCrunch » Feed"},"https://techcrunch.com/wp-json/wp/v2/posts/3046073":{"title":"JSON","type":"application/json"},"https://techcrunch.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F":{"title":"oEmbed (JSON)","type":"application/json+oembed"},"https://techcrunch.com/wp-json/oembed/1.0/embed?url=https%3A%2F%2Ftechcrunch.com%2F2025%2F09%2F16%2Fy-combinator-backed-rulebase-wants-to-be-the-ai-coworker-for-fintech%2F&format=xml":{"title":"oEmbed (XML)","type":"text/xml+oembed"}},"https://api.w.org/":{"https://techcrunch.com/wp-json/":{}},"EditURI":{"https://techcrunch.com/xmlrpc.php?rsd":{"type":"application/rsd+xml","title":"RSD"}},"shortlink":{"https://techcrunch.com/?p=3046073":{}},"modulepreload":{"https://techcrunch.com/wp-includes/js/dist/script-modules/interactivity/index.min.js?ver=907ea3b2f317a78b7b9b":{"id":"@wordpress/interactivity-js-modulepreload"}},"icon":{"https://techcrunch.com/wp-content/uploads/2015/02/cropped-cropped-favicon-gradient.png?w=32":{"sizes":"32x32"},"https://techcrunch.com/wp-content/uploads/2015/02/cropped-cropped-favicon-gradient.png?w=192":{"sizes":"192x192"}},"apple-touch-icon":{"https://techcrunch.com/wp-content/uploads/2015/02/cropped-cropped-favicon-gradient.png?w=180":{}},"compression-dictionary":{"https://securepubads.g.doubleclick.net/pagead/managed/dict/m202509160101/gpt":{}}},"usage":{"tokens":5985}},"meta":{"usage":{"tokens":5985}}}

{"code":200,"status":20000,"data":{"title":"Arc Takes Over Desktop Metal, with a Focus on AI and U.S. Manufacturing - 3DPrint.com | Additive Manufacturing Business","description":"","url":"https://news.google.com/rss/articles/CBMingFBVV95cUxOUzlUdWQzb2dSWU9tbUZHVlhueDhlQWFLUl9pTEFpN3VreVZaa09VcDNDVW1uNndNWHRPRXlsT1VhdThGX0ZwMXR2YUdDRElBbFlzOVZNX2FyQVpPS0NNcldHU2xsMURoZExwRDg1LTNEMHNIa0xhS1NsUEg3OTNGRmxaRFFCQUVIWGtrdm0wXzdURFBiTUxnSkNPYkkxUdIBowFBVV95cUxPc2lRUHVNZHBSNWVWMEFXbEp6OEhDX0EtNTk2SXIwbWxEM0prNl9QSEhZb2IzUG9aQVlKYUw3enkxOXgySHNJcUVZc2Z3TzNSejJnQWdPNFdGbVJVUXRXd08zUUpORHUxaDJKbmt0M3JMbjA2bVFMV1FNdTlmaFBpQ0Q2NmVyY3FWMnNHV2RaZmhTSDBLZVp1WVpNanFSaVZnSEw0?oc=5","content":"Arc Takes Over Desktop Metal, with a Focus on AI and U.S. Manufacturing - 3DPrint.com | Additive Manufacturing Business\n\n===============\n\n[Site Sponsor: ](https://3dprint.com/?lapID=BlelQB&l=aHR0cHM6Ly93d3cuY29udGludXVtcG93ZGVycy5jb20v)\n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)|[Register](https://news.google.com/rss/articles/CBMingFBVV95cUxOUzlUdWQzb2dSWU9tbUZHVlhueDhlQWFLUl9pTEFpN3VreVZaa09VcDNDVW1uNndNWHRPRXlsT1VhdThGX0ZwMXR2YUdDRElBbFlzOVZNX2FyQVpPS0NNcldHU2xsMURoZExwRDg1LTNEMHNIa0xhS1NsUEg3OTNGRmxaRFFCQUVIWGtrdm0wXzdURFBiTUxnSkNPYkkxUdIBowFBVV95cUxPc2lRUHVNZHBSNWVWMEFXbEp6OEhDX0EtNTk2SXIwbWxEM0prNl9QSEhZb2IzUG9aQVlKYUw3enkxOXgySHNJcUVZc2Z3TzNSejJnQWdPNFdGbVJVUXRXd08zUUpORHUxaDJKbmt0M3JMbjA2bVFMV1FNdTlmaFBpQ0Q2NmVyY3FWMnNHV2RaZmhTSDBLZVp1WVpNanFSaVZnSEw0?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO Content](https://3dprint.com/get-pro/)[Advertise](https://3dprint.com/advertise/)[Instant 3D Printing Quote](https://i.facfox.com/insta3dp)\n\n[](https://3dprint.com/)\n\nSearch\n\n* [](https://3dprint.com/)\n* [News](https://3dprint.com/)[View All News](https://3dprint.com/)[Data & Analysis](https://3dprint.com/get-pro/)[Bioprinting, Medical and Dental](https://news.google.com/bioprinting-zone/)[3D Software](https://news.google.com/category/3d-software/)[3D Scanning](https://news.google.com/category/3d-scanners/) [Aerospace](https://news.google.com/category/aerospace-3d-printing/)[Education](https://news.google.com/category/education/)[Metals](https://news.google.com/category/metal-3d-printing/)[Materials](https://news.google.com/category/3d-printing-materials/)[Editorials/Opinions](https://news.google.com/category/editorials-opinions/)[Exclusive Interviews](https://news.google.com/category/exclusive-interviews/)[Podcast](https://3dprint.com/videos/) [Beyond Cement: Rethinking Materials in Additive Construction](https://3dprint.com/320625/rethinking-materials-in-additive-construction/) [PostProcess Technologies Offers Automated Resin Removal for the Stratasys Neo800+](https://3dprint.com/320682/postprocess-technologies-does-resin-removal-for-the-stratasys-neo800/) [Arc Takes Over Desktop Metal, with a Focus on AI and U.S. Manufacturing](https://3dprint.com/320755/arc-takes-over-desktop-metal-with-a-focus-on-ai-and-u-s-manufacturing/) \n* [Zones](https://3dprint.com/guides/?exclusive_content=zones)[View All Zones](https://3dprint.com/guides/?exclusive_content=zones) [](https://3dprint.com/eos-zone/) [](https://www.stratasys.com/) [](https://wurthadditive.com/) [](https://additivemanufacturingstrategies.com/) [](https://3dprint.com/the-hp-zone/) [](https://formnext.mesago.com/frankfurt/en.html) [](https://3dprint.com/the-space-zone/) [](https://3dprint.com/stocks/) [](https://3dprint.com/bioprinting-zone/) [](https://imts.com/savethedate) \n* [](https://3dprint.com/eos-zone/)\n* [](https://3dprint.com/the-hp-zone/)\n* [](https://www.stratasys.com/)\n* [](https://wurthadditive.com/)\n* [](https://www.3dsystems.com/)\n* [](https://formnext.mesago.com/frankfurt/en.html)\n* [](https://additivemanufacturingstrategies.com/)\n* [](https://imts.com/savethedate)\n* [Research](https://additivemanufacturingresearch.com/reports/)[View All Reports](https://additivemanufacturingresearch.com/reports/)[Market Studies](https://additivemanufacturingresearch.com/market-studies/)[Data Reports](https://additivemanufacturingresearch.com/data-reports/) [Metals Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[Polymers Market Data: Q1 2025 July 14, 2025 Report # ](https://additivemanufacturingresearch.com/data-services/)[3DP/AM Market Insights: Q1 2025 July 14, 2025 Report # 0 ](https://additivemanufacturingresearch.com/reports/3dp-am-market-insights-q1-2025/) [##### Healthcare Additive Manufacturing Still AM’s Backbone in 2019, But for How Long? 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Neo800+](https://3dprint.com/320682/postprocess-technologies-does-resin-removal-for-the-stratasys-neo800/) [Arc Takes Over Desktop Metal, with a Focus on AI and U.S. Manufacturing](https://3dprint.com/320755/arc-takes-over-desktop-metal-with-a-focus-on-ai-and-u-s-manufacturing/) \n* [About](https://3dprint.com/about/)\n* [Submit](https://3dprint.com/contact-us/)\n*  \n\n[Log In](https://view.protectedpdf.com/portal/AMR/LogIn)[Register](https://news.google.com/rss/articles/CBMingFBVV95cUxOUzlUdWQzb2dSWU9tbUZHVlhueDhlQWFLUl9pTEFpN3VreVZaa09VcDNDVW1uNndNWHRPRXlsT1VhdThGX0ZwMXR2YUdDRElBbFlzOVZNX2FyQVpPS0NNcldHU2xsMURoZExwRDg1LTNEMHNIa0xhS1NsUEg3OTNGRmxaRFFCQUVIWGtrdm0wXzdURFBiTUxnSkNPYkkxUdIBowFBVV95cUxPc2lRUHVNZHBSNWVWMEFXbEp6OEhDX0EtNTk2SXIwbWxEM0prNl9QSEhZb2IzUG9aQVlKYUw3enkxOXgySHNJcUVZc2Z3TzNSejJnQWdPNFdGbVJVUXRXd08zUUpORHUxaDJKbmt0M3JMbjA2bVFMV1FNdTlmaFBpQ0Q2NmVyY3FWMnNHV2RaZmhTSDBLZVp1WVpNanFSaVZnSEw0?oc=5#)\n\n[Data & Research](https://additivemanufacturingresearch.com/)[PRO 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months of financial uncertainty, [Desktop Metal](https://www.desktopmetal.com/) (DM) is getting a second chance, and a new name. Following several restructuring attempts, including a [merger](https://3dprint.com/317600/nano-dimension-evaluates-desktop-metal-post-takeover/) with [Nano Dimension](https://www.nano-di.com/) and a Chapter 11 bankruptcy filing, the company has been acquired by investment firm [Arc Impact Acquisition Corporation](https://www.arcimpact.org/), which plans to relaunch the business completely.\n\nArc [acquired key assets out of bankruptcy](https://3dprint.com/319669/desktop-metal-bankruptcy-analysis-karma-police/) for $7 million and is relaunching the business with a vision to build a fast, AI-driven, and production-ready advanced manufacturing platform in the U.S.\n\n> “We view this as the right technology at the right time,” Bryan Wisk, CEO of Arc, told [3DPrint.com](http://3dprint.com/) during an exclusive interview. “Desktop Metal’s core technologies were ahead of their time. However, the software and simulation tools were not yet mature enough to unlock their full value. But that has changed. With advances in AI, digital twins, large language models, and even hierarchical reasoning systems, this platform finally has the tools it needs to succeed. It just didn’t have the runway to get there before. Now, with the right focus, it can.”\n\nThe newly restructured company will combine DM’s core binder jet metal and ceramic 3D printing technologies with [Adaptive3D’s polymer materials](https://3dprint.com/281659/desktop-metal-buys-3d-printing-resin-maker-adaptive3d/) and next-gen AI tools to address critical supply chain gaps, including in industries like defense, energy, and medical care.\n\n### From Collapse to Comeback\n\nArc is stepping in, not just to rescue the technology, but to reshape its purpose.\n\n> “We’re going back to the core,” Thomas Nogueira told me. A longtime insider, Nogueira joined DM over eight years ago and served in key leadership roles, including Chief Operating Officer, before stepping up as CEO under Arc’s ownership. He led operations during the company’s most turbulent years, helping to stabilize supply chains and manage integration after a wave of acquisitions.\n\nJust a few years ago, DM was one of the most well-known names in additive manufacturing (AM), having [gone public in 2020](https://3dprint.com/276606/desktop-metal-goes-public-metal-3d-printing-unicorn-trades-as-dm-on-nyse/) via a SPAC merger with Trine Acquisition Corp. But between 2023 and 2025, losses piled up and customer adoption slowed; DM filed for Chapter 11 bankruptcy.\n\nArc acquired an intellectual property (IP) suite that includes binder jet platforms like the Production System and X-Series, Adaptive3D’s elastomer and resin materials, such as FreeFoam and DuraChain, AI-based materials discovery tools, digital twins, and simulation software.\n\n> “This is going to be a laser-focused team that eats, sleeps, and breathes this technology,” he said. “Following the IPO, we grew from 200 to nearly 1,400 employees and expanded into more than 40 global locations. That spread us thin. Now, we finally have the opportunity to simplify, focus, and execute on the core technologies that Desktop Metal was built on — binder jetting, ceramics, and advanced photopolymers. That’s what we’re here to do.”\n\n> “We believe this team is one-of-a-kind when it comes to U.S.-based advanced manufacturing,” Wisk added. “If you believe in the reshoring thesis — that the U.S. needs to bring back high-tech, localized manufacturing — there’s no other group with this combination of talent, IP, and proven technology ready to scale. We’re not starting from scratch; we’re starting with the best.”\n\nTogether, these assets will power a hybrid model, combining early-stage R&D in university labs with large-scale production in centralized manufacturing hubs.\n\n\nBinder jet metal parts made by Desktop Metal. Image courtesy of Desktop Metal.\n\n### A New Name, a New Mission\n\nAlthough Arc now owns the business, the Desktop Metal name will remain in use — for now.\n\n> “We’ll still call it Desktop Metal in the short term, probably as ‘Desktop Metal, an Arc Impact Company,’” Nogueira explained. “That helps keep continuity with customers who want to know we’re still here.”\n\nThe company’s headquarters will also remain in Burlington, Massachusetts, with additional operations continuing in Pennsylvania (legacy ExOne team) and Texas (Adaptive3D’s industrial photopolymer group).\n\n> “It’ll be a simplified footprint,” said Nogueira, “but centered around regional areas of technical expertise.”\n\nThe company will continue selling hardware, Nogueira confirmed, but only when it truly fits the customer’s application and ability to succeed.\n\n> “When we place a machine, it has to be the right fit—and we’ll support that with services if needed,” he said. “We’re not walking away from selling systems, but we are rounding it out and focusing on solving real problems, not just pushing hardware.”\n\nThis marks a strategic shift from DM’s original go-to-market approach. While the company previously emphasized hardware sales, the new model includes R&D-as-a-Service and contract manufacturing for mission-critical applications—especially in defense, energy, and healthcare.\n\nThat includes a $7.9 million U.S. Army project to qualify aluminum parts for ground vehicles, work with [Northrop Grumman](https://www.northropgrumman.com/) and others on 3D printed Silicon Carbide (SiC) optics for high-energy lasers, and a $2 million [Veterans Affairs](https://www.va.gov//) (VA) program to produce FreeFoam™ cushioning parts for medical use.\n\nAnd there’s more to come. Arc wants to use these technologies to produce everything from heavy rare-earth–free magnets and sodium-ion battery components to solid-state transformer parts, and other “high-consequence” parts that matter to national security and economic resilience.\n\n\nAn array of 3D printed metal parts. Image courtesy of Desktop Metal.\n\n### Big Promises\n\nArc, led by Wisk, has long positioned itself as an investor focused on rebuilding American industry using AI and automation. Now they’ve got the technology and the team to try. In addition to Nogueira, the new leadership includes Rick Lucas (Chief Growth Officer) and Jonah Myerberg (Chief Innovation Officer), both familiar names from the DM orbit.\n\nArc acquired the core IP, material science teams, and key business units, including metals, ceramics, and Adaptive3D’s polymer platforms. It did not acquire the dental labs division, which was sold separately.\n\n> “We focused on the pieces that mattered most for building a fast, vertically integrated production platform,” said Wisk.\n\n> Regaining customer confidence is a top priority: “We have to embrace the past, we can’t hide from it. We’re going to our customers and asking: where did we succeed? Where did we fail? And what can we fix?” Nogueira noted.\n\n> Wisk added that after the deal was announced, customers reached out directly, many without ever having met him: “They called to say, ‘Please keep this going.’ That kind of unsolicited support confirmed for us that the technology matters—and that the people behind it still have the trust of the industry.”\n\n\nDesktop Metal 3D printers. Image courtesy of Desktop Metal.\n\nWhen asked whether the prior merger and legal battle with Nano Dimension had been a misstep, Nogueira chose not to dwell on it.\n\n> “It’s hard for us to judge that now,” he said. “Both leadership teams have turned over. We’re just trying to move forward and make the best of what’s in front of us.”\n\nThere are no plans to relist the company on a public exchange, Wisk confirmed.\n\n> “Being private is exactly the breath of fresh air this company needs,” he said. “We’re not private equity. We’re here for deep tech, long-term growth.”\n\nThough most people associate DM with metal printing, the new leadership sees ceramics and materials like silicon carbide (SiC) as an untapped advantage—especially in defense applications.\n\n> “Binder jet is a great technology for tough-to-machine materials like SiC,” said Nogueira. “It’s high-value, and it’s where traditional methods fall short.”\n\nLonger-term, Arc and DM are targeting rare-earth–free magnets, high-silicon-content electrical steel for transformers, and next-gen battery components.\n\n> “If you believe in a world where manufacturing is local, fast, and automated, then additive is at the center of that,” Wisk concluded. “And this team is the one to make it happen.”\n\nArc is aiming much higher than just rebooting a 3D printer company. With strong technology, smart software, and a clear focus, this isn’t just a turnaround. It’s a chance to show that AM still has a big future—and that future can be built in the U.S.\n\nSubscribe to Our Email Newsletter\n---------------------------------\n\nStay up-to-date on all the latest news from the 3D printing industry and receive information and offers from third party vendors.\n\n* Enter your email address* \n* CAPTCHA \n* Company This field is for validation purposes and should be left unchanged. \n\n**Tagged with:**[3d printing acquisition](https://3dprint.com/tag/3d-printing-acquisition/) • [Adaptive3D](https://3dprint.com/tag/adaptive3d/) • [AI in 3D printing](https://3dprint.com/tag/ai-in-3d-printing/) • [AI manufacturing](https://3dprint.com/tag/ai-manufacturing/) • [AI-driven production](https://3dprint.com/tag/ai-driven-production/) • [Arc Impact](https://3dprint.com/tag/arc-impact/) • [Binder Jetting](https://3dprint.com/tag/binder-jetting/) • [ceramic 3d printing](https://3dprint.com/tag/ceramic-3d-printing/) • [Chapter 11 bankruptcy](https://3dprint.com/tag/chapter-11-bankruptcy/) • [desktop metal](https://3dprint.com/tag/desktop-metal/) • [intellectual property](https://3dprint.com/tag/intellectual-property/) • [reshoring](https://3dprint.com/tag/reshoring/) • [U.S. manufacturing](https://3dprint.com/tag/u-s-manufacturing/)\n\n* * *\n\nPrint Services\n--------------\n\nUpload your 3D Models and get them printed quickly and 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* *\n\n### Recent News\n\n[Beyond Cement: Rethinking Materials in Additive Construction](https://3dprint.com/320625/rethinking-materials-in-additive-construction/)\n\n[PostProcess Technologies Offers Automated Resin Removal for the Stratasys Neo800+](https://3dprint.com/320682/postprocess-technologies-does-resin-removal-for-the-stratasys-neo800/)\n\n[View More](https://news.google.com/page/2)\n\n* * *\n\n### Share this 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More](https://3dprint.com/320703/3d-printing-news-briefs-9-13-2025/)\n\nIn this weekend’s 3D Printing News Briefs, we’re first sharing about a case study from PostProcess Technologies about optimizing post-print workflows at J.W. Speaker. AM Solutions’s post-processing technology was used...\n\n[September 13, 2025](https://news.google.com/rss/articles/CBMingFBVV95cUxOUzlUdWQzb2dSWU9tbUZHVlhueDhlQWFLUl9pTEFpN3VreVZaa09VcDNDVW1uNndNWHRPRXlsT1VhdThGX0ZwMXR2YUdDRElBbFlzOVZNX2FyQVpPS0NNcldHU2xsMURoZExwRDg1LTNEMHNIa0xhS1NsUEg3OTNGRmxaRFFCQUVIWGtrdm0wXzdURFBiTUxnSkNPYkkxUdIBowFBVV95cUxPc2lRUHVNZHBSNWVWMEFXbEp6OEhDX0EtNTk2SXIwbWxEM0prNl9QSEhZb2IzUG9aQVlKYUw3enkxOXgySHNJcUVZc2Z3TzNSejJnQWdPNFdGbVJVUXRXd08zUUpORHUxaDJKbmt0M3JMbjA2bVFMV1FNdTlmaFBpQ0Q2NmVyY3FWMnNHV2RaZmhTSDBLZVp1WVpNanFSaVZnSEw0?oc=5)\n\nFeatured Sponsored\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[AM Research](https://3dprint.com/category/am-research/)[Featured Stories](https://3dprint.com/category/featured-stories/)[General Industry](https://3dprint.com/category/general-industry/)[Reshoring](https://3dprint.com/category/reshoring/)[Sponsored](https://3dprint.com/category/sponsored/)\n\n[### Getting a Foothold in Additive: White Paper from AM Research and Stratasys Makes the Case for 3D Printed Tooling](https://3dprint.com/320521/getting-a-foothold-in-additive-white-paper-from-am-research-and-stratasys-makes-the-case-for-3d-printed-tooling/)\n\nDespite all the assumptions that Western reshoring efforts would be bolstered by the tariff-centric trade war policies initiated by the second Trump administration, it’s still far too early to guess...\n\n[September 8, 2025](https://news.google.com/rss/articles/CBMingFBVV95cUxOUzlUdWQzb2dSWU9tbUZHVlhueDhlQWFLUl9pTEFpN3VreVZaa09VcDNDVW1uNndNWHRPRXlsT1VhdThGX0ZwMXR2YUdDRElBbFlzOVZNX2FyQVpPS0NNcldHU2xsMURoZExwRDg1LTNEMHNIa0xhS1NsUEg3OTNGRmxaRFFCQUVIWGtrdm0wXzdURFBiTUxnSkNPYkkxUdIBowFBVV95cUxPc2lRUHVNZHBSNWVWMEFXbEp6OEhDX0EtNTk2SXIwbWxEM0prNl9QSEhZb2IzUG9aQVlKYUw3enkxOXgySHNJcUVZc2Z3TzNSejJnQWdPNFdGbVJVUXRXd08zUUpORHUxaDJKbmt0M3JMbjA2bVFMV1FNdTlmaFBpQ0Q2NmVyY3FWMnNHV2RaZmhTSDBLZVp1WVpNanFSaVZnSEw0?oc=5)\n\n[3D Printing](https://3dprint.com/category/3d-printing/)[3D Printing Materials](https://3dprint.com/category/3d-printing-materials/)[3D Printing Research](https://3dprint.com/category/3d-printing-research/)[Sustainability](https://3dprint.com/category/sustainability/)\n\n[### Zhejiang University Researchers Potentially Develop Sustainable Closed Loop Resins](https://3dprint.com/319424/zhejiang-university-potentially-develops-closed-loop-resins/)\n\nZhejiang University researchers have come up with a thrilling discovery that could make resins much more sustainable. 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[News • 6 hours ago Beef prices are soaring. Americans still can't get enough.](https://finance.yahoo.com/news/beef-prices-are-spiking-but-protein-obsessed-shoppers-keep-coming-back-152821370.html?.tsrc=fin-notif)\n 2. [News • 7 hours ago IPO 'pops' are nearing 10-year highs](https://finance.yahoo.com/news/ipo-pops-are-nearing-10-year-highs-and-tech-is-leading-the-way-155742294.html?.tsrc=fin-notif)\n 3. [Breaking News • 10 hours ago The Nasdaq notched its 5th straight record close as stocks ended a winning week ahead of the Fed decision](https://finance.yahoo.com/news/live/stock-market-today-nasdaq-notches-5th-straight-record-dow-tumbles-as-wall-street-gears-up-for-fed-week-223701739.html?.tsrc=fin-notif)\n 4. [News • 11 hours ago Winklevoss crypto exchange Gemini stock surges as much as 60% in NYSE debut](https://finance.yahoo.com/news/gemini-space-station-winklevoss-brothers-crypto-exchange-sees-stock-surge-in-nyse-debut-182257955.html?.tsrc=fin-notif)\n 5. [News • 14 hours ago A weak labor market and a surge in long-run inflation expectations helped sour the mood for the second straight month.](https://finance.yahoo.com/news/us-consumer-sentiment-slips-again-141333209.html?.tsrc=fin-notif)\n 6. [Breaking News • 16 hours ago Dow, S&P 500, Nasdaq little changed with Fed rate cut seen as done deal](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-futures-trade-muted-with-fed-rate-cut-seen-as-done-deal-223701643.html?.tsrc=fin-notif)\n 7. [Morning Brief • 18 hours ago Jobs now matter more than inflation — even as tariff pressures build](https://finance.yahoo.com/news/jobs-now-matter-more-than-inflation--even-as-tariff-pressures-build-100038347.html?.tsrc=fin-notif)\n 8. [News • yesterday Trump's tariffs brought in a new monthly revenue record, with a Supreme Court showdown looming over their legality](https://finance.yahoo.com/news/tariffs-revenue-neared-30-billion-this-august--the-first-month-of-trumps-full-reciprocal-tariff-regime-194619123.html?.tsrc=fin-notif)\n 9. [News • yesterday Shares soared nearly 80% after the company named a new CEO who one co-founder said was the 'only choice' for the job.](https://finance.yahoo.com/news/opendoor-stock-soars-more-than-75-as-shopify-coo-hired-to-lead-company-200403245.html?.tsrc=fin-notif)\n 10. [Breaking News • yesterday The Dow jumped 600 points to close above 46,000 for the first time as stocks hit records across the board](https://finance.yahoo.com/news/live/stock-market-today-dow-tops-46000-sp-500-and-nasdaq-notch-records-as-cpi-jobs-data-clears-way-for-fed-cut-200030140.html?.tsrc=fin-notif)\n 11. [News • yesterday Paramount Skydance reportedly prepares bid for Warner Bros Discovery](https://finance.yahoo.com/news/paramount-skydance-prepares-ellison-backed-173837421.html?.tsrc=fin-notif)\n 12. [News • yesterday Weak jobs data and expected rate cuts sent mortgage rates to an 11-month low this week.](https://finance.yahoo.com/news/mortgage-rates-drop-again-hitting-11-month-low-183111123.html?.tsrc=fin-notif)\n 13. [News • yesterday The Fed doesn't have too much to 'fret about' after today's inflation reading. But a 'jumbo' rate cut is likely off the table.](https://finance.yahoo.com/news/sticky-inflation-report-unlikely-to-keep-fed-off-course-for-rate-cut-next-week-143934344.html?.tsrc=fin-notif)\n 14. [Breaking News • yesterday Stocks rose at the open, as Wall Street digested an inflation pickup and a surge in new jobless claims](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-rise-as-cpi-inflation-picks-up-jobless-claims-surge-123815719.html?.tsrc=fin-notif)\n 15. [Breaking News • yesterday Consumer inflation ticked higher in August, potentially complicating the Fed's rate cut path](https://finance.yahoo.com/news/inflation-ticks-up-in-august-complicating-feds-rate-cut-path-123157122.html?.tsrc=fin-notif)\n 16. [News • 2 days ago Wall Street strategists are lifting their S&P 500 targets for one reason](https://finance.yahoo.com/news/wall-street-strategists-pile-on-sp-500-upgrades-as-ai-mania-bolsters-glass-half-full-view-of-us-economy-160303072.html?.tsrc=fin-notif)\n 17. [News • 2 days ago Oracle just staked its claim in the AI big leagues, and its stock is soaring. Here's how analysts are reacting.](https://finance.yahoo.com/news/oracles-truly-awesome-quarter-stuns-wall-street-sending-stock-up-36-and-making-ellison-worlds-richest-man-165228458.html?.tsrc=fin-notif)\n 18. [Breaking News • 2 days ago The S&P 500 and Nasdaq eked out fresh records as Oracle stock soared over 36% for its best day in over three decades](https://finance.yahoo.com/news/live/stock-market-today-sp-500-nasdaq-notch-fresh-records-as-oracle-soars-with-inflation-data-on-deck-200504746.html?.tsrc=fin-notif)\n 19. [Breaking News • 2 days ago Klarna shares surge 30% in NYSE debut, kicking off what's expected to be a busy IPO week on Wall Street](https://finance.yahoo.com/news/klarna-stock-opens-for-trading-at-52-valuing-bnpl-leader-at-18-billion-132345484.html?.tsrc=fin-notif)\n 20. [News • 2 days ago Trump loves to claim there's 'no inflation.' Polls show Americans aren't buying it.](https://finance.yahoo.com/news/trumps-oft-repeated-move-is-to-claim-no-inflation-polls-say-its-his-greatest-economic-vulnerability-164439684.html?.tsrc=fin-notif)\n 21. [News • 2 days ago A Senate committee advanced Trump's pick for the Fed board as the GOP moves for a speedy confirmation](https://finance.yahoo.com/news/senate-banking-committee-confirms-trump-fed-nominee-miran-along-party-line-vote-next-stop-the-senate-143125004.html?.tsrc=fin-notif)\n 22. [Breaking News • 2 days ago The S&P 500 and Nasdaq headed for more records. Oracle surged over 30% after stunning Wall Street with its revenue projections.](https://finance.yahoo.com/news/live/stock-market-today-sp-500-nasdaq-rise-as-oracle-surges-ppi-inflation-bolsters-fed-rate-cut-hopes-124048367.html?.tsrc=fin-notif)\n 23. [Breaking News • 2 days ago S&P 500, Nasdaq futures jump as Oracle surges, wholesale inflation unexpectedly cools](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-rise-as-oracle-surges-ppi-inflation-bolsters-fed-rate-cut-hopes-124048266.html?.tsrc=fin-notif)\n 24. [News • 3 days ago Trump can’t fire Fed governor Lisa Cook for now, judge says (Bloomberg)](https://finance.yahoo.com/news/trump-t-fire-fed-governor-022521202.html?.tsrc=fin-notif)\n 25. [News • 3 days ago Wall Street is buzzing about stagflation again. A key report this week could reveal if it's a real threat.](https://finance.yahoo.com/news/stagflation-jitters-grow-after-steepest-jobs-downgrade-in-decades-181031244.html?.tsrc=fin-notif)\n 26. [Breaking News • 3 days ago Supreme Court will fast-track Trump tariff case, setting stage for quick decision](https://finance.yahoo.com/news/live/trump-tariffs-live-updates-supreme-court-will-fast-track-tariff-case-setting-stage-for-quick-decision-175804397.html?.tsrc=fin-notif)\n 27. [News • 3 days ago Oracle stock soars more than 20% as CEO says AI will boost cloud revenue by billions](https://finance.yahoo.com/news/oracle-stock-soars-as-ceo-says-ai-fueled-cloud-revenue-set-to-soar-to-144-billion-154530296.html?.tsrc=fin-notif)\n 28. [Breaking News • 3 days ago Stocks hit records across the board as Wall Street braced for key inflation data starting tomorrow](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-climb-to-records-as-sharp-jobs-revision-sets-stage-for-inflation-data-200028949.html?.tsrc=fin-notif)\n 29. [Breaking News • 3 days ago Apple unveiled its latest iPhone lineup. Its new, thin iPhone Air brings the biggest change to its flagship product in nearly a decade.](https://finance.yahoo.com/news/apple-debuts-super-thin-iphone-air-alongside-iphone-17-and-iphone-17-pro-181527856.html?.tsrc=fin-notif)\n 30. [Breaking News • 3 days ago The US likely added 911,000 fewer jobs than previously estimated through March. The data revision could rip through both Wall Street and DC.](https://finance.yahoo.com/news/us-employment-falls-by-911000-in-government-revision-revealing-weaker-than-reported-jobs-market-144822652.html?.tsrc=fin-notif)\n 31. [Breaking News • 3 days ago The major indexes opened slightly higher as Wall Street braced for revisions to jobs data](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-nudge-up-as-wall-street-braces-for-revision-to-jobs-data-232914330.html?.tsrc=fin-notif)\n 32. [Morning Brief • 3 days ago The Fed still has the power to juice the market as debate about a jumbo cut builds](https://finance.yahoo.com/news/the-fed-still-has-the-power-to-juice-the-market-100058447.html?.tsrc=fin-notif)\n 33. [News • 3 days ago BLS revises its jobs data today. Why Wall Street and Washington will watch closely.](https://finance.yahoo.com/news/why-wall-street-and-washington-will-be-closely-watching-todays-jobs-revisions-080041474.html?.tsrc=fin-notif)\n 34. [News • 4 days ago Goldman Sachs analyst bets AI will give software companies a 'rebirth'](https://finance.yahoo.com/news/goldman-sachs-analyst-bets-ai-will-give-software-companies-a-rebirth-230214213.html?.tsrc=fin-notif)\n 35. [News • 4 days ago Interest rate cuts may be coming, but experts say betting on lower mortgage rates could backfire. Here's why.](https://finance.yahoo.com/news/mortgage-rates-drop-near-lowest-level-in-a-year-after-jobs-disappointment-183111368.html?.tsrc=fin-notif)\n 36. [News • 4 days ago Robinhood surges to record high with company set to join S&P 500](https://finance.yahoo.com/news/robinhood-stock-rallies-hits-record-with-company-set-to-join-sp-500-130919892.html?.tsrc=fin-notif)\n 37. [Breaking News • 4 days ago The Nasdaq closed at a record high as stocks rose ahead of key inflation data later this week](https://finance.yahoo.com/news/live/stock-market-today-nasdaq-hits-record-dow-sp-500-rise-with-inflation-data-set-to-test-rate-cut-trade-200206869.html?.tsrc=fin-notif)\n 38. [News • 4 days ago Scott Bessent is turning up the heat on the Fed as Trump narrows his search to replace Powell](https://finance.yahoo.com/news/bessent-turns-up-heat-on-fed-as-trump-reveals-top-3-picks-to-replace-powell-161326834.html?.tsrc=fin-notif)\n 39. [News • 4 days ago Trump's latest round of tariff adjustments went into effect early this morning, including an exemption for gold and other goods.](https://finance.yahoo.com/news/more-trump-tariff-adjustments-including-gold-were-announced-friday--and-are-already-in-effect-154916735.html?.tsrc=fin-notif)\n 40. [Breaking News • 4 days ago Dow, S&P 500, Nasdaq rise amid emerging hopes for jumbo rate cut](https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-futures-rise-as-wall-street-looks-ahead-to-inflation-reality-check-000205484.html?.tsrc=fin-notif)\n 41. [News • 5 days ago ‘Fairly weak’: Wall Street reacts to August jobs report miss with just 22,000 added](https://finance.yahoo.com/news/fairly-weak-wall-street-reacts-to-august-jobs-report-miss-with-just-22000-added-133019048.html?.tsrc=fin-notif)\n 42. [News • 5 days ago Wall Street is falling in love with the corporate breakup. Here's why.](https://finance.yahoo.com/news/wall-street-is-falling-in-love-with-the-corporate-breakup-heres-why-100035466.html?.tsrc=fin-notif)\n 43. [News • 5 days ago Buying a house before the end of 2025? Here's what you need to know.](https://finance.yahoo.com/personal-finance/mortgages/article/buying-a-house-before-the-end-of-2025-181504052.html?.tsrc=fin-notif)\n 44. [News • 5 days ago Hassett says Fed needs to be fully independent from Trump (Reuters)](https://finance.yahoo.com/news/white-houses-hassett-says-fed-155056104.html?.tsrc=fin-notif)\n 45. [News • 5 days ago 'Denim is having a moment': Why jeans are the hottest trade in the retail world](https://finance.yahoo.com/news/denim-is-having-a-moment-why-jeans-are-the-hottest-trade-in-the-retail-world-140045239.html?.tsrc=fin-notif)\n 46. [News • 5 days ago After a weak August jobs report, inflation data in the week ahead will be the top event for investors. Here's what to watch.](https://finance.yahoo.com/news/inflation-in-focus-as-september-fed-meeting-nears-what-to-watch-this-week-120006808.html?.tsrc=fin-notif)\n 47. [News • 6 days ago Why Americans are suddenly flocking to dollar stores](https://finance.yahoo.com/news/dollar-stores-draw-in-more-shoppers-making-six-figures-as-americans-across-income-levels-look-to-save-080041053.html?.tsrc=fin-notif)\n 48. [News • 6 days ago Postal traffic to US plunges after end of de minimis exemption; Trump exempts gold, tungsten and uranium from global tariffs](https://finance.yahoo.com/news/live/trump-tariffs-live-updates-postal-traffic-to-us-plunges-after-de-minimis-loophole-closed-trump-exempts-gold-from-tariffs-japan-deal-drags-on-175804161.html?.tsrc=fin-notif)\n 49. [News • 6 days ago Powerball jackpot skyrockets to $1.8 billion. Here's what the winner would take home after taxes.](https://finance.yahoo.com/personal-finance/taxes/article/powerball-after-taxes-145355982.html?.tsrc=fin-notif)\n 50. 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Contact the press release distributor directly with any inquiries.\n\n[](https://www.accessnewswire.com/ \"ACCESS Newswire\")\n\nAI-Driven SEO Shakes Up Digital Authority-Trustpoint Xposure Sets the New Standard, Again\n=========================================================================================\n\n[Trustpoint Xposure](https://news.google.com/author/)\n\nFri, September 12, 2025 at 9:10 PM PDT 5 min read\n\n**POST FALLS, IDAHO / [ACCESS Newswire](https://www.accessnewswire.com/) / September 13, 2025 /**Trustpoint Xposure is rewriting the rules of public relations and SEO with a bold, AI-powered approach that is setting new industry standards. Under the visionary leadership of CEO [David Wilder](https://stats.nwe.io/x/html?final=aHR0cHM6Ly93d3cubGlua2VkaW4uY29tL2luL3B1YmxpY3JlbGF0aW9uc2V4cGVydC8&sig=4u9r1oVZgXZWeR2xvaTkTooFuAFEa7i3Al9KqNy1aeWuIFd6UlapjurWuX9ey9eTehioAV9CVrrhZDlCt-M1bQ&hit%2Csum=WyI1MXZ2a28iLCI1MXZ2a3AiLCI1MXZ2a3EiXQ), the company has emerged as a trailblazer, combining a client-focused ethos with cutting-edge technology to deliver guaranteed media placements and measurable digital authority for its clients.\n\n\n\nUnlike traditional PR firms that rely on outdated methods and uncertain outcomes, Trustpoint Xposure has streamlined its operations to be more effective, agile, and results-driven. This transformation is not accidental but the product of a deliberate strategy that places clients at the center of every decision, supported by forward-thinking adoption of artificial intelligence and data analytics.\n\n**A Client-Centric Revolution in PR**\n\nDavid Wilder, a seasoned executive with over 25 years of experience in marketing and communications, has been instrumental in reshaping how PR is practiced. \"Our growth is rooted in a simple but powerful idea: clients deserve real results, not vague promises,\" Wilder explains. \"We've built a system that leverages AI to identify the best media opportunities and secure placements that truly move the needle for our clients.\"\n\nThis client-first approach contrasts sharply with the traditional \"pitch-and-wait\" model that dominates much of the PR industry. Instead of hoping for coverage, Trustpoint Xposure guarantees it, providing clients with transparency and accountability rarely seen in the field. This has led to remarkable outcomes, including a reported 168% increase in inbound leads within 30 days of major media placements and a 245% boost in Google search authority scores for clients.\n\n**Technology as a Differentiator**\n\nAt the heart of Trustpoint Xposure's success is its proprietary AI technology, which scans the media landscape in real time to identify optimal placement opportunities. This technology not only increases the likelihood of securing features in top-tier outlets like Forbes, USA Today, and Bloomberg but also optimizes content for search engines, ensuring clients build lasting digital authority.\n\nThis integration of AI with PR is a significant departure from the manual, relationship-based outreach that many firms still rely on. It allows Trustpoint Xposure to operate with greater speed, precision, and scalability, delivering consistent, measurable results for a diverse client base spanning fintech, legal, technology, and finance sectors.\n\nStory Continues\n\n**Streamlined and Effective: A New Benchmark**\n\nIndustry observers have noted that Trustpoint Xposure's model is more streamlined and effective than the vast majority of PR firms worldwide. By automating the identification and targeting of media opportunities, the company reduces the inefficiencies and guesswork that plague traditional agencies.\n\nDavid Wilder emphasizes, \"We don't chase coverage; we engineer authority. Our process is designed to integrate PR directly into our clients' revenue strategies, making every placement count toward business growth.\"\n\nThis approach has earned the firm a reputation as a pioneer in the space. Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai, underscores the importance of this shift: \"If you care about AI understanding your business and recommending you, then your biggest investment should be in public relations. PR professionals excel at getting media placements that help your brand appear everywhere AI looks for trusted information.\"1\n\n**Changing the PR Landscape**\n\nTrustpoint Xposure's impact extends beyond client success stories. The company is redefining industry standards by demonstrating that PR can be both an art and a science-creative storytelling backed by data-driven strategy and technology.\n\nWilder reflects, \"We're not just adapting to the future of PR; we're shaping it. Our clients don't have to settle for uncertainty anymore. With AI and a client-first mindset, we're delivering guaranteed authority and visibility.\"\n\nThis philosophy has resonated strongly in a market where over 1.3 million attorneys and countless fintech and tech firms compete fiercely for attention. Trustpoint Xposure's ability to guarantee placements in prestigious outlets and optimize digital presence has made it a trusted partner for businesses that demand accountability and measurable ROI.\n\n**Looking Ahead**\n\nAs AI continues to transform search engines and digital media, the importance of authoritative, AI-optimized content will only grow. Trustpoint Xposure is well-positioned to lead this evolution, helping clients navigate the complexities of AI-driven SEO and digital authority.\n\nFor businesses seeking to break through the noise and establish lasting credibility, Trustpoint Xposure offers a proven path forward. As David Wilder puts it, \"In today's digital-first world, visibility is fleeting unless it's backed by authority. We ensure our clients don't just get seen-they get trusted.\"\n\n**About Trustpoint Xposure**\n\nTrustpoint Xposure is a leading AI-powered public relations firm specializing in guaranteed media placements and digital authority building for clients in fintech, legal, technology, and finance. The company's innovative approach combines proprietary AI technology with a client-focused strategy to deliver measurable business impact and sustained visibility. Learn more at [www.Trustpointxposure.com](https://stats.nwe.io/x/html?final=aHR0cHM6Ly93d3cudHJ1c3Rwb2ludHhwb3N1cmUuY29tLw&sig=G3zNu-yxwrFFyy7XUstkvhei3WxSpmvxXoziV9kOMVsHLhewydRlRx2X354GB-vx_CPJBwHr6XVyUMihmiLafQ&hit%2Csum=WyI1MXZ2a3IiLCI1MXZ2a3MiLCI1MXZ2a3EiXQ).\n\n**Connect with David Wilder**\n\nDavid Wilder is the CEO of Trustpoint Xposure and a recognized pioneer in AI-driven PR and digital authority. Follow his insights and professional journey on LinkedIn: [https://www.linkedin.com/in/publicrelationsexpert/](https://stats.nwe.io/x/html?final=aHR0cHM6Ly93d3cubGlua2VkaW4uY29tL2luL3B1YmxpY3JlbGF0aW9uc2V4cGVydC8&sig=4u9r1oVZgXZWeR2xvaTkTooFuAFEa7i3Al9KqNy1aeWuIFd6UlapjurWuX9ey9eTehioAV9CVrrhZDlCt-M1bQ&hit%2Csum=WyI1MXZ2a28iLCI1MXZ2a3QiLCI1MXZ2a3EiXQ).\n\n1 Christopher Penn, Co-Founder and Chief Data Scientist at TrustInsights.ai, quoted in industry analysis on AI and PR, 2025.\n\n**Contact Information**\n\nJack Smith \n\n_Marketing Manager_\n\n[contact@trustpointxposure.com](mailto:contact@trustpointxposure.com)\n\n+1442-220-3131\n\n\n\n. \n\n**SOURCE:** Trustpoint Xposure\n\nView the original [press release](https://www.accessnewswire.com/newsroom/en/publishing-and-media/ai-driven-seo-shakes-up-digital-authority-trustpoint-xposure-sets-the-new-stan-1072824) on ACCESS Newswire\n\nView Comments \n\n[Terms](https://guce.yahoo.com/terms?locale=en-US) and [Privacy Policy](https://guce.yahoo.com/privacy-policy?locale=en-US)\n\n[Your Privacy Choices ](https://guce.yahoo.com/state-controls?locale=en-US&state=OR)\n\n[More Info](https://news.google.com/more-info)\n\n* * *\n\n* \n\n* * *\n\n* \n\n* * *\n\n* \n\n* * *\n\n* \n\n* * *\n\n* \n\n* * *\n\nRecommended Stories\n-------------------\n\n[](https://news.google.com/)\n\nCopyright © 2025 Yahoo. 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<a href="https://news.google.com/rss/articles/CBMingFBVV95cUxON3JUNGVOYzUwSlpfMGVOTk1rR1l5RV9iWUJrRTRMdmxVRWVtLWJEbWxpZVMwWVFMbnBOdW5fcEFyWDJEQnlSaURUeUJjU3ltUkljUUdVWnVuOHY0UGRJVjJ5dE1tR0tCMV8zalBzR1ZzcGFDTHgwWW9IaXVOVWVIdGYtdnhYN1ZtQmtQTWtSNXlNSWpWZF9mU3FlVjZqZw?oc=5" target="_blank">New DMG MORI Cleveland facility showcases hybrid Additive Manufacturing</a>  <font color="#6f6f6f">Metal Additive Manufacturing magazine</font>

{"code":200,"status":20000,"data":{"title":"Nexteer Signs Agreement for New Smart Manufacturing Project in Suzhou, China","description":"/PRNewswire/ -- Nexteer Automotive and the Administrative Committee of Suzhou Industrial Park have signed a Memorandum of Understanding (MoU) to establish...","url":"https://news.google.com/rss/articles/CBMizwFBVV95cUxQNml3X0owdHM2V3EtSGQ0YTBESmR2ODlYWUJDSFNRNEdvcFJDN1NpSnh0UUZ6ZzFOY1ZYVXBxeVZvMGQ3Zmw1bW5kWHNFSWp1TUVoaWE2RENrTV91N3BIbVl2QzR2X3lRMlpoc19nVGtxc1Y1S0VFaHk1UjRkUlQ4bmxpcmxNQ1JrQW5ySFVZYndCT2lRSk5TWVdZMmdLX3dzWU52cDJQVXhxN2NXLUVaNTRqWkk5amt5bHo4U0pNN05TdlpBZnNvVGUyNW1qTTA?oc=5","content":"Nexteer Signs Agreement for New Smart Manufacturing Project in Suzhou, China\n\n===============\n\n[Close 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Japanese](https://www.prnewswire.com/jp/news-releases/nexteer-302548062.html \"Nexteer、中国・蘇州で新たなスマート製造プロジェクトに関する契約を締結\")\n========================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================================\n\n[](https://www.prnewswire.com/in/news-releases/nexteer-signs-agreement-for-new-smart-manufacturing-project-in-suzhou-china-302547501.html#)\n\n* * *\n\nNews provided by\n----------------\n\n[**Nexteer Automotive**](https://www.prnewswire.com/news/nexteer-automotive/)\n05 Sep, 2025, 16:30 IST\n\nShare this article\n------------------\n\n[](javascript:;)[](javascript:;)[](javascript:;)[](javascript:;)[](javascript:;)\n\nShare to X\n\n\n\n[](https://news.google.com/rss/articles/CBMizwFBVV95cUxQNml3X0owdHM2V3EtSGQ0YTBESmR2ODlYWUJDSFNRNEdvcFJDN1NpSnh0UUZ6ZzFOY1ZYVXBxeVZvMGQ3Zmw1bW5kWHNFSWp1TUVoaWE2RENrTV91N3BIbVl2QzR2X3lRMlpoc19nVGtxc1Y1S0VFaHk1UjRkUlQ4bmxpcmxNQ1JrQW5ySFVZYndCT2lRSk5TWVdZMmdLX3dzWU52cDJQVXhxN2NXLUVaNTRqWkk5amt5bHo4U0pNN05TdlpBZnNvVGUyNW1qTTA?oc=5)\n\nShare this article\n\n[](javascript:;)[](javascript:;)[](javascript:;)[](javascript:;)\n\nShare to X\n\n\n\n* * *\n\n_Advances_ _M_ _anufacturing_ _E_ _xcellence,_ _E_ _xpands Capacity & Optimizes Footprint_\n\nSUZHOU, China, Sept. 5, 2025 /PRNewswire/ -- Nexteer Automotive and the Administrative Committee of Suzhou Industrial Park have signed a Memorandum of Understanding (MoU) to establish Nexteer's Suzhou Smart Manufacturing Project.\n\nUnder the MoU, Nexteer will acquire land in Suzhou to build a new, state-of-the-art smart manufacturing base. The planned land area for this project is 10 hectares, and the building area is approximately 70,000 square meters. Upon completion, the company will relocate operations from its current leased facility in Suzhou to the newly company-owned site. Today's MoU milestone underscores Nexteer's commitment to advancing smart and sustainable manufacturing while accelerating production capacity, customer responsiveness, innovation and value.\n\n**FUTURE-PROOFING SMART, GREEN MANUFACTURING, ENABLING MOBILITY MEGATRENDS**\n\nThe new plant will be designed and constructed using principles of \"intelligence + green\" combining high-standard facilities with intelligent production lines. It will accelerate the digitalization and sustainability of Nexteer's manufacturing processes while significantly expanding capacity for advanced motion control solutions, including Electric Power Steering, Steer-by-Wire and other technologies that enable mobility megatrends.\n\n**STRENGTHENING REGIONAL GROWTH & GLOBAL COMPETITIVENESS**\n\nSince establishing operations in Suzhou in 2007, Nexteer has steadily increased its investments in the local area - from manufacturing plants and its APAC Technical Center to its APAC Headquarters. This new smart manufacturing project builds on this strong foundation and represents another step in Nexteer's regional optimization strategy.\n\nThrough continuous technological research and development, smart manufacturing practices and industrial talent cultivation, the company has deeply participated in and effectively promoted upgrading and development of the automotive industry chain in Suzhou.\n\n\"Signing this MoU today for Nexteer's Suzhou Smart Manufacturing Project is a key milestone in our China and broader APAC growth strategy,\" said **Li Jun, Global Vice President and APAC Division President, Nexteer _Automotive_**_. \"_ _Suzhou and the Yangtze River Delta region offer abundant resources, outstanding talent and a mature supply chain – a strong foundation for Nexteer's future. We will also continue to leverage local innovation with global collaboration across Nexteer to deliver advanced steering and motion control solutions at 'China speed' for our global and domestic customers.\"_\n\n**STRONG TRACK RECORD OF STRATEGIC FOOTPRINT OPTIMIZATION**\n\nThis MoU signing in Suzhou follows several recent footprint initiatives that strengthen Nexteer's global and local customer support and operational excellence:\n\n* Opening a new **[smart manufacturing and testing facility in Changshu, China](https://www.nexteer.com/release/nexteers-facility-grand-opening-in-changshu-china-expands-advanced-steering-production-validation-capitalizes-on-companys-apac-growth-momentum/)** in January 2025\n\n * Supports Nexteer's market leadership in China, aligns with China's New Quality Productive Forces initiative\n\n* Breaking ground in July 2025 on a **[new smart manufacturing facility in Liuzhou, China](https://www.nexteer.com/release/nexteer-breaks-ground-on-new-manufacturing-facility-in-liuzhou-china/)**to expand domestic and global OEM support; expected to be fully operational in 2026\n* Breaking ground on an **[expansion of the existing Mexico Technical Center](https://www.nexteer.com/release/nexteer-breaks-ground-on-new-mexico-technical-center-to-enhance-responsiveness-engineering-capabilities-for-oem-customers-locally/)** in Querétaro; expected to be fully operational by Q4 2025\n* Continuing **[transformation of Saginaw, Michigan, US site](https://www.nexteer.com/about/#locations)** via plant consolidation, real estate optimization and modernization of operations\n\n**ABOUT NEXTEER AUTOMOTIVE**\n\nNexteer Automotive (HK 1316) is a global leading motion control technology company accelerating mobility to be safe, green and exciting. Our innovative portfolio supports by-wire chassis control, including electric and hydraulic power steering systems, steer-by-wire and rear-wheel steering systems, steering columns and intermediate shafts, driveline systems, software solutions and brake-by-wire. The company solves motion control challenges across all megatrends – including electrification, software/connectivity, ADAS/automated driving and shared mobility – for global and domestic OEMs around the world including BMW, Ford, GM, RNM, Stellantis, Toyota and VW, as well as automakers in India and China including BYD, Xiaomi, ChangAn, Li Auto, Chery, Great Wall, Geely, Xpeng and others.[www.nexteer.com](https://www.nexteer.com/)\n\n**Link to Nexteer****[Media Center](https://www.nexteer.com/media-center/)**\n\nLogo - [https://mma.prnewswire.com/media/2368187/nexteer_Logo.jpg](https://mma.prnewswire.com/media/2368187/nexteer_Logo.jpg)\n\n\n\n×\n### Modal title\n\nAlso from this source\n---------------------\n\n[](https://www.prnewswire.com/in/news-releases/nexteer--2025----------302529320.html)\n\n[### Nexteer ने 2025 की पहली छमाही के मजबूत परिणामों की रिपोर्ट दी Nexteer Automotive (HK 1316) ने आज अपने 2025 की पहली छमाही के परिणामों की घोषणा की है, जिसमें मार्केट से अधिक राजस्व वृद्धि, कार्यनीतिक ग्राहक विजय...](https://www.prnewswire.com/in/news-releases/nexteer--2025----------302529320.html)\n\n[](https://www.prnewswire.com/in/news-releases/nexteer-reports-strong-first-half-2025-results-302528757.html)\n\n[### Nexteer Reports Strong First-Half 2025 Results Nexteer Automotive (HK 1316) today announced its first-half 2025 results, highlighting above-market revenue growth, strategic customer wins and...](https://www.prnewswire.com/in/news-releases/nexteer-reports-strong-first-half-2025-results-302528757.html)\n\n[More Releases From This Source](https://www.prnewswire.com/news/nexteer-automotive/)\n\nExplore\n-------\n\n[](https://www.prnewswire.com/news-releases/energy-latest-news/general-manufacturing-list/)\n[General Manufacturing](https://www.prnewswire.com/news-releases/energy-latest-news/general-manufacturing-list/)\n\n[](https://www.prnewswire.com/news-releases/heavy-industry-manufacturing-latest-news/general-manufacturing-list/)\n[General Manufacturing](https://www.prnewswire.com/news-releases/heavy-industry-manufacturing-latest-news/general-manufacturing-list/)\n\n[](https://www.prnewswire.com/news-releases/automotive-transportation-latest-news/automotive-list/)\n[Automotive](https://www.prnewswire.com/news-releases/automotive-transportation-latest-news/automotive-list/)\n\n[](https://www.prnewswire.com/news-releases/general-business-latest-news/licensing-list/)\n[Licensing](https://www.prnewswire.com/news-releases/general-business-latest-news/licensing-list/)\n\n[News Releases in Similar Topics](https://www.prnewswire.com/in/news-releases/)\n\nContact PR Newswire\n-------------------\n\n* [+91 22-69790010](tel:+91%2022-69790010) \n\n[](https://twitter.com/PRNIndia/ \"Twitter\")[](https://www.facebook.com/pages/PR-Newswire/26247320522 \"Facebook\")[](https://www.linkedin.com/company/pr-newswire-emea-and-india?utm_source=PRNwebsite&utm_medium=Footer&utm_campaign=LinkedIn \"LinkedIn\")\n\nGlobal Sites\n------------\n\n* [APAC](https://www.prnewswire.com/apac/ \"APAC\")\n* [APAC - 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Attracting billions in investments, this shift creates jobs and boosts the economy, positioning Thailand to capture 10% of the global market by 2030. \n\n\n\n**Thailand Emerges as PCB Manufacturing Hub with AI Factory Investment**\n\n**Written by Zane Howard**\n\n Saturday, September 6, 2025 \n\nIn the heart of Thailand’s ancient capital of Ayutthaya, just 60 kilometers north of Bangkok, China’s Victory Giant Technology is ramping up operations at a sprawling new factory. This facility, set to begin production by late 2025, represents a pivotal shift in the global supply chain for printed circuit boards (PCBs), the unsung heroes underpinning artificial intelligence hardware. As AI demands soar, Thailand is quietly positioning itself as a manufacturing powerhouse, attracting billions in investments from firms diversifying away from China and Taiwan amid geopolitical tensions.\n\nVictory Giant’s move is part of a broader influx: nearly 60 companies have established or expanded PCB operations in Thailand over the past few years, drawn by generous incentives from the Board of Investment, including tax breaks and streamlined regulations. These boards, essential for servers, data centers, and AI accelerators, are seeing unprecedented demand, with global PCB output projected to hit $100 billion by 2030, according to industry analysts.\n\n**Geopolitical Shifts Driving Diversification**\n\nThe push stems from U.S.-China trade frictions and supply-chain vulnerabilities exposed by the pandemic. Taiwanese giants like Delta Electronics and Japan’s Ibiden are among those investing heavily, with Delta committing over $500 million to a new plant in Chonburi province. Recent reports from [Nation Thailand](https://www.nationthailand.com/business/tech/40054942) highlight how Thailand’s strategic location in Southeast Asia, coupled with its skilled workforce and lower costs, makes it an ideal alternative hub.\n\n[](https://ientry.nui.media/pipeline/605888/0/cj?ajkey=V1236FC6020J-573J8100L20082312222FD8CL737305L738010L200854L200896QQP0G00G0Q2138360D000001010000G0PG30H36W876b847a12DW4644e2DW44b332DW4a5712DX125052d7fd56cdG0G041)\n\nThis diversification is critical for AI infrastructure. PCBs form the backbone of high-performance computing systems used in training models like those from OpenAI or Google. Without them, the AI boom grinds to a halt. Insiders note that Thailand’s factories are focusing on high-layer count boards, capable of handling the dense interconnections required for advanced GPUs.\n\n**Investment Boom and Local Economic Impact**\n\nThe investment wave is transforming Thailand’s economy. In 2024 alone, PCB-related projects approved by the Board of Investment totaled more than 100 billion baht ($3 billion), per government data. Companies like China’s Sihui Fuji, which broke ground on a Rayong facility in 2023 as detailed in [Yicai Global](https://www.yicaiglobal.com/news/china-sihui-fuji-to-start-making-printed-circuit-boards-in-thailand), aim for mass production by mid-2025, targeting automotive and consumer electronics markets intertwined with AI.\n\nLocally, this surge is creating thousands of jobs and fostering technology transfer. Ayutthaya’s industrial parks are buzzing with activity, where workers assemble multilayer boards using automated lines imported from Japan and Germany. However, challenges loom: skilled labor shortages and rising energy costs could temper growth, as echoed in discussions on X, where industry observers praise Thailand’s momentum but warn of infrastructure strains.\n\n**Technological Advancements in PCB Manufacturing**\n\nInnovation is key to Thailand’s edge. Factories are integrating AI-driven automation for precision etching and quality control, reducing defects by up to 30%. A recent conference at Thailand Electronics Circuit Asia 2025, as covered by [THECA’s official site](https://thailandelectronicscircuitasia.com/), showcased how 3D printing and AI optimization are revolutionizing PCB design, enabling faster prototyping for AI hardware.\n\nDynamic Holding, a Taiwanese firm, plans volume production of AI server motherboards at its Thailand plant by Q4 2025, with AI-related revenue expected to reach 20% by 2026, according to [Digitimes](https://digitimes.com/news/a20250806PD207/dynamic-pcb-revenue-plant-2026.html). This aligns with global trends where AI integration in manufacturing boosts efficiency, as explored in a [NEPCON Thailand blog](https://www.nepconthailand.com/en-gb/blog/2023/beneficial-investment-in-additive-production-for-circuit-boar.html) on additive production.\n\n**Future Prospects and Global Implications**\n\nThailand’s ambition is to become the largest non-China PCB producer, potentially capturing 10% of the global market by 2030. Posts on X from users like Nikkei Asia reporters underscore this “less-glamorous” niche’s importance, noting how it underpins the AI revolution without the fanfare of chip fabs.\n\nYet, sustainability concerns arise. The industry’s water and chemical usage demands eco-friendly practices, with some firms adopting green manufacturing standards. For insiders, Thailand’s rise signals a resilient supply chain, but success hinges on navigating trade policies and talent development. As one executive told [Nikkei Asia](https://asia.nikkei.com/business/technology/tech-asia/thailand-carves-out-a-less-glamorous-ai-niche-printed-circuit-boards), “PCBs may not be sexy, but they’re the foundation of tomorrow’s tech.”\n\n**Challenges and Strategic Responses**\n\nCompetition from Vietnam and Malaysia is intensifying, prompting Thailand to enhance incentives. The government is investing in vocational training for AI and electronics, aiming to upskill 50,000 workers by 2027. Recent X posts from Thai officials highlight partnerships with firms like Taiwan’s Powerchip, echoing broader semiconductor shifts.\n\nUltimately, this PCB boom could elevate Thailand’s role in the global tech ecosystem, supporting everything from autonomous vehicles to cloud computing. With AI’s insatiable hunger for hardware, Thailand’s factories are poised to power the next wave of innovation, proving that even unglamorous components can drive economic transformation.\n\n[](https://ientry.nui.media/pipeline/582689/0/cj?ajkey=V124E440C21J-573J8100L20082312222FD8CL737429L738025L200854L200942QQP0G00G0Q2138360D000001010000G0PG30H36W81831dbce2DW422ab2DW445fc2DW4aece2DX12989109dfbed7G0G012)\n\nSubscribe for Updates\n\n ManufacturingPro **Newsletter**\n\nInsights, strategies and trends for manufacturers.\n\n- [x] ManufacturingPro \n\n- [x] By signing up for our newsletter you agree to receive content related to [ientry.com](https://www.ientry.com/) / [webpronews.com](https://www.webpronews.com/) and our affiliate partners. For additional information refer to our [terms of service](https://www.webpronews.com/privacy-policy/). \n\n#### Notice an error?\n\nHelp us improve our content by reporting any issues you find.\n\nRequest Correction \n\nName * \n\nCompany \n\nEmail * \n\nArticle URL \n\nArticle Title \n\nEdit Request * \n\nSubmit Request \n\n\n\nGet the WebProNews newsletter delivered to your inbox\n\nGet the **free daily newsletter** read by decision makers\n\n[Subscribe](https://news.google.com/subscribe/subscribe?utm_source=main_header&utm_medium=site&utm_campaign=footer_subscribe)\n\nAdvertise with Us \n\n#### Ready to get started?\n\nGet our media kit\n\n[Advertise with Us](https://news.google.com/advertise/?utm_source=main_header&utm_medium=site&utm_campaign=advertise_page)\n\n About Us\n\n\n\nWebProNews is a leading publisher of business and technology email newsletters and websites.\n============================================================================================\n\n[Contact Us](https://news.google.com/contact-us/subscribe?utm_source=main_header&utm_medium=site&utm_campaign=medie_kit_pop)\n\n[](https://www.facebook.com/WebProNews/)[](https://twitter.com/WebProNews)[](https://www.linkedin.com/company/webpronews)[](https://www.webpronews.com/rss)\n\n Reach our audience\n\n* [Advertising](https://news.google.com/advertising)\n* [Client Library](https://news.google.com/library)\n* [Newsletter Signup](https://news.google.com/subscribe)\n\n Publication Categories\n\n* [Advertising & Marketing](https://www.webpronews.com/advertising/)\n* [Business](https://www.webpronews.com/business/)\n* [Developer](https://www.webpronews.com/developer/)\n* [Retail & eCommerce](https://www.webpronews.com/ecommerce/)\n* [Emerging Tech](https://www.webpronews.com/emergingtech/)\n* [IT Management](https://www.webpronews.com/technology/)\n\n Advertise With Us\n\nDeliver your marketing message **directly to decision makers.**\n\n[Get Started](https://www.webpronews.com/advertise/?utm_source=main_header&utm_medium=site&utm_campaign=advertise_page)\n\n WebProNews is an iEntry Publication\n\n ©2025 iEntry, Inc. 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<a href="https://news.google.com/rss/articles/CBMikAFBVV95cUxNNXhJdU9QUHoyOUVIejNIR3ItLVpBSHdtYXVDUUVONlB1ajFDbGQ4SGhoRXY1aGFyM3V4aEo5NG5ZZGZ4TDRHNUM5NEh4QldvekZhY2tZSEYtV0RjUlZ1YS0xeDV1OGFqNHBOTkQtd2VmZWIxMDNNeUhOZzR6R0p6OVhEUU8zMEc1cDZlaTRuNC0?oc=5" target="_blank">Cyble Recognized Among AI Startups Funded by Y Combinator 2025</a>  <font color="#6f6f6f">Cyble</font>

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<a href="https://news.google.com/rss/articles/CBMimwFBVV95cUxOY200N25fZ0tDQ2hob1V4OVJQSHZ4MHVVU2NTVzloYTNEMjA3cUhFM1RqWEZPbjc3RnZoSGNIVkJGSDBnSmZLbTZDT2dFLS02c0ViZnlhU1RxTVUzSVFXZmFRTnFYVmY2SWMwcVB2c0xqV1FFYVBJN3JVbmtDT2JfMlQtWnRuWnhWQTRqeUViWjBvdDVHWnY4TjF5QQ?oc=5" target="_blank">New 3D printed device pulls drinking water from air</a>  <font color="#6f6f6f">3D Printing Industry</font>

<a href="https://news.google.com/rss/articles/CBMivAFBVV95cUxPcV9Cc3BJUFFvamVMRGd1NjBhemtiY0JnUEhJSmlEZ1lFRHNHNk1TMVl3N05QeEtzR0FrcjZHZzJsQ1RMZzY1U3Rnb2xxZEdDa0ljeGVLd0RPWjBQampmeEVXXzY0S1l1cXV2WkVMMV9tM3J6VXV0UlZnTVE4M2w4OEk3cHA5RzFTSXpUcUxRT0ZfRXcwSGNWNzdLSGowS1lHZnJHTVdoTm5JUVFuTTBGN2NOWFRweVhhdU5FUg?oc=5" target="_blank">Thai-founded LineWise raises $1.1M in Pre-Seed funding from Y Combinator, A2D Ventures</a>  <font color="#6f6f6f">TNGlobal</font>

<a href="https://news.google.com/rss/articles/CBMiugFBVV95cUxNUGktbzlMMldzaG1uZXNzWnM3OXY5T292Q2V3OU5OWmQ0NVhYR3N3UXZmcjRxRlNybzVqQ2x1U0RxZ0dQcFlHejg2RDRHZkYzTEdONTNxWjlnVkh6Y0RMdmdMbUVLbkROakIwY1ZNbm05S0RHZ090RzA3djBra1l2Uy1ldlNicTZReXlDMmVhY1NVSnIzTVBnczJxZEVvOHBCMHB3cDlxY1ltUWtrUkRhZDR4UEF4TTI4ZEE?oc=5" target="_blank">America Makes Awards $4.5 Million Funding to Advance Additive Manufacturing</a>  <font color="#6f6f6f">3D Printing Industry</font>

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